If you cheat, money will follow

Back in Jiangzhou, Chang Le went to the company first.

Zeng Xi reported something to him.

Porsche wants to introduce engines and gearboxes from Leda cars.

Alink, the domestic president of Porsche, contacted Yu Chengdong with a souvenir from Wolfgang.

Yu Chengdong couldn't make up his mind and asked Zeng Xi.

Zeng Xi neither agreed nor refused.

Wolfgang called to test the tone.

"I remember that none of their models were below 3.0," Chang Le said.

"According to the representatives we sent over, Hu Jia reported that they wanted to develop a new compact SUV using 2.0 power." Zeng Xi explained:

"The engines and gearboxes equipped with our Lexi impressed them deeply with their power performance and ultra-low fuel consumption."

"Hu Jia said that they purchased a batch of Lucchi and shipped it back to Germany for disassembly and explored the potential of our engines. Whether it is a four-cylinder engine from Volkswagen or Audi, they cannot do this under the limited cost."

"That's for sure, the materials are different. Why not a joint venture? The cost of a joint venture is lower?" Chang Le nodded.

Leda Porsche, what a great name.

"I made this suggestion, but they rejected it. They believed that the joint venture would not be beneficial to Porsche." Zeng Xi said.

"Why?" Chang Le asked.

"On the one hand, because of the brand, price and size factors, their cars are not cheap, nor are they willing to be cheap, and the audience is not wide;" Zeng Xi explained:

"On the other hand, domestic consumers are very concerned about the origin of a car and are very sensitive to whether it is made in Germany. Once it is made in China, it may affect the brand value."

The joint venture is good for Leda, but not for Porsche.

"Is your opinion to be given or not to be given?"

"Boss, I don't think there is a big problem in providing finished products. It is no different from exporting complete vehicles. There is no need to worry about technology leakage;" Zeng Xi said:

"Furthermore, the Porsche is relatively small, so it will not put much pressure on the production capacity of the material factory and the power plant. It can also generate additional income, but I would like to attach a condition."

"What conditions?" Chang Le asked.

"Boss, you can use their distribution network in Europe to promote Leda cars."

"Once the brand is recognized, sales are stable, and good cooperative relationships are established with foreign dealers, we can gradually build our own sales channels."

"This is a very good suggestion. The goal of Leda Automobile cannot just be the domestic king." Chang Le said.

Entering September, the sales situation of Leda Automobile's Lexing and Lechi is still booming, with sales volume always maintaining at the level of 4+.

Domestic consumers have become accustomed to this;

Some joint ventures, independent machine manufacturers, and the media were not surprised.

It’s not that they don’t work hard, it’s that they can’t stay dark even if they are dark, and the darker they become, the hotter they become.

"However, the progress of the negotiations will not be very fast this time." Zeng Xi continued:

"Although they took the initiative and asked us for help, it is not a required option and they are not completely passive. It should take a long time."

"In terms of price, my suggestion is to increase it. After all, it is the only engine and gearbox made of new materials in the world. I think 10 yuan for a set is more reasonable."

"How much does it cost simply to produce?" Chang Le asked.

"Not more than about 2."

Selling one unit is equivalent to selling four cars.

"Well, the price is indeed reasonable. I'll go to Leda Automobile in the afternoon to listen to Yu Chengdong's opinion. Do you have time?" Chang Le asked.

"Okay, I don't have anything important to do this afternoon. Let's go and listen to Yu Chengdong's opinion." Zeng Xi nodded.

…………

In the afternoon, Chang Le and Zeng Xi came to Leda Automobile.

Yu Chengdong took the two of them to the test track, where a silver-gray SUV was parked.

Leda's SUV model has been developed and is intensifying road testing.

It is planned to land at the Yangcheng Auto Show before the year and be officially launched at the auto show.

On major automotive media forums, there are already spy photos of the road test of the Loda SUV model, as well as related reports.

There are also some good-hearted car fans who will take the initiative to provoke Lotto.

Take a look and take a look at the performance of Leda SUV models.

However, companies now have rules.

