Siheyuan: I have a super purchasing system

Chapter 368 Yu Zhile's advertising campaign Qingshan motorcycles are selling well

"This is made to your size. Take it if you like. But not the helmet."

"This helmet is made of paper. Keep it. I might find a way to have someone make a real one later."

Yu Zhile had no objection to giving the clothes to Liu Zhiyuan, but forget about the cardboard helmet, as he planned to keep it as a model.

"As long as there are clothes, I'll go change first."

"After dinner, I will show my new clothes to others and make them envy me to death."

After hearing this, Liu Zhiyuan immediately went to change his clothes happily.

"Aunt Yu, you can rest assured now. How can this dress not be sold when it's so beautiful?"

Yu Zhile looked at Aunt Yu with a smile.

"Don't worry, don't worry, but Zhiyuan is such a handsome boy."

"Remember to give me the photo of him and I later. If he becomes famous all over the country, I can brag about it to others."

Aunt Yu used to be an actress herself, although she wasn't famous. But now she has become a bit like a star-chaser, which is quite interesting.

After they finished their meal, Yu Zhile sent Aunt Yu back home. She also wanted to invite her friends to join them.

Liu Zhiyuan even rode away on his bike immediately after eating, probably to show off his new look.

But this is no wonder. When Liu Zhiyuan went to a state-owned restaurant to eat, many people thought he was a star, and many young girls even peeked at him.

Yu Zhile asked someone to develop the photos quickly, and then he would prepare for the launch of the motorcycle.

He selected several photos, all kinds of them, and finally printed a picture album himself and put all the photos in it.

Of course, the quantity is not large. If the sales are good in the future, we will print more to sell as peripheral products.

However, a copy of the album and photos was given to Liu Zhiyuan, who really couldn't put them down. Of course, his elders in the family loved them too.

Even though his father thought it was a bit flashy, he still thought his son was really handsome.

This time when the motorcycle is on the market, Yu Zhile intends to promote the advertisement to the extreme.

He not only puts ads on his car, but also places ads in newspapers and even broadcasts them on radio stations.

They even spent money to run advertisements on TV stations. Although the penetration rate of televisions is low, the target audience of this motorcycle must have a TV at home.

Not only that, he also spent a lot of money to make a lot of beautiful square chopstick holders, intending to advertise them in state-owned restaurants.

Because the chopstick holder was a gift, he only paid a little money and had the chopstick holder placed on the table of every state-owned restaurant in the capital.

People at that time had never seen such a grand advertisement, even though the Qingshan Machinery Factory was just a small private factory with no reputation.

But after watching this advertisement, everyone felt that this factory was a large and powerful one, and Qingshan Motorcycle must be a famous brand!

If it is not a famous brand, how can it be seen everywhere? How can it be so powerful?

Also because of this advertisement, Qingshan motorcycles were extremely easy to distribute and were available in all major department stores thanks to the efforts of the sales staff.

All major department stores, regardless of whether they are optimistic or not, have already purchased some goods and are waiting for the sale.

After this advertisement, before the vehicle was released, almost everyone in the streets and alleys knew about Qingshan Motorcycle, and of course, everyone knew about Liu Zhiyuan.

It is no exaggeration to say that for a while, whenever Liu Zhiyuan went out, people would ask him, "Are you the Liu Zhiyuan who rides a motorcycle?"

Liu Zhiyuan really stole the limelight, so naturally he couldn't help but advertise motorcycles a lot.

Finally the day came when the motorcycle was launched, and there were huge crowds of people.

Originally, Yu Zhile thought that something this expensive was a luxury item and not many people would buy it, right?

However, he still underestimated the purchasing power of the people in Beijing. The motorcycles were selling like hot cakes, and many department stores that had limited stock were out of stock.

"Ten more, no, fifty more!"

"I want another thirty!"

“Purchase in stock!”

The factory kept receiving calls, and trucks from department stores even came to pick up goods in person.

This Qingshan motorcycle is a hot seller.

If Yu Zhile hadn't held back the product for over a week in order to shoot and promote the commercial, there probably wouldn't be enough to sell.

After a busy first day, everyone in the factory felt like they had fought a great battle, but fortunately nothing went wrong.

"Let's go to the celebration party!"

"Instead of eating in the cafeteria, all of us in the factory go to the state-owned restaurant!"

“I’ve already booked it!”

Yu Zhile's voice immediately drew cheers from everyone. In fact, everyone was afraid that they would not be able to sell the products when they were producing them.

After all, it's three thousand six hundred and sixty-six yuan, a huge sum of money for a family whose average salary is only a few dozen yuan.

But what no one expected was that this enthusiasm seemed to be free.

Buy and buy!

As expected, there are still a lot of rich people. Nowadays, these handsome motorcycles can be seen in every street and alley.

Countless people imitate Liu Zhiyuan's slicked-back hair and his outfit. The only pity is that the rider's suit cannot be imitated because it is not sold anywhere!

Yu Zhile finally felt relieved. This was considered a perfect answer.

Although the subsequent sales were not as popular as the first day, the sales were still good. The next step should be to sell the motorcycles nationwide.

While Yu Zhile was still thinking of a solution, he didn't expect that an opportunity would come to him. There was a trade fair in Shanghai half a month later.

"This, we must go!"

"Take the advanced workers from our factory with us to Shanghai!"

Yu Zhile thought about giving everyone a little dimensionality reduction blow by bringing cars and models to the exhibition.

Of course, this is just Yu Zhile's idea, and he certainly can't say it openly, but fortunately, Liu Zhiyuan's school curriculum is very loose, so he can still find time.

Yu Zhile found Mr. Liu and mentioned this matter. After Mr. Liu asked about Liu Zhiyuan's class and found out there was no major conflict, he agreed.

After all, we have signed a contract, so it is our responsibility to cooperate with others in promotion.

But the one who was even happier was Liu Zhiyuan, as he could go to Shanghai to see the world!

Before leaving, Yu Zhile still had a few things to do, which was to start selling Caiwei brand rider clothes. After all, if they were not put on the shelves, pirated copies would come out.

He heard from Liu Zhiyuan that someone borrowed his clothes and wanted to find a tailor to make a copy. As for those who made copies based on photos, there were probably countless of them.

It can’t be that pirated products are so popular that the official version is not released, right?

Another thing is this helmet, which is finally made into a real usable one instead of a cardboard one. Of course, the maker is still the prop maker.

He asked if it was possible to mass-produce it, and Master Zhu said that the speed would be very slow, but he could hire a few helpers.

So Yu Zhile simply asked Aunt Yu to hire Master Zhu into the Caiwei Studio.

Anyway, it's a package deal, so it saves trouble. As for when the policy is relaxed in two years, he can set up two factories to produce helmets and clothes, but that is a matter for the future.

Now all I can do is give Liu Zhiyuan a complete set of equipment, and then at the trade fair, it will become a powerful weapon for him to display!

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