Siheyuan: I am different He Yuzhu
Chapter 359 Meet the father-in-law
Since the first customer they solicited actually placed an order for 300 cars, Fan Youxiang and the other two changed their original attitude towards soliciting customers like waiters. However, the job of inviting foreign businessmen to visit has been given to Xu Damao, and they are too embarrassed to compete with him for the job. They can only choose to actively introduce the performance of the car to other foreign businessmen, hoping to successfully persuade foreign businessmen to place orders like He Yuzhu did.
Unfortunately, the foreign businessmen who came later politely declined Xu Damao's invitation. As a result, Xu Damao tried hard for a long time but failed to successfully invite any new foreign businessmen.
He Yuzhu noticed that Xu Damao seemed a little frustrated because of the frequent rejections, so he shouted, "Damo, come back and have a rest!"
Hearing this, Xu Damao returned to He Yuzhu with a helpless look on his face and asked in confusion: "Deputy Director He, why are these foreign businessmen not even interested in visiting our factory's cars?"
"Da Mao, cars are big things, not like those little gadgets. And most of the merchants who come to this export commodity trading conference come from relatively backward countries, so they have already thought about what to buy before coming to our country. Facing these foreign guests with clear goals, it is not easy to invite them to visit the cars in our factory! But some countries have good conditions, such as the customer from the Polish People's Republic in Eastern Europe. Their country still has the strength to purchase cars." He Yuzhu patiently explained to Xu Damao.
After hearing what He Yuzhu said, Xu Damao showed a worried look on his face: "So, it will be difficult to get new orders in the future, right?"
He Yuzhu laughed and said, "How can there be no new orders? With so many foreign guests, some of them will need to buy cars. Our task is to find those guests who are interested in buying cars and let them place the orders with our factory." He patted Xu Damao on the shoulder and said confidently.
"Then what can we do to make these foreign customers who want to buy cars buy our factory's cars?" Xu Damao continued to ask.
"The method is actually very simple. For the same price, we compare quality; for the same quality, we compare price. As long as we can let these foreign customers who want to buy cars know the advantages of the cars produced by our factory, then we will have the opportunity to encourage them to purchase." He Yuzhu replied.
In fact, He Yuzhu had another thing in mind. The simplest way is for the country to subsidize the exported cars. In this way, the domestically produced cars in Rabbit have a price advantage, and it is naturally easy to expand exports. It is a pity that such behavior requires the government's financial resources. Blind operation puts too much pressure on the finances. The real way is to improve production efficiency and reduce the production cost of cars, so that there will naturally be a price advantage.
When He Yuzhu was discussing with Xu Damao how to expand the scale of automobile exports, he suddenly heard someone calling him: Xiao He, Xiao He! He Yuzhu was startled when he heard this familiar voice and quickly turned to look in the direction of the voice. When he saw the person coming, he showed a surprised expression on his face. It turned out to be his father-in-law Lou Bingcheng. He quickly walked towards Lou Bingcheng and asked with a smile: "Dad, how did you find this place?"
Lou Bingcheng smiled and replied, "I had no intention of coming to the exhibition hall to attend the trade fair today, but Mr. Liu from the sundries export company called me and told me that you would come, so I hurried over. Xiao He, is it convenient now? If it is convenient, let's find a place to sit down and have a good chat."
He Yuzhu glanced at his watch. It was almost noon and no foreign businessmen came to visit at this time. So he nodded and agreed: "Okay, it's almost noon and there are not many foreign businessmen coming to visit. Dad, please wait a moment. I will go and explain to my colleagues who came with me." After that, he walked towards Fan Youxiang and other colleagues.
Walking up to Fan Youxiang and the others, He Yuzhu pointed at Lou Bingcheng and introduced him, "Deputy Director Fan, this is my father-in-law. Let's have lunch together today. My father-in-law wants to talk to me about something. We'll gather at the venue after the trading conference starts this afternoon."
