Entertainment, I just like making movies

Alibaba Pictures office building.

Lu Chuan was wearing a suit and leather collar, standing in front of a conference room, looking through the floor-to-ceiling windows at the busy street downstairs, filled with emotion.

Two years of silence!

He's back again.

With his painstaking masterpiece, the magical masterpiece "The King of Seven Stars" is back!

This time, no one can stop his rise!

He wants to declare to the world that Lu Chuan is not a waste or a director's poison.

He is a genius and an absolute powerhouse in film art!

"Fang Ziheng, wait!"

"This time, let's see if you are more awesome as the producer of "囧", or if you are more awesome as "The King of Seven Stars" which I spent a year and a half polishing!"

Lu Chuan's eyes were sharp and he murmured softly.

In the past few years, things have gone wrong for him. First, "Nanjing Nanjing" was boycotted by the whole people, and he was scolded by the public across the country.

Then there was "The King's Feast", which was released with full confidence, but ended dismally and bombed the box office.

Even Qin Lan, the great beauty who had always supported him, no longer believed in him and stayed away from him.

Bad luck, troubles, suppression, and one after another unlucky events hung over his head, making him sleepless, angry, and embarrassed.

Just think of what I have experienced in the past two years!

Lu Chuan's heart was so agitated that he wished that today was the premiere day of "Seven Stars of Lu".

He can't wait!

I want to defeat Fang Ziheng as quickly as possible and prove his strength to the world!

Dong Dong Dong...

There was a knock on the conference room door.

Lu Chuan recovered his thoughts, calmed down, turned around with a bit of director's reserve, and walked towards the door.

Several figures came together.

Fan Luyuan, chairman of Alibaba Pictures Group, and Zhang Qiang, CEO.

Zhang Wei, Chief Financial Officer of Dawen Entertainment Group, Deng Kangming, who has re-joined as Chief Operating Officer of Alibaba Pictures, and Yang Weidong, CEO of Youku Video.

The five people entered the door and greeted Lu Chuan with a smile: "Haha, Director Lu is here so early. I have been waiting for a long time."

"Hello everyone, I just arrived."

Lu Chuan smiled politely, stepped forward and shook hands with the five people one by one.

His director, who is an investor, has to act like a grandson until the movie becomes a hit.

Last time.

On the eve of the release of "Nanjing Nanjing", he clashed with Wang Zhongjun, which made the Huayi boss unhappy, and he has not approved the investment for the follow-up "The King's Feast".

If it weren't for the mediation of my friend Wang Zhonglei, "The King's Feast" would have been delayed until the launch.

But that's all in the past, "The King's Feast" hit the streets, and he also received backlash from the movie.

This year, while filming "The Seven Stars of Lu", he cultivated his moral integrity and cultivated the style and mind of a great director.

He will never be as impulsive as before!

Lu Chuan thought this, with a slightly calm expression and a confident smile, he came to the right side of the conference room and took a seat at Zhang Wei's invitation.

Fan Luyuan sat in the center seat, his head slightly brightened when he saw this scene, and he cast a praising look at Zhang Wei.

"King Qixing Lu"!

This is the last film controlled by Alibaba Pictures this year, and it is also the most important large-scale production for the group.

Before and after the movie is released, we have to rely on director Lu Chuan to lead the team to promote it, and the necessary respect is still needed.

The six people sat down one after another, Zhang Qiang sat on the left, and Youku CEO Yang Weidong sat next to him.

Zhang Wei and Deng Kang each held a stack of documents in their hands and sat next to Lu Chuan on the right.

After a few pleasantries, the meeting began.

First, Chief Operating Officer Tang Hongming spoke and informed everyone of the movie promotion plan for "The Seven Stars of Lu".

"Director Fan, Mr. Zhang, everyone, "Seven Stars of Lu" is scheduled to premiere on July 30th and be released nationwide on the 31st.

The group decided to invest 80 million in publicity and distribution expenses for the film, including 15 satellite TV evening news promotions, 20 satellite TV variety shows, 50 entertainment media, 100 regional media, and 200 new media.

In addition, Focus Media is responsible for all offline advertising, promotional materials, LED large screens, office screens, etc. for the movie.

