Reborn Entrepreneurial Giant.

Chapter 482 The Fall of a Superstar

There is no doubt that Qiancheng Motor is the most popular independent brand car company in 2011. Unfortunately, it only has two mass-produced cars and an electric car that is unknown when it will be mass-produced.

Because of the acquisition of the sedan license and the development of the "magic carpet" chassis technology, Qu Li stopped the development of off-road vehicles and concentrated on developing Qiancheng's first coupe. It cannot be said to be a coupe. It should be for both home use and sports. A younger model, similar to Trumpchi Shadow Leopard and Lynk & Co 03, which is also in line with Qiancheng's product culture: transcending ordinary life.

The biggest feature of this car will be to reduce choices and have both economic and sports modes. In fact, Qu Li Ting regrets that Qiancheng CS8 has five or six car buying options. This way, you can make more money, but it is difficult for consumers to choose. bigger.

No matter what, reducing choices is the future development direction of Qiancheng Motors. When their car-making platform is completed, they would rather drive a few more cars and reduce the difficulty of selection.

In 2011, domestic brands may not have this kind of thinking because of too much competitive pressure. BYD, including BYD, put crazy pressure on dealers and 4S stores, and finally there was a collective "withdrawal" incident.At this stage, there are no taboos in 4S stores, and all kinds of methods are used, as if they are on the opposite side of consumers. At that time, there was a lot of news on the Internet, but it was a pity that there was no use for it.

Many people in China regard Tesla as an enemy, but people like Musk can really change an industry. Qu Li is following suit and is determined to promote online ordering, offline pickup, and a direct-operated experience store model. Honor cannot always provide Qiancheng sells cars.

Don’t think it sounds simple, but it is simple when done. Peers are enemies. Ten years later, Tesla maliciously increased wages and maliciously lowered prices. No one would think that the competitive environment ten years ago was more friendly, right?

Just like the saying "No businessman is not a traitor", some people later overturned the verdict to "No businessman is not a sharp one". I really don't know whether these people really believe it or have ulterior motives. Without legal supervision and moral restraint, why are the moral standards of ancient businessmen generally better than those of contemporary businessmen? high?Can’t we count the behavior of a few people as universal morality?

The direct operation model makes it easier to improve service levels. The direct operation experience stores established by Qiancheng First in Beijing, Shanghai, Guangzhou and Shenzhen have received a lot of praise. If there are short videos of Internet celebrities, they may become Internet celebrity check-in spots.

There are not many voices opposing him yet, which means that the cost of directly operating experience stores is too high, they compete with dealers, and the online and offline prices are the same, which will affect sales...

Many problems do exist, but "persistence in doing difficult but right things" is what Qu Li repeatedly emphasized, and perseverance is necessary.That’s not to say that 4S stores have no room for survival. The key is profit distribution. Qu Li can’t find a good way. He doesn’t even know how high the maintenance costs of electric vehicles are in the future.

Honor is going to acquire MOTO, and all aspects are being adjusted. The support for Qiancheng Motors will be reduced, which Qu Li thinks is acceptable. Anyway, even if it is acquired, MOTO will operate independently, and the impact on Honor will be temporary.

It's already October, and Honor 5 will be released soon. The monthly sales of the previous HonorPad finally exceeded 100 million units. Although it still lags behind the iPad, this product has its own characteristics and has been recognized by consumers.

"The sales of Mate

"MateP sales reached 300 million units last month, and Honor G4plus sold about 400 million units..."

The monthly sales volume of Honor mobile phones is close to 800 million units?But it still hasn’t achieved the feat of selling more than [-] million units per month. What about Apple’s iPhone?

"A little worse than us..." Lei Jun explained

It’s a bit dangerous. The competitiveness of IPhone 4S is only so strong. IPhone 5 and 6 can only become stronger and stronger. But what about the enhanced Qinglong [-] chip?

"The overall performance is almost the same as A5..."

What does almost mean?It definitely won't work. The A5 chip uses Samsung's technology and can only be handed over to Samsung for OEM. When Apple's A-series chips mature...

There is an upper limit to system optimization, which means that Honor can only pile up parameters, increase memory and storage space, including camera pixels, battery capacity, screen-to-body ratio, and increase the screen size to 4.7 inches.

Just when they were discussing the competitiveness of Honor 5 and the next flagship phone, a sudden news came that Bridges was dead.

"..."

It took them a long time to realize that Bridges had died young.

Qu Li admires Cook more than Bridges. This man has inherited the Apple brand and brought it to a new level. His supply chain management capabilities are at their peak, he has methods that are not extreme, and he is very restrained.Except for some failures in electric vehicles, the team has not caused any splash in the seven or eight years since its establishment. In other aspects, it is perfect.

On the day the news broke, Honor's market value once again reached US$1500 billion. Many people believed that Bridges was dead and Honor might win the final victory, so Apple's stock price fell.But this is all temporary. The capital market has long predicted Bridges' death, Apple has already made arrangements, and Cook has long taken over the position of Apple CEO.

The reaction of the capital market is short-term and stressful, while the reaction of the consumer market is the most direct. The sales of IPhone 4S skyrocketed. At the peak, 100 million units were bought in one day, and later it remained at around 50 for a long time. Bridge Booth’s legacy, don’t buy it. Not a fruit fan...

At this time, many people in the country expressed condolences to Qiaobusi, including Qu Li.

"Entrepreneurs like Bridges are the wealth of all mankind, and his death is a loss to the whole world..."

The whole country was saying this, and Qu Li expressed his respect for an opponent who died.

Qu Li was really sorry for Qiaobusi's death, but he still felt a little unhappy when he saw the filial sons and grandsons emerging in the country. I was so awesome, why couldn't I be as good as Qiaobusi?

You must know that Forbes released the 2011 Chinese Rich List, and Qu Li topped the list, with a net worth almost twice that of Li Bancheng. Isn't such an exaggerated "performance" worth being proud of?

Qiaobusi's death will hardly change the competitive landscape between the two companies. For example, Honor is still a top smartphone company without Qu Li.If he sticks to the strategy he formulated, he can maintain his competitive advantage for the next ten years.

The publicity department has made adjustments to this plan. The product launch cannot be for the Apple IPhone 4S, and the release of the Honor 5 has been postponed to November to avoid its sharpness and express respect for Bridges.

The selling point of this product is good. It is the world's first all-network product. Unfortunately, the operating system and chip are not as good as the iPhone. Qu Li was a little disappointed, but he also expressed his understanding and continued to work hard. The chip team cannot lack 996.

Honor Spreadtrum has almost established the largest chip development team in China with nearly 3000 people, distributed across the country, and Su Ma is responsible for management and training.European and American bosses cannot work overtime and can only work hard for domestic teams. 996 is indispensable.