Blessed Daughter
Chapter 283 Paving the way for marketing
"Go to Zuixianju, the wine will be sold at a high price, so naturally we will go to the most expensive place to eat in the entire Taizhou Prefecture." Wei Ruo said.
"Okay!" Xiumei flicked her whip, speeding up her return to the city.
After finding a place to park the carriage outside Zuixianju, Wei Ruo took Xiumei into the gate of Zuixianju. Xiumei was holding a freshly filled jar of liquor in her hand.
As soon as the master and servant entered the door, they were recognized by the shop assistants.
In the eyes of the Zuixianju staff, although Mr. Xu looked young, ordinary-looking, plainly dressed, and not tall, he was the guest of their boss Fan, so he should not be underestimated.
Therefore, no one in their store, from the shopkeeper to the assistant, dares to neglect.
"Mr. Xu, you are here. What are you here for today? Eat and drink tea or meet our boss?" Xiaoer greeted Wei Ruo with a warm smile on his face.
"Is your boss here?" Wei Ruo asked.
"Oops, unfortunately, the boss is not in our Zuixianju today, and the shopkeeper has also gone out today, and it may take another hour to come back." The clerk explained.
"It's okay if you're not here. I have a jar of wine here, and I want your son to help me put it in your store and sell it." Wei Ruo explained the purpose of coming.
Hearing this, the man hesitated.
If ordinary people come into their store and say this, they will definitely be kicked out by him. How can they ask Zuixianju to help sell wine? Their Zuixianju store is full of wine!
But Xu Heyou is not an ordinary person, so his request will naturally be treated differently.
"Master Xu, I can't be the master of your request." After thinking for a while, the man replied to Wei Ruo.
"It's okay, I'll put this wine on your counter, and when Shopkeeper Shen comes back, you told him, if you can sell it for me, you can sell it for me, if you can't sell it for me, you can save it for me, and wait for another day I'll come to pick it up again, what do you think?" Wei Ruo asked.
"No problem, it's definitely no problem, Mr. Xu, don't worry, I'll handle this matter well for you." The man agreed very enthusiastically.
Xiumei came forward and handed the wine jar to the waiter.
"It's ready." Xiumei reminded.
While taking the wine jar carefully, the man promised, "Don't worry, I will keep my hands steady and I won't spoil Mr. Xu's wine!"
The clerk put Wei Ruo's wine under the counter, in a safe place, to ensure that it would not be damaged before the shopkeeper returned.
Immediately afterwards, he came back and asked Wei Ruo: "Since Mr. Xu is here, why don't you go upstairs to eat in the private room? Our shopkeeper told us that if Mr. Xu comes to eat, it will be free of charge."
At this moment, it was ten o'clock at noon, and there were many guests eating in Zuixianju.
Wei Ruo glanced at the lobby, and then raised his eyes to the direction of the second floor. The number of guests in Zuixianju has been less these days than before.
Then Wei Ruo turned around and replied to the guy: "Thank you for your kindness, but I have other things to do today, so I won't be staying soon, just remember what I told you."
"Don't worry about Mr. Xu, the little one will never forget."
Wei Ruo nodded, and left with Xiumei.
After leaving Zuixianju, Wei Ruo went to Xu Ji Braised Food Shop not far away.
Chen Aqing was busy working in the store, when she saw Wei Ruo, she excitedly put down her work and came up to him.
"Miss……"
Wei Ruo made a silent gesture with her.
She is still wearing men's clothing at the moment, and there are so many people in this place, it will be troublesome if someone overhears her.
Chen Aqing quickly changed her words: "Why did you come here today?"
"Come and have a look, and bring some wine over here." Wei Ruo replied.
Xiumei put a jar of wine on the counter in the store.
Then Wei Ruo explained to Chen Aqing: "This wine is stored here. When you have guests, you pour a glass and put it next to it. If anyone asks, you can invite them to taste it for free."
The price of lo-mei sold in lo-mei shops is not cheap. If you can often come to the store to buy lo-mei, the conditions at home are probably not bad.
Therefore, Wei Ruo's promotion of wine here is the same as putting it in Zuixianju, both of which are aimed at specific target groups with consumption ability.
"Don't you want money?" Chen Aqing asked in confusion.
"This jar doesn't require money at first, so I say it is to thank the old customers. But each person will have a small drink every day at most, and don't give too much, and they don't want to buy it." Wei Ruo said.
Chen Aqing nodded first, and then showed a puzzled expression: "How do you make money if you don't sell it?"
Chen Aqing was brought under by Wei Ruo recently, and she also had money-making ideas in her head.
"Of course money has to be earned, but don't worry, first cast the net and then catch the fish." Wei Ruo explained with a smile.
Baijiu is not white rice, so Wei Ruo doesn't sell according to quantity.
If you want to sell at a high price, you have to create brand value, and you can't make people feel that you can get it everywhere, so naturally you can't sell it at a higher price.
If you want to be able to tell stories and make gimmicks, it is best to add some scarcity to make everyone feel that this is a good thing, but it is not easy to buy.
Chen Aqing nodded with a vague understanding: "Although I don't quite understand what you mean, you must be right."
"Well, you can just do as I want. If someone asks you how the wine came from, you can say that an old gentleman owes you money for the stewed duck neck and pays it back." Wei Ruo said again Confession.
"Okay, I'll remember it!" Chen Aqing nodded seriously.
After explaining the matter to Chen Aqing, Wei Ruo packed some braised pork belly in the store, including half a catty of pig's ears, braised duck neck, and braised duck feet.
After finishing these, Wei Ruo and Xiumei went back to Xiaowei's Mansion.
Today is not a holiday, Wei Ruo, who was supposed to listen to Mr. Wang's lecture in Tianqin Garden, came back early in a grandiose manner.
The Yun family, Wei Qingwan and Wei Yilin in the mansion were not there.
Both Wei Qingwan and Wei Yilin went to class, while Yun Shi went to her Zhuangzi in Fucheng. Because of the recent cold wave, she worried a lot and went to Zhuangzi several times in person.
The only one at home is Wei Mingting who is still recuperating from his injuries. Although his injuries have healed a lot, it will take some time before he can take up the knife and go into battle.
Wei Mingting has a restless temperament, although he can't wield a knife and a gun, he doesn't want to lie down and rest all the time, so he has been working in the front yard these days, and it is the same today.
Wei Ruo found the front yard with wine and braised meat, and after being notified, came to Wei Mingting's study.
Before the desk, Wei Mingting was dressed in casual clothes, which was a little less majestic and more refined than usual.
"Is Ruo'er looking for a father?" Wei Mingting looked at Wei Ruo curiously, she rarely took the initiative to find herself, so Wei Mingting was very surprised and curious.
"I accidentally got a jar of good wine today, and I want to invite my father to taste it." Wei Ruo said.
Hearing that there was good wine, Wei Mingting became interested, got up from the desk and walked quickly to Wei Ruo.
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