Focus Media, the absolute giant of domestic offline physical digital media, can guarantee that movies will be pushed to all prefecture-level cities, county-level cities, and most prosperous counties across the country.

At the same time, "Qixing Luwang" will be jointly distributed with Moying, releasing 15,000 digital master tapes, covering three-quarters of the country's cinemas! "

After saying this, Deng Kangming raised the corner of his mouth, looked at the crowd and emphasized his tone, and said extremely confidently: "Grant me, according to our retrospective investigation, we can be proud to say that "The Seven Stars of Lu" is not weaker than any other movie in terms of promotion. Chinese movies.

Even "The Founding of the Party" produced by China Film Corporation, "The Great Earthquake" and "1942" produced by Huayi.

"Edge of Tomorrow" and "The Secret of the Dragon" produced by Hengyu, and "The Great Wall" produced by Wanda Film and Television cannot surpass "The Seven Stars" in terms of promotion!

We at Alibaba Pictures have done our best. This time, no matter how aggressive "囧" is, we can guarantee that the launch lineup of "Seven Stars of Lu" will be absolutely foolproof! "

In the conference room, everyone smiled unconsciously.

Especially for Lu Chuan, every time Deng Kangming mentioned a statistic, the smile on his face grew one point.

By the end, I was all smiles.

Lu Chuan's confidence also increased greatly, and he became more confident, and a great pride gradually rose in his heart!

He believes that with the help of Alibaba Pictures this time and the shocking masterpiece "The King of Seven Stars", he will definitely be able to defeat Hengyu Media, defeat "囧" and defeat Fang Ziheng.

As for Xu Zheng, the film director, he no longer takes him seriously!

An actor transformed, just lucky, let’s compete with him!

Soon, the announcement plan was finalized.

Lu Chuan did not stay long, and with the encouragement of the five Alis, he left with enthusiasm.

He wants to fight and struggle!

Go and get back what belongs to you. What he has lost must be taken back this time!

………

After Lu Chuan left, Fan Luyuan coughed slightly, indicating that the meeting would continue.

"Everyone, more than half of 2013 has passed. In addition to escorting "The Seven Stars of Lu", we also need to prepare for the Lunar New Year, Spring Festival, and next summer seasons at the end of the year!"

"I read the company's financial report for the first half of the year, and it was pretty good. Zhao Yanzi's "Youth" brought hundreds of millions of profits to the company.

A youth movie's profit of over 100 million is enough to explain to the board of directors of the big entertainment group, which is a pre-IPO announcement and arouses excitement in the secondary market. "

Fan Luyuan first affirmed the work of several people present and did not hesitate to praise them.

then.

He changed the topic and directly started the work arrangements from the second half of the year to the first half of next year.

"Everyone, at the premiere of "The Seven Stars of Lu", the group will invite many colleagues in the industry to attend. Famous directors, well-known screenwriters, famous artists, and film and television company executives will all gather together.

Here, I would like to make a request to you. You should take the opportunity of the premiere and thank you dinner to communicate more with your colleagues and win at least three projects for me.

Remember, it’s three blockbuster projects, whether it’s production or distribution, it’s best to have one for the Lunar New Year, Spring Festival, and next summer! "

"Understood, we will try our best!"

Zhang Qiang, Zhang Wei, Deng Kangming, and Yang Weidong nodded solemnly, with this intention in mind.

The two films that Alibaba has directed this year have been completed, and he is just waiting for the release of "The King of Seven Stars". If he doesn't have his own project in the second half of the year, he can't look for it outside.

The premiere of "The King of Seven Stars" happened to be a perfect opportunity.

The four of them looked at each other, and Zhang Qiang raised his head to signal to Zhang Wei, asking her to briefly report the previous discussion to Fan Luyuan.

Zhang Wei pursed his lips slightly, stood up, opened the document in his hand, and said in a serious voice: "Director Fan, we have already made a rough decision on the group's projects from the second half to next year. Please help us make a reference."

"According to what the group has learned, in addition to several films controlled by Hengyu Media, the producers of five of the heavyweight projects disclosed on the market have not signed distribution contracts."

"Oh, then which five!" Fan Luyuan raised his eyebrows and became interested.

Five movies, I think Alibaba Pictures can get a piece of the pie!

