The life of cheating female college students is so exciting

In this era of handover between online games and mobile games, there is actually a short period of time when web games can make all the difference.

As the pace of life becomes faster and information explodes, the popularity of online games that are played for a long time gradually decreases.

Web games then became popular.

The simple, fast and convenient attributes allow office workers who are lazy at work to relax quietly during working hours.

Although it was soon replaced by mobile games, Jiang Yue did not want to give up.

After all, Happy Crash is very suitable as a web game.

Jiang Yue said to Yin Lu, "Is it troublesome to change Happy Crash into a web game?"

Yin Lu's eyes lit up and he understood what Jiang Yue meant, and said, "No trouble, it will be on the shelves in a month."

Jiang Yue nodded and said, "Okay, put it on the shelves as soon as possible and connect it with various web game websites."

In July, Happy Pengpingxiao launched marketing on the entire Internet, and Jiang Yue also began to promote Happy Pengpingxiao on Weibo and video website VLOG.

Happy Crash is easy to play and has a cute image. Coupled with the vigorous promotion by Jiang Yue and other channels, it quickly became popular.

In two months, the number of downloading users reached 10 million, and the number of daily active users reached 3 million.

Because the game is cute and easy to play, there are not only young people, but also teenagers and elderly users.

Especially at the end of the year, it may be due to the spread of holidays and family gatherings. During the New Year holiday in 2014, the downloads of Happy Bumping increased rapidly and became the first in the download list. Among them, the proportion of middle-aged and elderly users increased rapidly. In the past ten years, almost % of middle-aged and elderly people have the game Happy Crash on their mobile phones.

No matter how many mobile games are released, KaiPengPengPengPang has never been in the top ten of the download list.

Daily active users are also far ahead of other mobile games.

The marketing promotion and sales channels of Happy Bumping Match go far beyond mobile games, as well as cards and blind boxes.

The success of Happy Bump and Match completely ignited Yin Lu’s confidence in mobile games.

The loneliness of online games is now visible to the naked eye.

Doing tasks and completing dungeons for a long time is more boring in the eyes of today's young people.

However, because the financial system of Endless World OL is very good, there are still many people playing it, and there are also many professional players who can make money. The basic profit is still the mainstay of Jianghu online games.

But more energy Yin Lu and the others have a consensus, which is to seize the mobile game market.

Not just domestically, but also abroad.

Although Endless World OL has achieved outstanding results, it is still difficult to expand overseas due to cultural differences and style differences.

Even though there are now Japanese servers, Korean servers, American servers, etc., apart from the popular Asian servers, more Asian players are playing in Europe and the United States, and there are not many local players in Europe and the United States.

In terms of mobile games, Yin Lu and the others plan to create several more types, and they must make a game that is popular all over the world.

Jiang Yue's proposal is to solve this problem through game diversification.

It is no longer a large-scale online game or cultural export.

It’s not just the games that will be popular in the future. In fact, this has always been the case. Cultural output has limitations.

The game forms are simple and crude, such as King of Glory, Chicken Dinner, and Identity V.

Simple and fast confrontational games are the way to go.

Mobile games like Genshin Impact still have magical elements and are more suitable for promotion in Europe and the United States.

Other than that, it’s a development game.

When it comes to nurturing games, Jiang Yue feels that they are more suitable for the Japanese market.

Her "Tianxuan Worker", isn't this the material of the Tianxuan game?

Palace fighting is the highest realm.

Yin Lu:......

This is indeed a good idea, but what kind of palace fight would a grown man like him have?

So he smiled and said, "This plan is really good, I think it's okay."

Then I found a female person in charge who was responsible for the research and development of nurturing mobile games.

Gao Xuanxuan did not expect that she would be entrusted with such an important task, but as an old second-dimensional person, she immediately understood what Yin Lu meant.

She took over the project very simply.

In addition to the Gongdou mobile game, it also launched a celebrity development plan.

Jiang Yue was immediately relieved when he saw the plan. This was a person in charge who knew how to develop.

This year can be regarded as a turning point in the development of the entire Internet. Jiang Yue began to add the proportion and promotion of hot videos to today's hot spots.

Compared with news alone, the video situation is the forefront of future development.

And the required length of the video, the hot video must be a short video, controlled within one minute.

Luke Video is live streaming.

This year is the League of Legends S3 season. Starting from this season, China has the LPL league. As the influence of League of Legends grows, the audience becomes wider and wider, opening up the battlefield of game live broadcast.

As a cooperative live broadcast website of the LPL league and a video editing website mainly for gamers, it is natural for Luke Video to launch game live broadcasts.

Many well-known game UP owners and content producers have all started live streaming of games.

The S3 World Championship Qualifying Tournament brought the entire atmosphere to a climax. During the S3 preparation period alone, the traffic and registration numbers of the game live broadcast section skyrocketed.

Wang Yiren was so happy that he came to Jiang Yue frequently.

"Jiang Yue, the user growth rate is hitting new highs every day!"

But Jiang Yue was a little hesitant about whether to build a dedicated live broadcast website to separate video creation.

Luke Video is a content-oriented video website, so how to display and recommend live broadcasts and content on the homepage has become a difficulty now.

Wang Yiren also has this dilemma, or he is more sensitive.

Because of live broadcasts, users have become less pure.

Wang Yiren has a bit of a middle school mentality, so he prefers technical flow and content output.

The live broadcast made the atmosphere of the entire website exaggerated.

After final consideration, Jiang Yue decided not to separate.

First of all, after being evaluated by the market in the previous life, after the live broadcast is exaggerated, it will still be combined with the video.

For example, live broadcast websites that have been purely popular have basically disappeared after a few years.

The remaining live streaming sites are starting to look to combine content.

On the other hand, websites that focus on video content have begun to introduce live broadcasts.

So Jiang Yue felt that it was better not to separate.

However, the proportion of promotional display videos and live broadcasts must be adjusted properly.

In the end, Wang Yiren also felt that they should not be separated, and finally optimized the display position for thousands of people and faces.

Now there are six seats on the homepage display page, four videos and two live broadcasts.

A large display window is provided for live streaming.

This year's S3 World Championship has taken shape and will be held in South Korea.

Riot Games officially invited Jiang Yue to watch the game in South Korea.

In his previous life, Jiang Yue had watched the mid-season games held in Lian City, but the seats were far away.

Jiang Yue was very interested in being invited to sit in the front row this time. He could also do a VLOG or live broadcast to gain popularity and advertise the game.