Rebirth of America, this is my time
Chapter 126 Ethan, welcome to Hollywood
Oh Ethan, you just get used to this kind of thing.
After rushing out from the media circle, Ethan came to the company and told his employees to watch the door and not let those smelly reporters rush into the company. At the same time, he complained about his experience to Evelyn and Woz, who had already arrived. , vent the anger in your heart.
But even so, he felt uncomfortable being offended by Milovar and Atari, so he called Spielberg and told him about the madness of the media.
Because Ethan remembers that at this time last year, Spielberg was also offended by the uncrowned king. The media reported some false news, saying that he was angry about Oscar, so that when Ethan called him, this The guy directly greeted those people's ancestors on the other end of the phone.
At that time, it was Ethan who comforted Spielberg, but now...
The identities of the two parties were reversed, but Spielberg made him feel relieved.
But how can this kind of irritability be eliminated by being relaxed?
After hearing Spielberg's Just get used to it, Ethan immediately shouted: Oh NO! Steven! How can you get used to this kind of thing!
They are like flies. Once they find their target, they won't let go!
You may not know how much effort it took me to break out from their siege!
What disgusts me the most is that I can actually clearly feel that they are sent by Mi Luohua and Atari! Because they only want to know what I think about those two products!
Ethan roared out the name of the man behind the scenes.
It's just that he was so angry, because in Ethan's opinion, what these two families did was quite excessive. It's okay to bully him in public, but what's the point of forcing him to speak?
After listening to Ethan's complaints, Spielberg on the other end of the phone actually laughed.
Oh - he said: Although what I say next may be rude, I still want to say it - Ethan, welcome to Hollywood.
What? Ethan didn't understand.
Spielberg explained directly, What you just experienced is actually the most basic gameplay in Hollywood. When a company in Hollywood wants to accomplish something, they will use all means at their disposal, including... Not limited to directly attacking opponents...
Hollywood is actually America's entertainment industry, and as long as it is in the entertainment industry, there is no bad place, because the production of movies is not based on high technology. There are no patent barriers often mentioned in the technology industry, but on the director's imagination. Mysterious things like actors' performances are the main driving force, so the human struggle here is more intense than in other industries.
For example, in 1922, the famous ‘Morality Clause’ was born here.
In order to gain more profits from actresses, Hollywood studios will sign a series of image contracts with their actresses. The most famous one is the no-pregnancy clause. The studio has the right to forcefully help actresses maintain their image. , to help them have abortions.
The celebrities most affected by this incident were Joan Crawford and Bette Davis.
On the surface, this is actually the oppression of actresses by capitalists.
But how did this incident come to light?
Doesn't it mean that everyone thinks that the actresses signed by MGM are too good, so other companies would rather die than let MGM be alone?
In addition, Hollywood is almost crazy when it comes to selling products.
Although the Paramount Act was only finalized in the late 1940s, its specific implementation had already begun in 1921. Even in 1927, the Federal Trade Commission had issued a ban requiring Hollywood studios have stopped this kind of monopoly, but unfortunately, even though the violent agencies have issued a notice, the capitalists here do not take those guys seriously.
What should be packed will continue to be packed, and what should be bundled will continue to be bundled.
The Federal Trade Commission at that time was even punctured by the arrogance of these people. When they decided to make this ban an ironclad case, Hollywood capitalists reached an agreement with Mi Shizu through lobbying, and it became Beneficiaries of the National Industrial Recovery Act directly bypassed the FTC trial.
It wasn't until the Supreme Court declared the National Industrial Recovery Act unconstitutional in 1935 that Hollywood studios lost their real umbrella of protection, but even so, they still delayed the case until 1944.
As for why Hollywood would compromise?
Isn't that because television has had a huge impact on traditional theater chains, making the originally high-quality theater chain assets a burden for those Hollywood capitalists?
It’s not that they want to give up theaters, but they can make more money by focusing on TV production!
In addition to these two things, there are many other malicious means.
So, reporters show up at your door and force you to respond...
This kind of thing is very normal.
Spielberg's emotional voice came from the other end of the phone.
Ethan, although on the surface, your current competitor is still Atari, when Warner acquires them, Warner will definitely become the leader of the project.
And when Warner wants to swallow up the game market...
They will definitely not compete with you in a product-driven showdown like Atari. They will definitely try their best to show their advantages to the market.
