From car overlord to the world's top tycoon

After finalizing the matter of A8L's car giveaway, Lin Feng went to the A8L press conference to take a look.

The site of the press conference was at the Beijing International Exhibition Hall, which is large enough to be a place dedicated to holding stations and various large-scale exhibitions.

Originally, it was decided to hold a press conference in eight days, but considering that during the Jinding summit, the capital will definitely carry out some martial law policies.

So Lin Feng decided right away that the press conference was scheduled to be held in four days.

After the A8L is launched, 4S stores around the country will hold new car launch activities according to the local situation at the request of Lin Feng.

"Sun Bing, the new car launch plan is ahead of schedule, and a press conference will be held in four days, and this press conference will be handed over to you to be responsible. "

A phone call was made to Sun Bing, and the scene was completely arranged, as long as he waited for the listing.

"Mr. Lin, aren't you personally presiding over this time?"

Sun Bing didn't expect Lin Feng to hand over the matter of the press conference to him, this is really the first time he has done this kind of thing.

No experience!

"I have to do everything, don't exhaust me to death!!Besides, you are also the marketing manager of Audi, just a small press conference, what are you panicking about!"

Lin Feng felt that it was not interesting to go to the press conference once, so he asked the managers below to exercise on this occasion.

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Just when Audi was busy with the launch of new cars on the other side, the heads of Mercedes-Benz, Bollywood, and Alto on the other side were already plotting together.

"Charles, Audi has announced that it will hold a new car launch event at the Beijing International Exhibition Hall in four days. "

The general manager of Bollywood clinked glasses with Charles with a smile on his face.

Charles was overjoyed when he heard this: "Very good, our press conference has been almost arranged, this time not only in the capital, in the magic capital, in Guangzhou, we have all prepared a variety of new car activities to attract people, six brands together to create news, absolutely able to press the news of the A8L listing to the minimum!"

In order to encircle and suppress the launch of the Audi A8L this time, Charles even did not hesitate to hold a new car launch conference with six major brands at the same time, just to compete with Audi.

"Although this method is a bit shameful and even a waste of resources, it is not hesitant to fight Audi!"

"Gentlemen, let's get moving, and in four days there will be a new car launch. "

After Charles finished speaking, all the people present laughed coldly.

When Audi announced that the A8L would be launched in four days, the 4S points that received the notification had already begun to set up the event.

And many big-money local tyrants who have been waiting for a long time have been grinding their fists and are ready to buy a special car with the same style as the leader.

"Finally arrived, the existing cars in the 4S shop have been seen, and there is absolutely nothing to say about the workmanship and luxury sense created, it seems that Audi has put a lot of effort into the D-class luxury car. "

"It just so happens that the old Mercedes-Benz S-class at home can't keep up with my aesthetics, and after the Audi A8L goes on the market, I won't say anything about mentioning one first. "

"I don't know if you've seen the current car, the A8L headlights and through-type taillights are really exciting!"

"Nonsense, don't look at who makes the car, is the lamp factory Audi called for nothing?"

On the Internet, for the news of the A8L listing, many consumers who have been on the market for a long time said that they would definitely pick up a new car when the time comes.

It's just that more people are related to the real price problem.

Mercedes-Benz's entry-level S-Class sedan is priced from more than 900,000 yuan, and other brands are similar.

Many media have inferred that according to the consistent style of Audi, a conscientious company, the starting price of the A8L this time will definitely be lower than that of luxury brands such as Mercedes-Benz.

On the issue of pricing, Lin Feng divided the A8L into two price models.

The first is the ordinary A8L equipped with a 3.0T engine, the starting price is set at 660,000, and according to a variety of different configurations and options for luxury cars, the highest configuration is 1.08 million.

This price is not low.

In addition, the A8L also has a VIP leader model, equipped with a W12 engine, as well as an extended version of the body, and a more luxurious interior and riding experience.

The price is also very high-end!

2.6 million!

This car is used by Audi to raise the positioning of the entire brand, and the meaning of its representation is also different.

Three days later,

Just after Audi announced the launch of the new car, on the same day, Mercedes-Benz, Bollywood, Alto and the three high-end luxury brands under its umbrella.

Maybach, Bentley, and Pfister, the six major brands, even announced on the same day that they would hold a new car launch conference four days later.

As soon as the news came out.

Undoubtedly, like a bombshell, the entire automobile market was in chaos.

The fact that the seven major brands chose to release their new cars on the same day was something that had never happened before.

As soon as this news came out, someone immediately saw the doorway, and then angrily scolded several Mercedes-Benz companies on the Internet.

"It's so shameless, these foreign car companies have made it clear that they are uniting to bully Audi!"

"It's just that if you don't come early to play, you can't come here, but you choose the day of the release of the new Audi car, which is really disgraceful. "

"It's a pity that I'm a poor B, otherwise I would definitely buy Audi to support domestic production. "

"This is not good, look at the major car websites now, the news of Audi's new car release has been about to be overwhelmed by these few. "

"No way, the popularity of these brands is simply too high, and those local tyrants just like their cars!"

I have to say that Charles's strategy is good and works.

In just one hour, the news of the launch of new cars of the six major brands drowned out all the news of the launch of Audi's A8L.

And because they have already found a lot of media in advance, there is also an advertising bombardment of propaganda.

At this time, many local tyrants already knew about the release of new cars of the six major brands.

Time

The encirclement strategy led by Mercedes-Benz for the release of new Audi cars has already worked on the first day.

And in the next two days, due to the unity of several Mercedes-Benz, they did not hesitate to spend a lot of money to carry out all-round publicity and promotion.

The news of the launch of Audi's new car seems to have sunk into the sea, and there is no news.

This was Charles's first plan, to completely crush Audi from the publicity.