Fan Youxiang and others expressed their understanding. "Director He, you can just go and handle your own affairs. We can handle it here." Fan Youxiang said confidently, "Please convey our regards to your father-in-law. Thank you for his support and help to our factory all the time."
"Okay, then please welcome the guests here first. You can have a bite to eat at noon. I will ask my father-in-law to treat everyone to dinner in the evening." After saying that, He Yuzhu returned to Lou Bingcheng's side and said softly, "Dad, let's go. I have already explained everything to my colleagues."
Lou Bingcheng smiled and nodded to Fan Youxiang and others, and then left the automobile exhibition area of the Red Star Machinery Manufacturing Plant with He Yuzhu. After they walked out of the commodity exhibition hall, Lou Bingcheng gently said to He Yuzhu: "Xiao He, come with me to the hotel where I live. The environment there is relatively quiet and peaceful. There is a restaurant downstairs in the hotel, so no one will disturb our conversation. After all, we haven't seen each other for many years. It's a good opportunity for us to have a good chat." "Okay, everything is up to Dad's arrangement." He Yuzhu replied with a smile.
Then Lou Bingcheng hailed a taxi parked on the roadside outside the exhibition hall, opened the door and got in, then said to the driver: "Master, please take me to the Foreign Merchants Hotel!"
When the driver heard that the destination was the Foreign Businessmen's Hotel, a smile immediately appeared on his face, and he replied kindly: "Okay, sit tight, we'll leave right away!" After that, he quickly started the car and drove along the road to the destination designated by Lou Bingcheng.
The reason why the drivers were so happy was simple. Whenever they sent passengers to hotels or restaurants, they could enjoy a special treatment - a standard 4-cent driver's meal with one dish, one soup and unlimited white rice. In addition, they could receive a meal allowance of 1 cents each time from their taxi company. Not to mention the meal allowance, the fact that they could enjoy white rice at will was enough to attract many people to become taxi drivers in the era of national food shortage. Unfortunately, there were only more than 1 taxis in the entire Baiyun City, and the driver's position was in short supply. Therefore, in the 3s and 50s, taxi drivers were a respected and desirable profession, and were known as one of the "three treasures" (drivers, doctors, and pork sellers) of Lingnan Province.
Not long after, the driver took Lou Bingcheng and He Yuzhu to the downstairs of the Foreign Merchants Hotel. After Lou Bingcheng paid the fare, he opened the door and got out of the car. He Yuzhu got out of the other door. Lou Bingcheng said to He Yuzhu with emotion: "This Volga car made in the bear country is indeed not as comfortable as the Red Star car produced by your factory. It's a pity that your Red Star car was produced too late. If your Red Star car could be produced earlier, the taxi companies in Baiyun City should use the Red Star cars produced by your factory. At that time, foreign businessmen can feel its performance more intuitively."
Hearing Lou Bingcheng's words, He Yuzhu suddenly had an idea. Yes, why didn't he think of that? He should suggest to his superiors that all taxis in Baiyun City be replaced with Red Star cars, so that Red Star cars can be promoted invisibly. Thinking of this, He Yuzhu laughed excitedly and said, "Father-in-law, what you just said really helped me solve a big problem!"
"Oh? What's the big problem?" Lou Bingcheng asked curiously.
"It's about promoting the Red Star sedans produced by our factory. Didn't you just say that the sedans produced by our factory came out too late and didn't catch up with the establishment of the taxi company in Baiyun City? Your words have given me a lot of inspiration. I will propose to my superiors later to replace all the taxis in Baiyun City and Sijiu City with Red Star sedans produced by our factory. In this way, foreign businessmen can directly feel the performance of the Red Star sedan as long as they get in the car. This will not only promote our factory's cars, but also show foreign businessmen the development achievements of our country's automobile industry. It's really killing two birds with one stone!" He Yuzhu became more and more excited as he spoke, with a proud smile on his face.
"Xiao He, your idea is great!" After hearing this, Lou Bingcheng couldn't help but nod repeatedly, expressing his appreciation for He Yuzhu's idea.
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