Hardy Empire 1945

The camera will show the introduction screen of the host for a while, and the room screen of the panic buying hotline for a while, and 20 minutes will pass quickly.

The time is up, the panic buying will stop, and no new calls will be accepted. The host announced loudly.

Director, have the statistics come out? the hostess asked.

Not long after, the director brought a piece of paper.

The hostess shouted excitedly: Dear viewers, I will now report the results of the panic buying. We have received a total of 516 order calls. Among them, customers ordered two or more bottles at a time, and the total number of orders was 688 bottles.

It seems that people are very enthusiastic.

Next we will move on to the next product, Estee Lauder Lipstick, Golden Tube No. 305 Red Pear. This lipstick is a retro dark red. After application, it will present a jewel-like luxury charm, rich color, and easy to be stunning.

 …

The executives of both NBC and CBS TV stations were shocked by this way of selling goods.

In the morning show, they didn't feel pressured.

But the TV shopping in the afternoon completely overturned their cognition. It turns out that TV can still be played like this.

Direct TV sales.

This is definitely a genius idea.

Each bottle of skin care cream is $5.8, and 688 bottles are sold, with sales of $4,000 in 20 minutes.

This is only the first product of this monopoly, and there are still more than four hours to come. If it has this effect, it may not be a problem to sell 40,000 US dollars in one afternoon.

It's not that I don't know, it's a shock.

If TV shopping is done every day, the sales will reach a terrifying 14 million.

God.

The annual sales are 14 million, which is higher than the turnover of a large chain store. What kind of concept is this? Even if there is only a 20% profit, ABC can earn 3 million US dollars just by relying on this one program.

This amount of money is higher than the advertising revenue of NBC and CBS.

Not only the top executives of NBC and CBS were shocked.

Other followers were also shocked.

For example, Mayer of MGM, the boss of Paramount, the president of RKO, and Warner Bros. are all old foxes in business, so they can easily see the power of TV shopping.

No need to occupy land, no workers, no expenses, just find two hosts to fool around on TV, and you can easily earn millions.

As for whether there are so many commodities?

How many kinds of products can be shopping on TV in the United States? There are too many, even if one day can't sell out.

And there is another advantage, that is, TV shopping is equivalent to advertising these products, and it is an advertisement that lasts up to 5 hours.

The effect of this kind of advertisement is not comparable to that of an advertisement clip. In addition to selling the goods, it is not too much for the TV station to ask those merchants for an advertisement fee.

Mayer, the owner of MGM, was watching the TV. The host was introducing a liquid foundation. The price of this liquid foundation was 12.6 US dollars. After the three hosts sang together, the price dropped to 7.9 US dollars.

Such a discount rate, to be honest, Meyer was tempted by what they said, let alone those housewives watching TV.

According to statistics, after World War II, the population of the United States was 150 million, and there were 30 million families, of which about 55% were middle-class, and 70% of women in these middle-class families chose to be full-time housewives, and this group had 11 million people.

This TV shopping program of ABC TV station is obviously aimed at the group of 11 million housewives.

In addition to taking care of the family, this group does not have to go out to work, and has plenty of time to watch TV, especially in the afternoon. If they can't go shopping, TV shopping has become the best choice for them to kill time.

If you can capture this group, you will capture a huge market.

As long as the publicity is good, even the most common products can be sold like hot sellers.

Meyer remembered what Hardy said that day, and had to say that the guy was a business genius, and he could come up with such brilliant ideas.

He suddenly regretted it.

Now it seems that it is not a problem for ABC to surpass the other two TV stations. A few days ago, Hardy said that he could sell him 20% of the shares. He did not agree. I wonder if it is too late for him to buy it now?

Ok,

Look again.

See what's on tonight.

If it has always been at this level, then ABC will definitely succeed. Even if it is expensive, I have to find a way to buy some ABC shares and get on this train.

 …

NBC conference room.

A senior executive said, President, we can also do this program. It's nothing more than finding a few hosts and finding a few merchants to promote products.

I'm afraid it's not that simple. Do you think ABC will not register copyright when they launch this business model? someone next to him said.

The president narrowed his eyes, Ask someone to check.

Someone gets out immediately.

CBS executives also thought of this at the same time. Faced with such a good business, who can not be jealous? They also want to do it, and of course they also thought of copyright.

The matter of copyright is not difficult to find out. You can find out by calling the Copyright Bureau. The result disappointed the two high-level officials.

ABC has already registered the copyright for the TV shopping program, and it is registered from multiple angles and levels, and there are almost no loopholes. As long as you want to make a TV shopping program, you can't get around their registered copyright.

It's really cunning! The president of NBC slapped the table angrily.

Now I have no choice but to watch others make money and stare blankly at myself.

The infomercials lasted until six o'clock in the evening.

At this time, the men who go out to work usually go home, the children who go to school come back, and the women start cooking.

Finally, according to statistics, this afternoon, a total of more than 80,000 U.S. dollars was sold, which was much higher than the value they predicted before. Because the first stage of the show, cosmetics sets were sold directly. The price of a set is tens of dollars, and the sales volume is natural. Also came up.

If that's a daily sales volume, oh my god, $30 million, what an insane number.

The executives of the two TV stations watching were envious.

Six pm.

Children's show Sesame Street.

The children who came home were all attracted to see the cute doll show, and this time period is also the time when NBC and CBS start broadcasting.

The news starts at six o'clock.