"One Step Away" by Jiang Wen, "Taking Tiger Mountain by Wisdom" by Xu Ke, "Warring States" by Zhang Yimou, as well as "Havoc in Heaven" directed by Zheng Baorui and "Macau Storm" by Wang Jing."

Zhang Wei announced the names of five movies in one breath, then paused for two seconds while exhaling.

Then, she listed the film’s investors one by one.

""One Step Away" is controlled by Jiang Wen's Huihuo, and China Film and Wanda Film and Television participated in the investment.

"Take Tiger Mountain by Wisdom" is controlled by Hengyu Media, with participation from Bernard, Wanda Investment and Tengxun.

"Havoc in Heaven" is controlled by Hong Kong's Xinghao Group, with China Film Co., Ltd. participating in the investment, and is expected to be distributed.

"Macau Storm" is controlled by Macao Sun Entertainment, with Bernard Pictures participating in the investment. It is understood that Yu Dong has already targeted the release of the film.

"Warring States" is controlled by Wanda Film and Television, with participation from China Film, Hengyu Media, and Enlight Media, and is written by Fang Ziheng! "

Um..

Screenwriter Fang Ziheng!

Fan Luyuan's eyes lit up and he asked: "What is the theme of "Warring States"? Is it another series with "The Great Wall"?"

"The specific situation is unknown. From the disclosed information, we only know that the movie will intercept a story of the Warring States Period, and it will be a large-scale costume war movie!"

Zhang Wei shook her head regretfully. She had done a lot of work before, and she knew more or less about the other four movies.

Only Lao Mouzi's "Warring States" adheres to the style of Fang Ziheng Lao 6, and no useful information can be found.

The hidden pinching makes the person feel itchy in his heart!

"Continue to inquire and make sure to find out the situation. If possible, we can also participate in "Warring States" at a premium!"

Fan Luyuan thought for a while and instantly finalized a planned project.

In any case, the combination of Lao Mouzi and Fang Ziheng is inherently invincible.

There is a consensus in the industry that even if a movie made by two people is a solo project, even if the movie fails miserably, it will not go anywhere, and the box office of 200 to 300 million yuan is absolutely guaranteed.

This is the trust that everyone in the film industry has in Lao Mouzi and Fang Ziheng!

But for the two of them to join forces, that would be incredible. A movie would have a box office of at least 500 million, let alone a costume blockbuster.

You know, "The Great Wall" was written and directed by Fang Ziheng, with Lao Mouzi serving as the film's artistic director.

The global box office exceeded 3.8 billion yuan, and the mainland box office exceeded 1.6 billion, sweeping last year's Lunar New Year!

"Warring States"!

Maybe it’s another “The Great Wall” worthy of Alibaba Pictures’ premium!

After finalizing one movie to participate in, Fan Luyuan learned more about the situation of several other movies.

Invest in production funds, cast members, and start with the details.

The final conclusion is very gratifying. Each of these five movies has the potential to be a hit. It is indeed a huge opportunity for Alibaba Pictures.

Fan Luyuan showed a rare expression of joy, and said to Zhang Qiang with a smile on his face: "Mr. Zhang, we need you to step in next. You are a veteran filmmaker with wide connections and a large circle. Among us, you are the most knowledgeable about movies. learn.

At the premiere of "Qixing Luwang", relevant people from these movies will attend. If the director does not come, the assistant director will come. If the screenwriter does not come, the producer will come. If the big boss of the investor does not come, the senior executives will come. Come.

When the time comes, I would like to trouble you, Mr. Zhang, to come forward and introduce Zhang Wei and the others to prepare for subsequent investment in Alibaba Pictures! "

"You're welcome, Mr. Fan. This is my duty."

Zhang Qiang wanted to nod lightly, but agreed without even thinking.

Immediately, he expressed his opinions and concerns.

"Director Fan, behind these five movies are one or two powerful distribution companies, such as Bona, Hengyu, and China Film. With them here, it will be difficult for us at Alibaba to snatch the distribution rights of the movies!"

"Haha, don't worry about this!"

Fan Luyuan spoke confidently, waved his hand and said with a smile: "If you can, grab the distribution rights of the movie. If you can't grab it, don't worry about getting along with other investors. When the movie is completed, we can guarantee the distribution!"

