From car overlord to the world's top tycoon

Charles's plan worked, tapping into the influence of their luxury brand over the years, as well as a promotional strategy at any cost.

Time

Not only did it disrupt Audi's launch plan, but even many new cars that other brands were preparing to launch in the next few days were all caught off guard.

even

Those brands that were originally scheduled to launch new cars in the next few days, in order not to get involved in the war between the six major brands and Audi, have chosen to postpone the launch of their new cars.

lest the innocent be hurt by the time.

meantime

Charles not only went on a propaganda offensive, but also carried out an indiscriminate advertising bombardment.

The advertisements of its new models have overwhelmingly entered the major media platforms.

"This new manager of Mercedes-Benz is a bit capable!"

In the courtyard, Lin Feng sat on a recliner in the courtyard, drinking juice leisurely, and watching the news content on his mobile phone.

For the propaganda offensive jointly launched by Mercedes-Benz and several others, Lin Feng also had to praise that this kind of exposure regardless of cost is really not ordinarily good.

However, for this situation, Lin Feng is not in a hurry.

Money has to be spent in the right place, and this kind of bombardment advertising effect may gain a lot of attention for a while.

However, what Lin Feng is interested in is not the gain or loss of interests in a period of time, but the long-term development strategy.

If he wants to overshadow the advertising effect of Mercedes-Benz and several other companies, it is actually very easy.

As long as you are willing to spend money, then there is nothing that cannot be done.

On the Internet, although many netizens could not afford to buy Audi at this time, they saw the advertising bombardment of several car companies such as Mercedes-Benz, and expressed their worries about Audi.

"I'm so angry, why didn't my Brother Feng do it yet, just watching Mercedes-Benz and them arrogant?"

"Not to mention, after looking at the new models of Mercedes-Benz, it is really beautiful, and the new exterior design, focusing on the design of the lights, is really beautiful. "

"Pretty ghost, not to learn Audi!"

"The upstairs can not be sour, although the Audi lights are good-looking, but in terms of vehicle design and manufacturing process, we have to admit that there is a gap between it and German luxury cars!"

"How do you know upstairs? If you want to evaluate whether there is a difference between Audi and Mercedes-Benz luxury cars, first of all, you have to have these two cars, otherwise don't just comment with a keyboard!"

On the Internet, there are all kinds of reviews.

However, although many people cannot afford to buy Audi, they are very supportive of Audi and very much hope that it can get out of the current predicament.

It will not be drowned in the indiscriminate bombardment of the six major brands.

Three days later,

When a piece of news appeared, the original publicity strategy of the six major brands against Audi was violently torn apart by Audi.

On this day,

The 100 A8Ls donated by Lin Feng to the Ministry of Foreign Education arrived in Beijing, where they were received by the State-owned Assets Supervision and Administration Commission and then transferred to the Ministry of Foreign Teachers.

It was supposed to be sent directly to the Ministry of Foreign Teachers, but it was kept by Liu Chengming and his leaders.

In doing so, Liu Chengming was not only able to help Lin Feng create a big news surprise, but most importantly, this matter was very beneficial to his political achievements.

The whole thing was manipulated by Liu Chengming himself, and Lin Feng also asked him for the car, which made Liu Chengming in the SASAC, which can be described as infinite for a while.

In the afternoon of the same day, after the arrival of 100 A8Ls sent by Audi, Liu Chengming immediately contacted CCTV and many official media people, set up long guns and short guns, and held a car donation ceremony at a large venue.

And this news was on a lot of official media and CCTV news programs on the same day.

Compared with other media, the official media, especially CCTV, is definitely the most powerful in the current Celestial Empire.

After official and CCTV publicity, the matter of 100 luxury D-class sedan A8L of Audi Automobile Foreign Education Department was publicized by the national media overnight.

It has caused a lot of repercussions in the society and social fishing boats.

", Brother Lin's trick is simply convincing!!"

Li Dali, who returned to the headquarters of Liji, saw in the news that Audi gave 100 A8Ls to the Foreign Education Department, and he simply admired Lin Feng's publicity method.

Being able to use this way to promote the A8L that will be launched soon is something that Lin Feng can think of and do.

This is Audi, if you change to another manufacturer, you want to send a car to the foreign education department, people don't have to, let alone make a big news for you to help you publicize.

From this point, Li Dali can also see that the country's current attitude towards Lin Feng is simply like his own son.

This made Li Dali not to mention how envious he was.

On the fourth day.

At two o'clock in the afternoon, in the No. 1 exhibition hall of the Beijing International Exhibition Hall, the A8L listing conference officially began.

At the same time, on this day.

In first-tier cities such as Beijing, Modu, and Guangzhou, Mercedes-Benz and other three new brands of new cars were all held on this day.

Lin Feng handed over the matter of the press conference to Sun Bing to be responsible, and he acted as an ordinary audience offstage throughout the whole process.

Although it was the first time for Sun Bing to experience this kind of battle, fortunately, he did not disappoint Lin Feng.

The whole process not only drove the atmosphere of the scene, but also reflected all the selling points of A8L.

Finally, when the price of the A8L was announced, its starting price of 660,000 yuan unsurprisingly received a large wave of praise.

"Audi conscience enterprise, the price of D-class luxury cars has dropped to 660,000 yuan, although I still can't afford it, but this is much more conscientious than Mercedes-Benz's starting price of more than 900,000 yuan. "

"The price of 660,000 is really unexpected, but according to Audi's consistent style, this is also reasonable!"

"It's nothing, the real awesome is the VIP model, the W12 engine extended wheelbase version of the leader is the same, the price is 2.6 million!"

"I didn't say it, when the press conference is over, I will buy a few and go back to the company as a reception car, which is absolutely full of face!"

Many media and fans who came to watch the press conference were very satisfied with the price of the A8L, and many people immediately ordered the new car after the press conference.

However, what surprised Lin Feng the most was that the best selling A8L was not the ordinary version, but the expensive VIP long wheelbase version, and 10 units had been sold at the end of the press conference alone.

After the final inquiry, Lin Feng learned that the 10 cars were originally bought by Remy.

Remy is a domestic mobile phone manufacturer, and it is a very good enterprise in the mobile phone industry.

Its Remi mobile phones focus on cost performance and occupy a large market share of Celestial Empire mobile phones.