ABC broadcasts children's programs, the other two broadcast news, and the ratings of the three are judged. Many parents play Sesame Street in order to satisfy their children.

seven o 'clock,

It was time for many families to finish their meal, and ABC TV station played, the first song was Ava Gardner's Scarborough Fair. Many families watched TV while eating dinner.

Financial program at half past seven.

A hostess sat side by side with Andy, and they chatted about the current economic situation. Andy’s point of view is that the stock market is good now. If people have spare money, encourage them to invest in the stock market, and they can earn 5% to 10%. The profit is much higher than putting it in the bank.

From 7:30 to 8:00 p.m. is the prime time, many people will choose to watch TV for a while, especially the man in charge of the family.

Spending money is a woman's obsession, and making money is a man's obsession. They are very interested in this kind of financial programs.

Does Mr. Andy have any recommended stocks? the hostess asked.

I can help analyze a few stocks. Let me talk about the first one. I don't know if the host has read Playboy magazine. Andy looked at the hostess.

A trace of shyness flashed across the face of the hostess.

heard about it.

We can find out in the quarterly financial report that Playboy magazine's sales in the last quarter were 5.25 million, and the profit reached 1.8 million. If this is also counted, the annual profit can reach 7.2 million, which is very amazing. Profitability.

Playboy's share price is now $24.6. I think this price is actually far lower than his actual value, and there is still a lot of room for improvement.

Mr. Andy, how much money do you think Playboy Magazine will reach in the future? asked the hostess.

I think it will break through $50, and it won't take two years. We can wait and see. Andy said with a very firm tone.

Many people know that Playboy magazine is Hardy's industry, and Hardy is also the owner of ABC TV station.

People thought that this expert was flattering the TV station boss.

However, more people listened to Andy's introduction and felt that it was indeed what he was introduced to. Playboy is so famous and has such strong profitability, how could the stock price not rise.

The expert predicts Playboy will hit $50, more than double its current price.

What a concept.

100% profit.

If you invest $10,000 in yourself now, it will be $20,000 in two years. Such an investment is hard to find.

Many people feel that they should buy some Playboy stocks.

At this moment, those who are interested have actually understood the key point here. The expert said that any stock that rises will inevitably attract a group of people to buy, and if a large number of people buy in a short period of time, it is no wonder that the stock does not rise. This is the power of publicity.

Then Andy recommended two more stocks.

A construction stock and a livelihood stock.

Just two years after the end of World War II, people are in a state of rest and recuperation. Construction stocks and people's livelihood stocks will definitely be the main stocks in the future.

And Andy has already invested hundreds of thousands of funds in these two stocks. He has no high ideas and is not greedy. He can earn 20% in three months.

Does Mr. Andy think there are any stocks that cannot be bought? the hostess asked.

Military industry and military supplies, the war has just ended, and everyone knows that there will be no more major wars in a short period of time. Now the U.S. military has shrunk rapidly from the original 11 million to 1.5 million. The military industry and military supplies There is a serious surplus, and many factories have been withdrawn from the list of military supplies. They have no business during this period, so how can they make money.

 …

Meyer was still watching TV,

When he saw Andy, he was slightly taken aback.

Isn't this Hardy's economic consultant? Why did he come to be an expert in economic analysis, but it is not too much to say that he is an economic expert.

After watching Andy's entire program, Meyer immediately realized that Hardy's guy could use this kind of program to achieve the effect of laterally manipulating the stock price.

With that Hardy's shrewdness, how could he not take advantage of this opportunity to make a fortune. He can already guess that the stock prices of the stocks that Andy praised will definitely rise tomorrow, while the stock prices of the stocks he is underestimating will definitely fall.

After the financial show is The Tonight Show with Elaine.

Irina came out wearing a beautiful OL outfit, and there were dozens of guests sitting opposite, and saw the host come out and applaud enthusiastically.

Hi everyone, I'm Elaine. Tonight is the premiere of The Tonight Show of Elaine. In this program, we will invite some famous celebrities to be guests for interviews. I will ask some questions that the audience is interested in, and we will also open Hotline, I will choose a few questions from the enthusiastic audience to ask the guests.

Now for tonight's guests, Cary Grant, Elizabeth Taylor!

When the guests heard that it was these two big stars, they applauded enthusiastically. Cary Grant and Elizabeth Taylor walked into the studio together and waved hello to the audience.

After the three of them sat down, Elaine smiled and said, Why did I invite these two to participate in the show? It's because the most popular movie in the country recently, This Killer Is Not So Cold. Some of your situation.

Cary Grant smiled and nodded.

no problem.

Okay. Taylor agreed.

Papers were distributed to the audience on the spot, and the audience could write their own questions. After a while, the papers were taken back and put in a box.

I'm drawing lots now, and I'll ask which question I get. Isa said with a smile.

I put my hand into the box, shook it and took out one, opened it and glanced at Elaine, who was a little surprised, Wow, an audience member asked a very interesting question, who is audience number 32?

The camera lens is aimed at the auditorium.

A boy of seventeen or eighteen stood up and smiled shyly.

Elaine smiled while holding the note, No wonder you ask such a question.

After speaking, he looked at Taylor.

Taylor, this guy's question is for you alone. He wants to know if you have a boyfriend?

The audience burst into laughter, and some cheered.

Taylor paused, smiled and said:

Have.

The answer is straightforward.

Wow~~ The audience exclaimed.

Irina blinked her eyes, thinking that this Taylor and Boss Hardy have such a good relationship, the boyfriend she was talking about couldn't be Boss Hardy.

Taylor seems to be 15 years old.

The boss is a beast.

You actually harassed the little girl and came at me if you had the ability! \u003c/div\u003e