Faced with Bengyipeng, the engineers could not respond and could only drive slowly and leisurely on the roadway.

They will only race in the company's internal test plant and on the northwest unmanned highway to test the top speed performance.

Leda Automobile named it: Lotto.

Why is the development speed so fast?

Definitely fast.

Because Lotu uses Lexing's chassis, and the engine and gearbox are the same. It's just that the car shell is taller, larger, and longer.

Many consumers name this behavior: nesting dolls.

Just like Volkswagen, dozens of models have been derived from golf.

This approach is an inevitable trend for platform-based production for brands.

It is conducive to improving the quality of vehicle assembly and sharing production processes, suspension structures and spare parts.

The most important thing is that it can reduce R&D costs, production costs, and improve production flexibility.

Under Yu Chengdong's introduction, Chang Le carefully inspected the silver-gray Lotto.

The simple "ldea" logo is still eye-catching.

The inverted trapezoidal blackened air intake grille, dragon eye LED headlights, dragon claw dot matrix tail lights, 18-inch five-spoke Lotus wheels, and black brake calipers are exactly the same as the Lexing.

The ups and downs of the side waistline are also consistent with Le Xing.

Pulling a pickup truck or a matryoshka doll is fine.

Fortunately, it's not a cylinder truck.

Due to material limitations, it cannot be pulled.

No matter how Chang Le looked at it, he felt a bit like the Macan of later generations.

However, the butt is not that fat.

The interior has improved a lot.

It is no longer hard plastic plus hard plastic, but has the shadow of Tan Xiaoya's Lexi customized car.

Made of agate gray leather kit, the lines are "soft yet rigid".

A circle of physical chrome-plated buttons is designed around the driver, which can give people a pleasant interactive experience.

The steering wheel is moderately sized, harmoniously matched with the central instrument panel, and matched with fine leather (not leather).

The hollow metal frame and the multi-function buttons are crisp and powerful, which can inspire driving enthusiasm.

The triple barrel-type instrument panel displays rich information.

The left tube displays the speedometer, with 280 km/h at the bottom (the speedometer is very easy to explode);

The middle tube displays the tachometer, with the red zone at the bottom of the meter showing 9000 rpm;

The right tube displays the oil temperature, trip computer, tire pressure monitoring, four-wheel drive power distribution... and track timing meter, etc.

All driving-related information can be displayed in this table, down to the smallest detail.

The 12-inch engine is embedded in the center of the center console, bounded by a chrome frame and separated from piano-painted panels on both sides, giving it the appearance of a modern engine system.

The vehicle and machine system is developed and provided by Juchang, which is quick in response and rich in functions.

Under Chang Le's suggestion, the prototype of the intelligent central control has been developed.

“The interior looks quite comfortable,” Chang Le commented.

"At the Yangcheng Auto Show, 12 models of Lexi and Lexing will all adopt the same style of interior and be displayed together." Yu Chengdong said from the passenger seat.

"Is this a style only for high-end accessories?" Chang Le asked

"No. We want to give back to the consumers who support us. Standard equipment and above all use the same interior. Standard equipment and high-end equipment are distinguished by power." Yu Chengdong said

"High or low power?" Chang Le asked

"Yes, all series use 1.6T engine and 8-speed dual-clutch, but there are two kinds of tuning. Standard configuration and below continue the power parameters of Lexing, 210 horsepower, 350 Nm of torque, front and rear drive, 6.5 kilometers The acceleration is about [-] seconds."

"High-end and top-end models have 265 horsepower, 400 Nm of torque, acceleration from 5.8 kilometers per hour to about [-] seconds, and four-wheel drive." Yu Chengdong introduced.

"What about pricing?"

"Using the same strategy as Lexing and Lechi, 21.58 yuan to 25.58 yuan."

"It's benchmarking against the table again, let's do it against each other." Chang Le naturally thought of the little princess and the thinking of black technology.

"The board of directors unanimously believes that this pricing strategy is more in line with the current brand positioning of Leda Automobile." Yu Chengdong said with a smile.

"Okay, let them have a headache."