Don't think this behavior is exaggerated. You must know that Warner successfully reaped the market dividends of sound movies with The Jazz Singer. And their movie even contributed to the birth of RKO. But right now When RKO tried to sweep Hollywood with more capital, Warner openly fought with him, robbing people when they should, and setting fire where they should. When Warner didn't care about Rockefeller, how could they give up now? The easiest way to succeed is to get ahead?
Ethan pursed his lips after hearing these words.
In fact, he also felt that this kind of public opinion offensive was not something Atari could do.
And if it's Warner...
Then it all makes sense!
At the same time, another question popped up in his mind.
Steven, if Atari is now considered a member of Hollywood, how should Milohua explain it? If I remember correctly, Philips is behind them, right?
Philips is just a consumer electronics company, what does it have to do with Hollywood?
This question made Spielberg laugh.
Oh Ethan! It's true that Philips is not a Hollywood company, but they are also involved in entertainment!
Philips started making records decades ago, right? A few years ago, didn't they join forces with Siemens to merge the two record companies into PolyGram?
You should know this company PolyGram, right?
Now they are the largest music company in Europe and one of the world's music giants!
And as long as it's the entertainment industry, are there any differences in how things are played around the world?
Everyone is competing against each other!
When the name PolyGram appeared, Ethan immediately understood why Atari and Mirowa were so different in their methods of doing things now!
Before, when those two companies were criticized by him, they pinched their noses and swallowed the bitter pill.
Because at that time they were still a consumer electronics company.
What follows may be like what Spielberg said, product is king.
But when their parent company realized how good their product was and got involved...
It is very normal to unite the media to build momentum, use all the entertainment tricks such as invitations, reports, and reporters to block the news, and make three disgusting attacks.
But even if this kind of thing is normal, it doesn't mean that Ethan can accept it.
Because he admitted that he was very annoyed by being tossed around.
And when he asked Spielberg if there was a good way to solve this kind of thing after encountering it, he learned that Ethan's previous non-response was not because the game was not done well, but because Ethan followed a method called two-part game. After turning a deaf ear to what was going on outside the window and focusing only on the principles of working on the product, Spielberg was immediately speechless.
“Oh Ethan—that’s what you actually think?”
Oh my God - how could you have such a thought?
If I were you, I would hit them hard! I would kick their asses with my boots!
Because your silence means fear to them!
‘…’
‘It’s all Rebus’ fault! ’
Ethan drew small circles in his mind.
If it weren't for the fact that he regarded the fight between Milohua and Atari as a normal business operation, how could he remain silent with such a violent temper?
joke!
He, Ethan, is a person who must avenge himself!
In other words, he didn't want to cause trouble for Mi Luohua and Atari, so he didn't punch in time.
If I had known that my opponent had changed, there would have been no bottom line...
Then he would have slapped him with a special slap!
Steven, so what you mean now is...
Let me respond? Ethan asked.
Tell the media directly that I have a new project. Is it a game linked to a movie?
Regarding this issue, Spielberg thought about it and expressed his thoughts.
My personal suggestion is that you ask Fox first.
After all, Star Wars is now a collaborative project between you, George and Fox.
I think Fox would be more professional than me in responding to this.
At this point, his words were a meal.
Then, he added, Of course, I still think they don't understand movies.
Tell the truth!
Ethan was indeed very angry at Atari and Milohua's annoying response.
But when Spielberg belittled Fox as if he was being petty, Ethan was still amused by this cute behavior and said, Okay, Steven, thank you for your suggestion.
It makes me happy to talk to you on the phone.
I'm going to find Fox now. See you later...
Note: ①Joan Crawford, winner of the 1946 Academy Award for Best Actress. ② Bette Davis, winner of the Academy Award for Best Actress in 1936 and 1939. ③The cause of the Paramount Act was in 1921, when the celebrity-Lasky Company forced theaters to accept bad films by forceful buying and selling. At that time, it was confirmed that it was taking advantage of the market to monopolize the market, production, and distribution. Integrating it with the exhibition was something that came later. The reason why it was called the Paramount Act was because Paramount was jointly acquired by Celebrity Company and Lasky Company in 1916 and served as the operator of the new company's distribution business. was retained, so at the time of the Last Judgment, it was defined by the name Paramount. But even if the bill came up, Hollywood didn't take it seriously, because in reality, Star Wars was once again used by Fox to force North American theaters to show it by force-buying and selling. That movie is Midnight Love.
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