Let you build cars, and you will be happy to produce them?

Chapter 118 New car pricing, who to fight with?

Hank's hatred for Wuling is deep into his bones.

If it weren't for Wuling, a troublemaker, BMW would be where it is now in the domestic market.

He wanted to take Li Ji with him to deal with Wuling.

But Li Xueming didn't answer his words at all.

"President Hank, Wuling is a friendly businessman of our Liji. We will not participate in any talk about whether to deal with it or not."

Even if Liji is unhappy, the emergence of Wuling has disrupted the market.

Let Liji, the third oldest child in ten thousand years, become the fourth oldest child.

But that's business competition.

Using despicable means to mess with your opponent is something that Liji doesn't even bother to do.

Hank also knew that this matter should not be rushed.

So I don’t force it.

The day.

The news that BMW and Liji are collaborating to develop new energy vehicles has completely exploded.

The two parties held a grand and grand press conference together.

A signing ceremony was held.

And before that, no news came out.

The sudden announcement of cooperation showed how shocked others were.

"Damn it, BMW has started looking for cooperation with Liji?"

"Some time ago, Audi approached Wuling, and now BMW is approaching Liji. Now these luxury brands are like this?"

"Luxury? That was before. In the field of electric vehicles, domestically produced cars were luxury."

"I'm not saying that there are only three types of electric cars, one is Tesla, one is BYD, and the other is other miscellaneous brands."

"Yes."

"Audi and BMW have both approached domestic car companies to cooperate. Do you think Mercedes-Benz will do the same?"

"It's almost time."

nowadays.

Traditional luxury brands, Mercedes-Benz, BMW, Audi.

Both companies have begun to carry out electrification layout and cooperate with domestic car companies on new energy projects.

As the big brother of luxury cars, Mercedes-Benz will naturally not remain indifferent after learning the news.

Zetsche retires.

When the new Mercedes-Benz chairman took office, the first thing he did was to remove all the conservative executives who were originally under Zetsche.

Warren, the new chairman, is a young radical.

After learning that BMW was also looking for cooperation with Liji, the internal board of directors of Mercedes-Benz was convened as soon as possible.

Warren announced something.

"Mercedes-Benz has fully entered the new energy era and will accumulate and reserve new energy technologies at all costs."

"Looking for global new energy partners."

……

"Mr. Qin, this is a big deal. BMW and Liji have cooperated."

Lu Tingsheng notified Qin Hao immediately.

"Oh?"

"These two families can actually cooperate..."

Qin Hao also didn't expect that BMW would quietly cooperate with Li Ji.

"Forget it, never mind, let's just make our own car."

As long as no one comes to provoke Wuling and Qin Hao can develop with peace of mind, that's fine.

"How are Lao Lu, Lao Xu and Lao Zhao doing in the desert and the Northeast?"

These days,

Xu Zilai and Zhao Sixi led the engineering team, divided into several groups, and went to extremely hot and cold areas to test new vehicles.

Two million kilometers of testing takes a huge amount of time. Dozens of teams drive engineering vehicles out to meet all kinds of road conditions and situations that you can imagine and unexpected.

All need to be tested in detail to find the best effect.

These all take time.

But Qin Hao estimated that it should be almost over.

"It's almost over. I just called Lao Xu and told him that we would be back in three days at the earliest and it would be almost over."

"Before the auto show, all testing of the new car will be completed."

"Before listing, we will definitely make final adjustments."

other car companies.

A new car is released at one auto show, debuted, etc., and then waits for the next auto show before going on the market.

Wuling is different.

Listed as soon as it is released.

The main thing is sincerity.

I won't give you time to regret.

When many people see a new Wuling car, their first thought is to buy it.

Direct listing on the day of release is the best option.

Another one, listing it as soon as it is released can also prevent many unnecessary accidents.

such as,

After your new car is released, if you wait for the next auto show or a year later, there will be a lot of information that inexplicably blackmails your new car.

Appeared overwhelmingly on all major media platforms.

Spray your car from top to bottom.

That will more or less affect consumers' judgment about new cars.

That's not what Qin Hao wants.

It is to give consumers a heavy blow.

You don’t have time to think before you buy a car.

The appearance and battery of Wuling's new car are definitely satisfactory.

But Wuling is not without its shortcomings.

Have!

And it's huge.

That is Wuling’s vehicle-machine system.

The level is actually not high. After all, the research and development time is short, and the performance of various vehicles and machines can only be average.

And the level of intelligence is far from comparable to other car companies.

This is all impossible.

It's not that Qin Hao doesn't want to buy from the system, it's just too expensive.

The intelligent driving system he is eyeing is worth 188 billion.

And that thing needs to be equipped with an electromagnetic radar priced at 50 billion to achieve the effect.

This set of combined punches will cost about 240 billion.

After selling Qin Hao, he doesn't even have that much money now.

The vehicle engine system is the most important thing for a pure electric vehicle.

But the car and machine thing is the most time-consuming. It is simply impossible to achieve the best in a short period of time.

Unless you are buying from someone else.

Of course, people may not sell you.

Anyway, Qin Hao's current goal is the same.

That is to make money as much as possible first. As long as you have money, you will have everything.

Think about it.

Qin Hao called Pan Congyun and Lu Tingsheng over.

"Lao Pan, check the cost of the model."

"Lao Lu, prepare to discuss the pricing of new cars."

In a few days, the new car will be launched.

At this time, the price must be set first.

Cost control is the most important factor in determining the selling price of new cars.

"Mr. Qin, this is the cost control list."

"It's already been done."

Pan Congyun handed a detailed report to Qin Hao.

The most detailed costs of Wuling Lightning S and Lightning X are listed above.

"12?"

"That's fine."

"Let me do the math. After paying the tax, the cost of one unit is about 14?"

Although new energy vehicles are expensive, if the cost is reduced, they are not much different from fuel vehicles.

Mainly because batteries are expensive.

And many car companies, when calculating the cost of a new car, will add everything that can be added.

It is definitely not calculated purely based on production costs.

But Wuling supplies its own batteries and sells them itself, eliminating the need for middlemen.

Therefore, if the final price is determined, as long as it is not lower than 14, Wuling will make a profit.

"Tras edamame three, and Biadi seal, how much does Han have now?"

Qin Hao looked at Lu Tingsheng.

Lu Tingsheng answered without hesitation: "The lowest price of Tesla Edamame Three, plus coupons and so on, is about 24."

"Bia Didi's seals are about 20, and Han's are about 25."

"Nowadays, mainstream models are basically in this price range."

Basically, the current best-selling pure electric cars are all priced around 25.

Lu Tingsheng said that this was the final discounted price.

The actual price is.

Tesla Edamame 3, priced at 25.

Although the lowest configuration of Biadi Seal is 18, sorry, you can’t buy the lowest configuration.

They are all the second-lowest configuration, the one priced at more than 20 yuan.

"Mr. Qin, we need to figure out a problem when setting prices now."

"Should we fight with Tras or Biyadi?"

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