Return to 78: Why are all the Americans panicking about doing scientific research?
Chapter 143: Successful product sales rely on peer support
"Take out the beef and butter you bought from the Friendship Store yesterday."
Lin Kaifeng ordered.
Hearing this, the translator immediately opened the wooden insulated box.
Lift off the thick quilt on top.
Take out a piece of fresh beef.
Lin Kaifeng said: "Sir, please look, the rapid heating function of the induction cooker is safer than the traditional open flame. Even children can operate it. It is a kitchen stove suitable for all ages."
"It is a fool-proof operation by pressing the relevant buttons, and the heating button is used to control the firepower."
“Anyone who watches it once can quickly master it.”
More and more foreigners gathered around and praised the induction cooker.
Although induction cookers are convenient, they are not suitable for ordinary people in Longguo.
First, induction cookers consume a huge amount of electricity.
Second, the heat generated by cooking food is concentrated only in the middle.
Unable to achieve the effect of balanced heating.
It is fine to use it for frying or grilling food.
Once used for cooking, not only will the heating be uneven, but the bottom will also get burnt at any time.
From ancient times to the present, the cooking utensils used in Longguo have always been round-bottomed pots.
Only in the West do people use frying pans.
As Lin Kaifeng introduced the dish while cooking, the steak gradually became more fragrant.
After a while, everyone's eyes were wide open.
The speed is too fast...
The induction cooker can not only adjust the firepower at any time, but also perform timing operation.
When making soup or other soup-like foods, adjust the heat and set the timer to shut off.
The chef can do other things instead of staying in front of the stove all the time.
Due to the use of advanced semiconductor chips.
As a result, the cost of an induction cooker is much higher than that of an air fryer.
After listening to the introduction, the foreign businessman who had been complaining about the price showed an expression of approval, and the other foreign businessmen nodded along with him.
There is a reason why goods are expensive.
"Everyone, please try the steak cooked in an induction cooker carefully. What is the difference between its taste and that of steak cooked using traditional cooking methods?
After saying that, Lin Kaifeng used chopsticks to pick up the steak and put it on the plate.
Arrange people to cut the steak into small pieces.
He personally picked up a handful of disposable chopsticks and distributed them to everyone one by one.
Immediately afterwards, a ridiculous scene occurred in front of the booth.
Some foreign businessmen used chopsticks as forks and stabbed the steak with force.
Some people carefully hold the chopsticks flat to act as trays, or use them as tongs.
The first foreign businessman chose the most direct way of use, which was to hold it in his hands.
“good! It tastes great!!!”
After much effort, everyone finally got to eat the cold steak.
The foreign businessman who had raised objections earlier gave a thumbs up and praised: "This steak tastes very good. The induction cooker is really worth the money. I plan to order one thousand units.
One thousand units means a transaction volume of US$500,000, which is definitely not a small deal at the Canton Fair.
The translator was stunned. Are foreigners really direct when buying things?
Lin Kaifeng made a deal worth 500,000 US dollars with just a few words...
Lin Kaifeng said: "Thank you for your recognition of our company's products. Our company will deliver the 1,000 induction cookers you ordered in six months.
“As for the deposit, our company needs to collect 50%.
"why?
Foreign investors raised objections again.
According to the Canton Fair transaction agreement, the export deposit for Longguo's goods is generally around 20% to 30%.
Deliver according to the time requested by the foreign merchant.
Rather than the seller making the decision.
Lin Kaifeng said slowly: "Northern Machinery Company is different from other Dragon Country companies. It is a modern company that is in line with international business.
“The trading regulations of the Canton Fair do not apply to our company.
“In addition, delivery in half a year is based on the principle of considering customers. As we say in Longguo, more haste makes waste.
“For such advanced products, the production cycle cannot be too fast.
“If there is a technical failure in delivering goods in a short period of time, it will have a negative impact on both you and me.
Seeing that the other party wanted to say more, Lin Kaifeng added: "Sir, I understand your urgency to get the induction cooker, but high-tech products have their specific production cycle.
"As for the 50% deposit, it also guarantees the transaction interests of both you and me.
"As you have all seen, the induction cooker is advanced, but the manufacturing cost is high. If you only charge a 20% to 30% deposit and you go back on your word, it will have a serious financial impact on our company.
Everyone wants good things, and Lin Kaifeng is sure of the urgency of these foreigners.
Don’t even mention 50%.
Even if the price is raised by another ten percentage points, to 60%, these people will still pay for it.
In the 1950s, the first induction cooker was first produced in the West.
Unlike the induction cooker that Lin Kaifeng brought out, the first induction cooker was bulky and had many safety issues.
Although it was born, it could not be promoted.
It was not until 1972 that the United States upgraded the technology of induction cookers.
The technical problems that have affected the large-scale promotion of induction cookers have only begun to be solved one by one.
It will take another two or three years before induction cookers become truly popular.
In 1982, all technical problems of induction cookers were completely solved.
As soon as it was launched on the market, it was immediately accepted by the West and island countries, becoming a phenomenally hot-selling product.
Household induction cookers involve ten important technical links, each of which has a large number of technical problems.
How to effectively control high-frequency alternating magnetic fields and whether electronic circuits can withstand rapid changes in high and low temperatures.
The internal coil disk, thermistor, and power tube are all difficult points in technical research and development.
Converting AC power to DC power is equally problematic.
"At the price you mentioned, I will order 1,500 units.
Just as the first foreign businessman was hesitating, someone immediately agreed to Lin Kaifeng's conditions.
Western businessmen are no strangers to induction cookers.
For such a good induction cooker, we should not be afraid of comparison, but be afraid of being compared with other products in the same category.
Foreign countries have spent nearly twenty years in the field of commercial research on induction cookers, but there are still many problems.
Longguo Enterprises took the lead in solving various problems in the commercial promotion of induction cookers.
If not now, when?
After thinking about it, Lin Kaifeng took out a pen and paper and wrote "limited sale" in English.
A reminder that the order quantity cannot exceed two thousand units each time.
It’s not that we don’t want to sell well, it’s just that we have the will but not the ability.
The production of semiconductor chips in Longguo has never been able to be increased.
The vast majority of domestically produced chips are supplied to the military for upgrading weapons and equipment, and the number of chips that can be distributed to civilian enterprises is extremely limited.
If Lin Kaifeng doesn't find a way to increase the chip production in the domestic semiconductor industry, no matter how many orders he receives, he can only sigh in despair.
Among the many foreign businessmen who gathered around, there was a short island businessman wearing a gray suit.
Not focusing all your attention on the induction cooker.
Instead, he became interested in the disposable chopsticks in everyone's hands.
"Sir, are you interested in disposable chopsticks?"
Lin Kaifeng keenly noticed this person's focus.
He handed a pair of disposable chopsticks to the island businessman without losing any time.
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