The assistant's tone was so rapid that it almost broke. The information revealed in just a few words was enough to make Yan Jin's heart suddenly tighten. She took a deep breath and forced herself to calm down. "Tell me slowly, what's wrong?"

"Online... a video appeared on the Internet..." The assistant's voice was obviously trembling, "It's about our factory..."

Yan Jin immediately realized the seriousness of the problem. She walked out of the tea room quickly, leaving Manager Zheng's words behind her. They no longer had any meaning. The sound of high heels hitting the ground echoed in the empty corridor, like a heavy hammer hitting her heart.

In the office, Xiang Yu was looking through the documents. When he saw Yan Jin coming back, his face turned even paler. His heart sank, "What happened?"

Yan Jin walked quickly to his side and handed the phone over, "Look for yourself."

On the screen, an edited video was maliciously matched with sensational background music. The picture was dim, and only the scenes on the factory assembly line could be seen in the shadows. However, the title of the video was shocking - "XX Company is a black factory! The product quality is worrying!"

The comment section below the video has already collapsed, filled with angry, questioning and abusive voices, like a huge net that tightly wraps the brand image that the company has painstakingly built over the years, making it suffocating.

"How could this happen..." Xiang Yu's face turned pale and he held the phone tightly in his hand, his knuckles turning white.

"Now is not the time to pursue responsibility," Yan Jin took a deep breath and forced himself to calm down. "The most urgent task is to control public opinion and find out the truth."

The situation was more serious than they had imagined. In just a few hours, the video was reposted by major platforms and quickly topped the trending search list. The company's official account was attacked by angry netizens, and the comment section was filled with demands for explanations and apologies.

Worse still, Liu, an online opinion leader known for his sharp comments, also reposted the video with the caption: "How can a company that can't even guarantee the quality of its products talk about social responsibility? The development of a company cannot be based on damaging the public interest!"

His voice undoubtedly added fuel to the storm of public opinion and pushed the company to the forefront.

"Hold an emergency meeting immediately!" Xiang Yu made a prompt decision and called his assistant. "All senior executives, gather in the conference room in ten minutes!"

A storm is sweeping towards them, and they must find a ray of hope in the storm...

As night falls and the lights come on, the company's conference room is brightly lit and the atmosphere is so depressing that it's suffocating.

"What should we do now?" The marketing director slumped in his chair, "Our brand image has been severely damaged, and sales have plummeted..."

"Where is the public relations department? Is the crisis public relations plan ready?" Xiang Yu rubbed his eyebrows, with a hint of fatigue in his tone.

The PR manager wiped the sweat from his forehead and said, "We have contacted all the major platforms and tried to delete the video and negative comments, but the effect was minimal..."

At this time, the door of the conference room was pushed open, and a middle-aged man in a suit and leather shoes walked in. He pushed his glasses, and a cold light flashed across the lenses, "Mr. Xiang, Mr. Yan, I am Consultant Chen."

His arrival brought a glimmer of hope to this desperate meeting room, but it was only a glimmer... Consultant Chen is a well-known crisis public relations expert in the industry, with rich practical experience and keen insight. He glanced at the people in the meeting room and said in a deep voice: "The current priority is to control public opinion and restore the brand image."

He turned on the projector, and a detailed crisis public relations plan appeared on the screen. "First, we need to issue a public statement, respond positively to the incident, and promise to thoroughly investigate the truth. Secondly, contact authoritative organizations to conduct product testing, speak with facts, and dispel rumors. At the same time, contact major platforms to delete false information as soon as possible and control the spread of public opinion..."

The plan sounds comprehensive, but it is difficult to implement. The PR manager said bitterly: "Consultant Chen, we have contacted all major platforms, but they said that they need to provide relevant proof before deleting the video, and the test report from the authoritative agency will not be available for at least three days..."

"Three days..." Xiang Yu muttered to himself. Three days was enough for public opinion to completely engulf the company.

"It's even worse," the assistant rushed into the meeting room and handed a document to Xiang Yu, "Mr. Xiang, take a look at this..."

Xiang Yu took the document and his face instantly became even uglier. This was a statement issued by a competitor company, which implied that this incident was a self-directed hype by XX Company and listed some negative news about XX Company in the past, attempting to further discredit the company's image and seize the opportunity to seize the market.

"Despicable!" Yan Jin slammed the table, anger almost bursting out of his eyes.

Consultant Chen frowned. The situation was more complicated than he had imagined. The malicious interference of competitors undoubtedly added more variables to this crisis public relations.

The conference room fell into deathly silence again. Everyone had a solemn look on their faces. The pressure was like an invisible boulder, pressing them down and making it hard for them to breathe.

"What should we do now? Are we really just going to sit there and wait for death?" The marketing director held his head in pain, his tone full of despair.

