I was reborn as the villain

Fu Yunsi's grievance, tears in her heart, thinking that didn't she enjoy being praised and flattered before?No matter how you say it, it has changed.

In order to ease the embarrassment, Chen Xiaoheng quickly asked, "Second brother, what is the connotation of this strange language?"

Fu Yunsi also became interested when he heard it, and leaned over to blink his big curious eyes.

Chen Zhimo glared at the two of them and said: "You will know in the future. Now that the name has been changed, Feng Shui has also been changed. Next, we will start with store layout, product design planning, and marketing promotion strategies. Everyone Tell me what you think."

After all, Chen Xiaoheng had done a lot of planning with Chen Zhimo, so he put forward some constructive ideas.

Fu Yunsi was worse, but he still forced himself to say some "nonsense".

Chen Zhimo began to guide the two of them, discussing with them, designing plans together, and teaching them what kind of plan can achieve what effect, teaching them how to grasp the psychology of customers, teaching them how to bind customers and expand their business in a subtle way. customer.

This conversation lasted all night. Later, Fu Yunsi also opened up the limitations of his thinking, and began to devote himself to the design of the planning plan, and also proposed many high-quality plans.

After the efforts of the three of them, the preliminary plan has been released. Looking at the densely packed paper in front of him, Fu Yunsi is so excited. He has never thought that being busy is also happy. This sense of accomplishment makes him feel very comfortable.

Chen Zhimo pointed to the preliminary plan written down: "Let's carry on with these first, and then we'll talk about any modifications and additions that need to be made later. Go back and rest first."

Fu Yunsi didn't doze off at all: "Master Mo, Mr. Chen, you guys rest first, I have to get started quickly, there are only three months, so don't delay."

After Fu Yunsi left happily, Chen Xiaoheng asked Chen Zhimo: "Second Brother, do you think Brother Fu can complete the task in three months?"

Chen Zhimo said confidently: "As long as he does well enough, I'm afraid he will be able to complete the task in less than a month."

Chen Xiaoheng was taken aback: "So fast?"

Chen Zhimo smiled slightly: "Thinking about our Xianxiang Pavilion back then, everything is possible."

Chen Xiaoheng also nodded in agreement, did the second brother create too many miracles?Anyway, he firmly trusted his second brother.

In Qingjiao City, there are many princes, nobles and gentry families, and there are not a few middle-class people. The Shucang Kingdom can be regarded as a relatively wealthy country, and many people have some spare money in their hands. The demand is still huge. The reason why Zhushizhai has been unable to do so is that Zhushizhai's product positioning is too narrow. It is neither top-level jewelry nor low-end products. Low- and middle-level customers can't afford it. Only some high-end customers have to face competition from other big family jewelry stores, and Zhushizhai's products are not competitive, so naturally they can't make a profit.

If we want to change this situation, we must first broaden the product positioning of Qiyuyuan, and we must also lock in the target customer group, and create signature products and continuously launch new products.

Chen Zhimo has thought about all these things, especially for him to produce new products, using various jewelry designs from his previous life here is guaranteed to cause a wave of excitement.

In order to make Qiyuyuan's products more extensive, Chen Zhimo secretly ordered Pusu Chemical to sell the new materials developed to Qiyuyuan at a low price. Using these new materials to make jewelry accessories will be more attractive.

Fu Yunsi's efficiency is also quite high. It took two days to complete the change of the store name and the design and decoration of the store, and systematically trained the store staff according to the previously set plan.

Fu Yunsi also set up a design team, based on the various new design concepts introduced by Chen Zhimo, and some design models proposed by Chen Zhimo as the first version, and began to design various series of new products.

Qiyuyuan's products are no longer a single jewelry and jade. The materials include not only gold, silver, copper, jade, but also various crystals, ores and special metals, as well as new materials developed by Pusu Chemical, and even old ones. Zhimo gave Qiyuyuan some special animal crystals, animal bones, strange stones, strange crystals, and strange plants collected from the experience of the Shadow Palace at a low price, and prepared enough raw materials for Qiyuyuan.

Next, Chen Zhimo showed the benefits of an array master. He built a jewelry making array, which can make these raw materials into initial jewelry, and then carve and perfect it manually, which greatly improves production efficiency.

Fu Yunsi also remade the goods that Qi Yuyuan hoarded according to Chen Zhimo's design style, making it more attractive and unique.

At the same time as everything was being prepared, Fu Yunsi also started a big publicity campaign, wanting to inform the whole city of Qiyuyuan's most unique innovative activities.

This time, Qiyuyuan's products cover the high, middle and low end, and can meet the needs of various groups. The main target group is the rich and nobles. These people have money and can maximize the profits of Qiyuyuan.

Aiming at these aristocrats, Qiyuyuan has launched exquisite products, unique styles, noble appearance, unique products, and prices that symbolize status, which have become the gimmicks of these top new products.

What Qi Yuyuan claims is that there is only one piece of each of these masterpieces, and they are carefully polished and carved with the rarest and most expensive materials. There is only one copy in Linghai, and each piece is registered with a trademark and A design patent has been applied for, and no imitations are allowed.

Qiyuyuan will hold a large-scale auction to auction these masterpieces, and this topic has attracted a lot of people's attention.

Qiyuyuan will also hold an exhibition to exhibit and sell some masterpieces and mid-range new works.

Qiyuyuan launched a group purchase discount for low-end customers.

This series of actions is all to increase the popularity of Qiyuyuan.

Before the launch of these activities, Qiyuyuan changed its name and officially opened, and launched an activity of big rewards for the opening.

These free gifts are all mass-produced jewelry, accessories, and artworks made of cheap new materials produced by Pusu Chemical, which are very novel and special for gift giving.

At the same time, Qiyuyuan also launched a series of interlocking activities, which simply showed the unparalleled super marketing methods in Linghai, such as shopping rebates, card coupon benefits, full discount coupons, additional purchase discounts, points exchange, double Double points, recommended gifts, double price increase, birthday specials, festival promotions, group purchases, coupon gift packages, installment payments, membership lottery, recharge discounts, lover specials...