Isn’t it just money? We at Alibaba are not short of money, and high guaranteed fees are never a problem! "

As soon as these words came out, Zhang Qiang was stunned and smiled slightly.

He almost forgot about this matter. Ali is a big businessman. As long as it can be solved with money, it is no big deal!

There is more than one investor for each of the five films. Alibaba Pictures can completely defeat the investors one by one with high guaranteed distribution.

After all, the high risk of a movie is a headache. If you can recover the cost in advance, or even make a fortune in advance, I believe no one will refuse it.

Zhang Wei and the other three also showed smiles and were confident, as if they had seen Alibaba Pictures reach its peak.

"Okay, today's meeting is over!"

"Everyone, go get to work. Starting from "The King of Seven Stars", it's time for us at Alibaba Pictures to show our fangs to the entertainment industry!"

Finally, Fan Luyuan made a concluding speech and once again urged the four of them to fight well in the battle of "Seven Stars of Lu".

The road ahead is clear. At the moment, the most important thing for Alibaba Pictures Group is always the movie "Qixing Luwang".

Must succeed!

Even if you can't beat "囧", you still have to achieve the results that the movie should have.

At the meeting just now, neither Fan Luyuan, Lu Chuan, Zhang Qiang, Zhang Wei, etc. took the initiative to mention "Hong Kong Embarrassing"!

It's not that I don't want to mention it, the two movies were released at the same time, so there is no way they can avoid each other.

But so what if I mention it!

Their confidence comes from Alibaba Pictures’ promotional strength.

The support from Alibaba does not come from the movie "The King of Seven Stars".

They have all seen the finished movie, and apart from Zhang Qiang, they all agree that it is a superior work and a magical work.

But whether we can remake "囧 in Hong Kong" is still unknown!

"Hong Kong embarrassment"!

One of the top-grossing comedy series in the country!

The only ones that can be compared are the "Tang Detective" series, the "Ghost Blowing Lamp" series, and the "Four Famous Catchers" series.

Of course!

"Qixing Luwang" is based on "Tomb Raiders Notes". The IP value and readership of the novel are not bad at all, and it can be compared with "Ghost Blowing the Lamp".

But what about that?

The director of the movie is Lu Chuan, not Fang Ziheng. They just don't understand and will not blindly believe that a PI movie alone can beat the best-selling comedy series in China.

Only by relying on publicity and the strong media power of Alibaba Pictures can it be possible to overturn "囧".

Yes!

Just rely on publicity to win!

Alibaba Pictures' announcement plan is detailed and well-paced, and it is prepared to catch "囧" off guard.

No blackmail or trolling, using a strong publicity lineup to overwhelm Hengyu Media.

Hengyu Media Headquarters is also holding a promotion meeting for "囧 in Hong Kong".

In the conference room, the atmosphere was slightly solemn.

The heads of the fifteen departments all looked serious, as if they felt the pressure from Ali.

That huge wave, the unknown momentum coming from the air one after another, made people very uncomfortable.

On the main seat.

Fang Ziheng leaned on the boss's chair and supported his chin with his hands, looking very leisurely and leisurely, which was completely different from the seriousness of others.

Seeing him so leisurely, everyone was speechless and secretly wondered what happened to the big boss today.

When I faced Alibaba Pictures' first main project, Zhao Yanzi's "To Youth", this was not the attitude I had!

This time Ali made a comeback, fully prepared, and made it clear that he was going to have a battle with our Hengyu.

Coupled with Lu Chuan, who has always had a gap with the big boss, the combination of the two is likely to explode with amazing power.

Opponents are watching eagerly, and the big boss should pay more attention!

Why are you so relaxed?

I don’t understand, everyone is confused!

The deputy director of the group, Sister Lin, couldn't stand it anymore. She knocked on the table and coughed lightly to remind someone.

This is a meeting, why are you running away?

Sister Lin gave Fang Ziheng a look that made him look like a chairman!

Fang Ziheng smiled and slowly sat up straight.

He waved his hand to Ning You who was reporting, interrupted the other party's speech, looked at everyone and said lightly: "You are all so serious, why are you so nervous?"

"As the saying goes, when soldiers come, they will be blocked, and when water comes, the soil will cover them. Alibaba has strong publicity resources. Is it possible that we at Hengyu are so bad? We are so scared!"