Outside the window, the night is dark, and the calm before the storm seems even more depressing.

Suddenly, the office door was flung open and an employee stumbled in, his face pale and incoherent, "Oh no, Mr. Xiang, Mr. Yan, something happened..." "What's the matter? Why are you so flustered?" The public relations manager shouted at him. The employee's misconduct made him even more annoyed.

"Design department... Xiao Li from the design department, he... he was under too much pressure and fainted!" The employee spoke intermittently and collapsed on the ground.

The people in the conference room were immediately in an uproar, and panic spread quickly like a virus.

"how so……"

“Is the company really going to end?”

"I...I don't want to be unemployed..."

Desperate whispers echoed in the conference room. Everyone seemed to have lost their backbone and their fighting spirit.

Xiang Yu took a deep breath, suppressed his inner anger, and said in a deep voice: "Call an ambulance immediately and notify all employees to have a day off tonight and wait for the company's notice."

After saying that, he looked at Yan Jin with a firm gaze: "Let's go and meet those media friends."

Under the cover of night, dozens of media reporters had been waiting for a long time in front of the XX company building, with their cameras pointed at the building exit and their flashlights flashing like a violent storm.

"Mr. Xiang, what explanation do you have for this product quality incident?"

"Boss Yan, it's said online that you chose to divorce because your company was not doing well. Is this true?"

“Will XX Company go bankrupt because of this incident?”

The reporters swarmed over like sharks smelling blood, and their sharp questions pierced Xiang Yu and Yan Jin like swords.

"Everyone, please calm down. We will give you an explanation." Xiang Yu protected Yan Jin while trying to maintain order.

"Explain? What will you explain? Your company is finished!"

"That's right, don't think that holding a press conference can solve the problem. We are not that easy to fool!"

The roars of reporters, the dazzling lights of flashbulbs, and the pointing and talking of the people around him all made Xiang Yu feel unprecedented pressure. But he knew that now was not the time to back down. He had to stand up and shoulder all of this for the company and Yan Jin.

"Regarding this incident, we have already..."

Xiang Yu took a deep breath and was about to explain, but was stopped by Yan Jin. She interrupted him with cold eyes and a firm tone: "Let me do it."

Yan Jin walked straight to the camera and faced the gazes of dozens of media outlets. She was not at all timid, but instead showed an icy smile.

"Don't you want to know the truth? Well, I'll tell you..." Yan Jin's gaze was like a sharp blade, sweeping across every reporter present, and finally fixed on the person in the front, Liu, the internet celebrity who was holding a microphone and whose face showed "only wanting to create chaos in the world".

"Mr. Liu, you said that there are problems with the quality of our company's products. Where is the evidence?" Her tone was calm, but with an invisible sense of oppression.

Liu was frightened by the look, but he still pretended to be calm: "There are so many victims online, are they all fake?"

Yan Jin sneered: "Victims? As far as I know, the first few accounts that published articles about product quality issues only became active after you bought them, right? And those so-called 'victims' are all pretending to be marketing accounts, am I right?"

As soon as Yan Jin finished speaking, there was a commotion in the crowd. The reporters looked at each other, obviously shocked by the news.

Liu's face changed and he stammered and couldn't speak.

Yan Jin ignored him and took a document from the PR manager and showed it to the camera: "This is all the test reports of our company's products. They all meet national standards. You can check them out for yourself."

"As for those accounts that maliciously spread rumors and false information, we have collected evidence and will take legal action to investigate them to the end! At the same time, we will also invite authoritative organizations to re-test the products and prove our innocence with facts!"

Yan Jin's voice was sonorous and powerful, like a series of heavy bombs exploding among the crowd.

The reporters were intimidated by her aura and no one asked any questions for a while.

"Any other questions?" Yan Jin looked around, his eyes as sharp as a knife.

The reporters shook their heads, not daring to look him in the eye.

"If not, please get out of the way, we still have a lot of work to do."

After saying that, Yan Jin stopped paying attention to the media and turned around to take Xiang Yu and the company executives into the company building.

As the night deepens, the company building remains brightly lit.

Xiang Yu stood in front of the French window in his office, looking at the reporters gradually dispersing downstairs, his brows furrowed.

"You knew long ago that someone was behind this?" He turned around and looked at Yan Jin who was sitting on the sofa.

Yan Jin gently flipped through the documents in his hand and said without looking up: "Ever since the design drawings were leaked, I suspected that someone was deliberately targeting us."

Xiang Yu walked over to sit beside her, with a hint of worry in his tone: "Now the negative public opinion on the Internet is still fermenting, and the company's stock price has been falling. What should we do?"

Yan Jin put down the documents, looked up at him, and said firmly: "Tomorrow, we will hold a general staff meeting."

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