Game Development Giant

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I think Mr. Hisao Oguchi's previous behavior of lowering prices in order to expand sales is understandable.

Hearing what Jester said, Nakayama Hayao's face did not have any relaxed expression. Instead, it became more serious, because he knew that Hisao Oguchi had directly reduced the selling price by 20% before. It's not just a price reduction to expand sales.

Sure enough, after Jester finished the first half of the sentence, he just raised his head and glanced at Hayao Nakayama, and immediately changed his tone and became rude.

However, a malicious bidding will not be of any benefit between the three of us. I wonder what President Hayao Nakayama thinks? When he said this sentence, Jester's eyes stared straightly. He looked at the other person, especially when he said the last four words, he could almost say every word.

Ahem...

At this time, Kutaragi Ken coughed, and everyone's eyes moved to him. He smiled and said: I think Mr. Li is right. There is nothing wrong with normal sales at reduced prices, but malicious bidding is not fair. What competition does.”

Then the scene fell silent.

None of them spoke again, but the other three invariably focused their eyes on Nakayama Hayao, waiting for his answer.

At this time, the expression on Nakayama Hayao's face did not change much. He even picked up the cup of coffee in front of him and took a slight sip without seeming to care. However, whether it was Jester or Mark Saini, You can see that his arm that has been hanging on one side of his body is trembling slightly, which is obviously his mood at this time. Not as calm as he showed.

Indeed.

Now Hayao Nakayama's heart can be said to be in chaos. He did not expect that Mark Saini would attack him under such circumstances. He was not prepared at all in advance - or in other words, even if Even if they are prepared, it will have no effect, because lowering the sales price by 20% and selling the console at a price that is almost a loss. This kind of behavior is definitely not fair competition.

However, this is not the time when he can just deal with it.

Finally, after three minutes of silence, Hayao Nakayama finally spoke: I will talk to Hisao Oguchi later. There happens to be a project in the Japanese headquarters that needs someone to take charge of. I plan to transfer him back to Japan.

After finishing speaking, Nakayama Hayao breathed out a heavy breath, and he raised his eyes to look at Jester. A sneer appeared on his face: I wonder what else Mr. Li has to say?

Such discussions and disputes occurred one after another in the deliberations of four and three parties. It proceeds in an orderly manner, and although there are disputes, after negotiation, one or both parties will be resolved. Even through compromise among the three parties, a suitable solution can always be found.

This makes all three parties very satisfied, at least judging from this discussion. As for what Jester said about the proposal of the World Electronic Games Association, the three parties are very sincere.

Jester, in particular, showed the greatest sincerity.

Because although all three parties have made a lot of concessions and compromises, generally speaking, Mars Entertainment, which is currently the most powerful and influential in the field of video games, has made the biggest compromises and concessions, followed by Sony.

Before Kutaragi Ken came, he had a secret conversation with Norio Ohga. After the secret conversation, Norio Ohga even convened a board meeting for discussion, because this was all done in secret, and no one knew what they were discussing. , but after attending this meeting, Ken Kutaragi immediately flew to the United States to discuss with Jester about the World Electronic Games Association.

Jester announced previously that it would abandon restrictions on game development by third-party development companies. Such news that surprised both Ken Kutaragi and Hayao Nakayama really shocked Ken Kutaragi. This kind of compromise is not Worthless.

During the formation process of the World Electronic Games Association, whoever compromises and gives up more interests will naturally have greater interests in this association.

From Jester's description of this association, it is obvious that it is a disguised organization that has turned into a monopoly on the home console game market. It seems open, but in fact it is extremely closed. Basically, it seems that this association has more than 20 members. There are multiple permanent directors, but the three founding members are the ones who really hold the power.

How to distribute the rights of the three founding members depends not only on their influence in the industry, but also on their contribution to the establishment of this association. What is contribution? The so-called contribution refers to compromise and concession, giving up one's own interests to the interests of others.

President Norio Ohga had a special conversation with me before I came to the United States. He also attached great importance to the preparations for the World Electronic Games Association. He said that for such a grand event in the world's electronic games industry, we, Sony, As a consumer electronics giant, we must serve as an example, so he told me that we can make certain concessions in terms of cd-rom licensing.

Kutaragi Ken's voice was not loud, but to the ears of Jester and Nakayama Hayao, it was like thunder on the ground. \u003cWhat it is, they naturally know it very well.

This is a storage format that will inevitably occupy the mainstream of storage formats in the future. At present, the manufacturers that are qualified to access the CD format standard are all industry leaders in consumer electronics, and their scale is extremely large. Besides Sony, the only company that can produce mature CD storage technology is Philips. \u003cThe standards have become somewhat difficult, but Sony itself still wants to give its own CD-ROM standards as much as possible and find enough supporters.

If we can get the support of Jester's Mars Entertainment or Nakayama Hayao's Sega in this regard, it will basically be equivalent to capturing the entire video game platform and market.

For Nakayama Hayao, if Sony can lower the price in terms of licensing, then it will be a very huge expense. After hearing Kutaragi Ken's suggestion, he was extremely excited, because he had also done so before. I believe that the next generation of consoles will definitely use CDs for storage.

The reason is very simple, that is, a CD can store hundreds of cassettes. In terms of game capacity and content, this is completely unmatched by cassettes.

\u003cWhen talking about the authorization, his eyes lit up, and it seemed that he was also very interested in this. However, after Kutaragi Ken finished speaking, the expression on his face became as dull as before. \u003cStandards are also good for you. You must know that in addition to your standards, Philips standards are also our choice. Jester's tone was very calm when he said it, but the content went straight to the core.

But Kutaragi Ken was unmoved.

He just smiled and said calmly: Mr. Li is right, it is true - but you must know that Philips will never give you a nearly free license like ours.

The licensing fee is a lot of money.

Jester said with a half-smile, with a touch of sarcasm in his tone, I just don't know how courageous you are. The so-called concession on CD-ROM licensing you mentioned is for all electronics in the world. Is it for the members of the association? Or is it for all permanent directors? Or is it just for our two families?

Hearing what Jester said, Kutaragi Ken's expression changed, and then the smile on his face became less natural.

Just kidding, how can this kind of concession on licensing price be open to all association members? If the concession is made to all association members, doesn’t it mean that all game manufacturers can get CD-ROMs at a price that is close to free? Is the format authorized?

If this is the case, then why is Sony working so hard to promote its own CD standards in the video game industry?

Kutaragi Ken's face was a little ugly, but soon he returned to normal. He looked seriously into Jester's eyes and said word by word: Are Mr. Li serious?

And Jester's face became serious.

In fact, he absolutely does not believe that Sony has such courage. It is not that Ken Kutaragi does not have it, but that Sony is not a company that can make decisions with one word. If Ken Kutaragi can make a decision alone, then Jie Ste is at least 80% sure that the other party will make such a decision.

But when the subject of this matter becomes Sony, judging from the internal tensions within Sony, it is absolutely impossible to make such a decision.

Moreover, Jester is still a little worried, because if Sony can really make this decision, then their status in the World Electronic Games Association will be equal to his own, because the benefits of CD-ROM licensing are real It's so big that no one will be tempted.

It was just a joke.

Jester laughed, and then changed his tone: Let's put this matter aside for the time being, and wait until we discuss it privately before making a decision. What do you think? (The novel Game Development Giant will be officially released on the official website. There are more fresh contents on the WeChat platform, and there is also a 100% lucky draw gift for everyone! Open WeChat now, click on the + sign on the upper right Add Friend, search the official account qdread and follow it, hurry up !) (To be continued...)