The perfect future of rebirth

But after thinking about it carefully, I have to admit that what Zhao Fusheng said seems to have some truth. After all, even if the pure advertising business becomes the top in the world, there is only such a big market.

"What kind of business should we advertise in the future?" Zhao Fusheng smiled slightly: "To be honest, this is a question that Mr. How about advertising as a global entertainment media group?"

"Advertising, film and television, cultural communication, as long as we can touch the industry, we must get involved in it. We must first become the largest advertising company in the north, then the whole country, then the whole of Asia, and even the whole world! All of you here, this is Witnesses of the miracle, I don’t know, are you willing to accompany me and Mr. Zheng to gamble on this round?"

I have to say that if Zhao Fusheng's set of things that are similar to inspirational chicken soup are placed in the future, many people will probably sneer at them, because they are too childish, and they don't have the power to move people's hearts.

But now, chicken soup is not yet popular, people are relatively simple, and Zhao Fusheng’s words are really very visual. These people have come all the way from Ningbinzhou to the present, and have witnessed how future advertisements will change from a The advertising planning studio became one of the three major advertising companies in the north.

So after Zhao Fusheng said those words, the atmosphere in the entire conference room suddenly became lively.

Seeing those executives start to discuss their future development prospects enthusiastically, Zheng Yao sighed silently in her heart, this guy Zhao Fusheng is really capable of deceiving people's hearts, and I was probably fooled by him like this back then .

But when I think about it carefully, my life in the past few years has been a bit more exciting than the ordinary days in college. Maybe this is just a blessing in disguise.

She didn't know that Zhao Fusheng actually let out a sigh of relief sitting there. In fact, from the moment he entered the door, Zhao Fusheng noticed that the whole company was filled with a low mood, which may be related to the external environment. , but for him, this is not good news.

After all, Zhao Fusheng intends to take this opportunity to create a brand that belongs to future advertising.

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Chapter 952 The First Step

For those who are interested, no matter when and where, as long as they are serious, they will be able to discover and comprehend.

Many times, each of us would think about what path he would choose if he had a chance to change his life.Most people will feel that if they make another choice when making a certain choice at the beginning, will there be another situation in life.

Maybe you will become a social elite, maybe you will become a rich man, and at worst, you will be happy.

But there is no medicine for regret in life, so many people complain about the unfairness of fate, everything in this world, and even the opportunities they miss when they choose again and again.

Just like what Zhang Wei in "Love Apartment" said: Opportunities once came to me like raindrops, but I missed them again and again.

Zhao Fusheng once felt the same way, so when he had the opportunity to change the trajectory of his life, he worked desperately to make himself stronger and change the future and destiny of himself and the people around him.

But this time SARS made him realize that the power of the future and destiny is too powerful. No matter what he does, there is a correction force in the world that will make the whole world move in a fixed direction.

In other words, what Zhao Fusheng can change is actually limited to what can be affected by his side.

The general trend of the world cannot be changed.

Just like the occurrence of SARS, just like the defeat of the men's football team in the World Cup.

Well, even if the latter is a god, it can't be changed.

Knowing this, Zhao Fusheng felt that he should be able to do better and more, and future advertising is the starting point of his choice.

Naturally, no one has any objection to Zhao Fusheng's plan. This kind of public service advertisement focuses on content rather than innovation. It's just that no one has thought of using this method to enhance the company's reputation before.

Now that Zhao Fusheng's gold medal plan has come to mind, everyone is naturally willing to follow his instructions.

The plan was quickly approved by the company, and as the person in charge of the company, Zheng Yao personally contacted the leader of CCTV's advertising department.

When CCTV received the news, it was also very surprised.

"Mr. Zheng, are you kidding me?"

Wang Yuanfang, the new head of the advertising department, looked at Zheng Yao with a confused face: "You said that you plan to make a batch of public service advertisements for CCTV for free in the future?"

