My documentary really doesn't want high ratings

Couldn't help muttering.

"Xu Wen? Is this Xu Wen the director of "A Bite of Tongue 2" that I know?"

The director sitting next to him smiled when he heard this.

"Director Xu Wen? Isn't he a documentary director? He also came to send over the proposal."

"Will you directly make our Bulgari commercial into a food commercial?"

Hearing this, the director of Xu Wen's planning case shook his head and smiled.

"I don't know, but although Mr. Zhou meant to recruit directors from all over China."

"But the ones who care about are those top directors of commercials."

The director next to him heard this and nodded in agreement.

"That's right, it's for the whole country."

"That's actually for the headquarters to see."

at this time.

Zhou Yang interrupted everyone's discussion.

"Okay, don't talk about it, everyone can start to check the plan in hand."

The leaders all spoke.

Everyone also shut their mouths.

Start to check the plans assigned to you.

The conference room suddenly fell silent.

Encountered some plans that I thought were pretty good.

Directors will also make a mark.

Time just passed by minute by minute.

Before I knew it, several hours had passed.

At this time, the inspection work of each director has also come to an end.

At this time, the director sitting in the corner.

He picked up the last planning case that was assigned to him.

It was the proposal submitted by Xu Wen.

The planning case is also about first come, first served.

as a reviewer.

Naturally, we should first choose those proposals that are likely to be selected.

Naturally, the plans of non-commercial film directors like Xu Wen were put at the end.

Open Xu Wen's plan.

The front is really as the previous director expected.

This commercial was filmed in the form of a documentary.

From the perspective of a diamond ring craftsman, record the process of a diamond ring from selection to production.

The creativity is not top-notch, but it is also novel.

It's just in the planning case submitted today.

Dragons and crouching tigers.

A plan like Xu Wen's can only be considered above average.

But as a documentary director, it is already very good.

After all, in so many planning cases today.

Half of them are directors who professionally shoot commercials.

An advertisement, in addition to the shooting form, sometimes its advertising words are also an important part.

Some advertisements with unsatisfactory content rely on sobering advertising words.

Sometimes it can stand out.

Wait till you read the ad.

The director is going to close the project.

But he was subconscious in his heart, and he didn't think Xu Wen could come up with any good advertising words.

Turning to the last page, the director was stunned.

"Bulgari's 200th anniversary diamond ring! Every man can only customize one piece in his life!"

Forehead.....

The director was stunned.

This ad is so good... Speechless.

Which brand does not want to buy more of its products.

It's strange that someone buys such an advertisement.

The director subconsciously wanted to throw this plan on the side that was eliminated.

But his hand hadn't let go yet.

Suddenly stunned.

Huh? !

Such reverse marketing.

If not, it will inspire more consumers who were originally entangled in several jewelry brands.

Do you choose Bulgari?

From the beauty of the advertising words.

This ad is pretty generic.

But from a practical point of view.

It can indeed stimulate more potential consumers.

Say something ugly.

The main consumer force of jewelry brands is women.

And saw the slogan that only one wedding diamond ring can be customized.

Naturally, I hope that my marriage can only be once.

Although the divorce rate is very high now.

But men and women in the marriage period are often very top.

I hope to pay attention to the moral in everything.

At this time, the director slowly took his hand back.

Only then did he realize that this seemingly ordinary plan.

The consumption-inducing effect contained in it.

Involuntarily, he began to re-examine the plan.

As it approached noon, all the directors had finished reading the plans in their hands.

"Okay, now each director recommends a plan that he thinks is acceptable."

Zhou Yang crossed his hands on the table, looked at everyone and said.

"I recommend director Jiang Bo for this job."

"I recommend director Zhou Xiaogang."

......

After all the directors had been selected, Zhou Yang realized that the director sitting in the corner hadn't spoken a word.

Instead, he frowned and carefully looked at the plan in his hand.

Those who don't know think they are reading obscure ancient Chinese.

"Xiao Ming, what's the matter? Is there any problem?"

The director who was called by name.

When he came back to his senses, he said hastily.

"Oh, there's no problem, it's just that I'm too fascinated by this plan."

"Hahaha, it seems that you have found a particularly good plan. Who do you recommend?"

Zhou Yang smiled.

Director Xiao Ming smiled, acquiescing to this point of view.

"I recommend director Xu Wen's plan."

Xu Wen?

Isn't this the documentary director?

He heard the name reported by Director Xiao Ming.

Zhou Yang was a little surprised.

He also thought that Xiao Ming got a proposal from a particularly famous commercial film director.

Unexpectedly, it was made by a documentary director.

I couldn't help but pay attention to the name.

"Okay, now let's circulate all your proposals to each other."

Zhou Yang adopted the form of mutual review.

Now there are less than 10 plans left.

It's easy to choose.

30 minute later.

"Now, let's each choose a name."

Zhou Yang repeated it again.

"I recommend director Jiang Bo."

"I recommend Director Jiang Bo"

Two consecutive places to recommend Jiang Bo.

Zhou Yang nodded secretly.

It is indeed a top commercial director who can make a name for himself in Neon.

No matter in terms of professionalism or strength, they are all achievable.

It's not in vain that I personally made the phone call to Jiang Bo.

It seems that if there are no accidents today.

Probably Jiang Bo.

At this moment, he suddenly heard another name.

"I recommend Director Xu Wen."

Zhou Yang was taken aback, and followed the voice to look over.

I found out that it was the former Director Xiao Ming.