Rebirth: From catering group to world’s richest man

During this past winter vacation, the electronic pets launched by Zulong Technology created a sales miracle.

With the help of the Spring Festival, students had lucky money in their hands, and sales soared. So far, more than 850,000 electronic pets have been sold in China alone. Of course, 850,000 does not sound like a lot, but multiplied by the unit price of the electronic pet, the total sales have reached 59 million!

This is only two short months, and it is already so terrifying and exaggerated.

In Dragon Kingdom, the market is far more than that.

More importantly, the performance of electronic pets in overseas markets is also very eye-catching.

Xiangjiang, Baodao, and Sakura Country are the three most popular places, especially Sakura Country, which is no less popular than the mainland of Dragon Kingdom.

A large number of middle school students have one, which is used for socializing and dividing circles, and it has become the most fashionable electronic product among the students.

On the other hand, this Spring Festival, electronic pets have also successfully entered the European and American markets.

Electronic pets entering the European and American markets have also had a smooth journey beyond everyone’s imagination. In just one month, electronic pets have become popular in the Star-Spangled Kingdom, with sales continuing to rise and demand exceeding supply.

Moreover, in the European and American markets, the price of electronic pets has also increased accordingly, with the price of one reaching 16 US dollars. According to the exchange rate at that time, an electronic pet could be sold for 130 yuan in soft sister coins in Stars and Stripes Country.

Of course, this so-called increase is only relative to the domestic pricing. In Stars and Stripes, one is only US$16, which is not too cheap for the people of Stars and Stripes. You can make money by working in a restaurant for just two hours. If you’re lucky and a customer tips a little more, you can make it in an hour.

This has led to the black market trading of electronic pets in the Stars and Stripes Country, and there have been many scalpers who resell electronic pets.

One can even sell for nearly a hundred dollars.

This result made Duan Yongping feel very surprised.

You know, it took Sakura Country three years to bring the”Sailor Moon” IP into Stars and Stripes Country, but it only took one month for electronic pets to turn Pikachu and Charmander into hot stars.. (Online data shows that at the peak of the previous life, 15 Tamagotchi electronic pets were sold every minute in North America.)

Money, money, money!

Electronic pets continue to bring considerable income to Zulong Technology, and at the same time, they also gain a large amount of foreign exchange.

In order to meet the huge market demand, Zulong Technology’s factories did not stop work throughout the Spring Festival. Except for a half-day holiday on the afternoon of New Year’s Eve, all workers worked overtime throughout the Spring Festival.

Of course, everyone is willing to work overtime, because as long as they stay in the factory and work overtime, their daily wages are calculated at five times their normal wages.

With such a high salary, there must be a rush to work overtime.

What’s more important than making money?

Of course, the popularity of electronic pets during the Spring Festival also prevented those imitating counterfeiting manufacturers from counterfeiting them. Therefore, Zulong Technology comfortably made money for two months and did not have to worry about counterfeiting in the market during these two months. electronic pet.

However, with the end of the Spring Festival, it is conceivable that low-quality counterfeit products will soon appear in the market.

There is nothing that can be done about this. Lin Shen can only try his best to let Zulong Technology protect his rights.

…………

Then there are the”Pokémon” comics. Yanjing’s publishing house obtained the book number a year ago. With the support of Soft Girl Coin, the printing plant did not stop work during the Spring Festival and printed 100,000 sets of”Pokémon” comic books for the first time. They have all been piled in the publishing house’s warehouse.

With the end of the Spring Festival holiday, these 100,000 sets of”Pokémon” comic books were shipped out of the warehouse and distributed to large and small bookstores across the country.

The first printing quantity of 100,000 sets has to be said to be quite a lot.

Generally speaking, publishing houses rarely dare to print 100,000 copies for the first time.

This is because generally when a writer publishes a book, the writer only provides the manuscript.

Proofing, typesetting, printing and distribution are all the work of the publishing house.

As long as the book is not published at his own expense, the author generally does not If you need to pay upfront, the costs are paid by the publisher, so if the book does not sell well, it is the publisher who loses the money.

Therefore, publishers usually make very small first prints to avoid losing money.

But the comic book”Pokémon” is different because it is very simple, and Lin Shen spent money again.

When Wu Dayou was negotiating with the publishing house Yanjing, he entered into a gambling agreement. If the comics did not sell well after they were published, Wu Dayou would buy back all the books that were first printed but failed to sell at the set price.. In other words, no matter how many copies are printed for the first time, the publisher never has to worry about losing money. On the contrary, the more copies it prints, the more the publisher makes.

Because Lin Shen behind the scenes was guaranteed compensation.

Therefore, the publishing house boldly printed 100,000 copies.

Of course, the publishing house is not a fool. They have also discovered that the electronic pets with the same IP as”Pokémon” are selling like crazy this Spring Festival. Their comic series called”Pokémon” may actually sell out 100,000 yuan. set.

After the Spring Festival,”Pokémon” comic books began to be available in major bookstores in the mainland.

Sure enough, this set of comic books with Pikachu, Charmander and other images on the cover was robbed as soon as it was put on the shelves of bookstores.

The first electronic pet player to discover that”Pokémon” comic books could be purchased in bookstores, bought the comic books without hesitation. Then, he told his friends about the news. Then, pass it from one to ten and then to one hundred……

《The comics of”Pokémon” have become as popular as electronic pets.

The first printing of 100,000 copies, judging from this trend, is obviously not enough to sell.

The most important thing is that after the”Pokémon” comics are released, even people who don’t have electronic pets can buy them and read them. Because it can be read as an ordinary comic book. And these people who read the comic books, in turn, became interested in electronic pets, and thought about raising a Pokémon to play with like the protagonists in the comics.

Lin Shen knows this very well. He can’t make much money from selling books. The most important reason for selling comics is to hype the Pokémon IP.