Zheng Yao nodded with a smile: "Minister Wang, you heard me right. Our future advertisements have just been decided. The company's best advertising planners will personally plan to produce a batch of public service advertisements for CCTV to promote the prevention and control of SARS. As an advertising company , our company has always been adhering to the sense of national responsibility and pride as the cultural characteristics of the enterprise. At this critical moment when the whole nation is facing the SARS epidemic together, we are willing to make our own contribution to future advertising.”

If Zhao Fusheng were here, he would definitely give Zheng Yao a thumbs up. When he said these high-sounding words, his face was not red and he was not panting. Old fritters.

But I have to say that on some occasions, the more grandiose the words are, the more pleasing they are to people's ears.

Even if Wang Yuanfang was puzzled, after hearing Zheng Yao's words, she could only admit it with her nose pinched, and praised her words greatly.

No way, this is the effect of political correctness.

Under the current situation, as long as anyone is contributing to the prevention and treatment of the SARS epidemic, if anyone opposes it, it is a political mistake.

In any country, in any era, being politically wrong means ruin.

Unless Wang Yuanfang was crazy, he would never object to Zheng Yao's words anyway. Even after praising Zheng Yao's behavior, he resolutely stated that he would personally report the matter to the deputy director in charge. .

After all, it is also a good thing that an advertising company took the initiative to come to the door to produce a public service advertisement for CCTV to prevent and control the SARS epidemic.

As for Zheng Yao, she was indifferent on the surface, but the beauty in her heart was about to blossom.

This was basically the same as what Zhao Fusheng had expected before. It was the first time for CCTV to encounter this kind of situation, and it must have been a bit bewildered, but no matter what, there was a free lunch, and it was such an attractive thing that they couldn't refuse it at all.

Sure enough, after Wang Yuanfang reported the matter, the deputy director of CCTV personally interviewed Zheng Yao.

At this time, Zheng Yao used to be a counselor in a university, and her parents were both university professors, which played a role that cannot be ignored.

Born in a scholarly family, he went into business and served the motherland and society at times of national crisis.

Such a logical chain is extremely clear to anyone.

Therefore, in the eyes of the deputy director, Zheng Yao is a good comrade, and Future Advertising is a conscientious enterprise with a sense of social responsibility.

He immediately made a decision and agreed to the plan for the future advertisement. Wang Yuanfang and Zheng Yao will discuss the specific situation, and rush to launch the public service advertisement in the shortest possible time.

"Don't worry, Director, we've already started filming the commercial. The best planners and the best filming team in the company are working hard."

Zheng Yao said respectfully to the deputy director.

The deputy director was taken aback: "Oh? You have started investing so quickly, so you are not afraid of CCTV's disapproval. Can't these promotional videos be broadcast?"

Zheng Yao smiled, remembering what Zhao Fusheng taught her, although she felt a little sour, she still said seriously: "Mr. , then we will pay for our own advertisements in the future, and put these propaganda films on the prevention and control of SARS epidemic in various provinces and stations."

As soon as this remark came out, the deputy director was startled, and then showed a meaningful expression, glanced at Zheng Yao, nodded: "Xiao Zheng is not bad, not bad."

Zheng Yao didn't know the twists and turns, she was just following Zhao Fusheng's instructions, she didn't care about greetings, she politely bid farewell to the deputy director and left.

She didn't know that the words she just said had reached the ears of the director through the deputy director, and then passed to the ears of a big boss in charge of publicity, and then they were mentioned in a high-level meeting.

Originally, Zhao Fusheng just had a whim just to gain favorability in front of the leaders of CCTV, but in the eyes of a certain boss, it was a model of worrying about the country and the people.

"This future advertisement is very good. It is rare to see such a company with a sense of social responsibility."

A certain bigwig's comment is only circulated among the high-level people, and no one knows what future advertisements will get because of this comment.

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Money can make ghosts turn the millstone. This saying is also very reasonable when used in business.