Rebirth of the Official Business Route
Chapter 55
Zhang Ke smiled and said: It's more optimistic than I originally estimated. Xie Zhan doesn't have the courage to take the initiative to expose the problems of Haiyu Company. These hidden debts should not be exposed to the surface for the time being. Just fill them up slowly. Look. In the future, the provincial representative of Ericsson must be taken down.
Xie Wanqing said: Ericsson's provincial representative in Donghai is Jiaxin Company. It will be confirmed in mid-May. Shengxin will not change the provincial representative easily. We want to contact Philips or Alcatel. I think this plan is beneficial to Philips or Alcatel. Alcatel is also very attractive... Xie Wan looked at the information on the teak coffee table.
The digital mobile phone market was still in its infancy in the second half of 1994. Who would have such clear thinking as Zhang Ke? His proposal is naturally attractive.
Zhang Ke shook his head and said, Miss Wanqing, how long will these hidden debts of Haiyu Company last? Only Ericsson has a plan to launch a Chinese digital phone early next year...
If you borrow Xu Xueping's relationship, the seven or eight million hidden debts are not a big deal at all, but seeing Xie Wanqing's sad face entangled in the predicament, I am afraid that if you really want to bite the bullet and start the company, you have to do it in a short time. Only by resolving the hidden debt within the time limit can Haiyu Company avoid bankruptcy, and Haiyu Company needs to quickly find an effective way to make money.
Sheng Xin may be dissatisfied with Charles Schwab. Xu Si recounted Zhang Ke's judgment yesterday.
Xie Wanqing thought for a while: Dissatisfaction is dissatisfaction, Jiaxin Company has some foundation in the province...
Cai Feijuan said: Ye Jianbin spent a lot of money to get Ericsson's general agent in East China this time. It can be said that he was desperate. He was more afraid of failure than offending Charles Schwab. We Haiyu want to fight. There is still a chance. hopefully.
Seeing that Miss Wan Qing was quite moved, Zhang Ke said, Ye Xiaotong will come over in the afternoon. Depending on the situation, she has a very important position in Shengxin Company. You might as well get in touch with her first. If they want to, they will continue to go. Now let's talk, if you don't have this intention, sister Wanqing can fight for the agency rights in Xintai and Longhai, those two regions are still blank...
Zhang Ke originally wanted to embezzle the territory of Xintai City, but he couldn't do nothing to save Haiyu Company.
Ye Xiaotong is the cousin of Ye Jianbin, the president of Shengxin. She is a very capable person. She has been the deputy director of the marketing department for only three years in Shengxin. Of course, she is a very important person, Xie Wanqing said. The work gave her a deep shock.
Xu Si smiled knowingly, she felt incredible about Zhang Ke's performance, age is really not a problem for him.
When Ye Xiaotong arrived at the office, it was already three o'clock in the afternoon, so Xie Wanqing and Cai Feijuan had more time to discuss the issue.
Seeing that Ye Xiaotong's eyes were full of sleepiness in the summer afternoon, Zhang Ke must have not rested in the hotel at noon, and the space in the manager's room was relatively small, so he went to the reception room to talk, and Zhang Ke let Zhitong lean in his arms.
Manager Zhang, Ye Xiaotong has been calling Zhang Ke by this title for the past two days, but Zhang Ke didn't respond or deny it, I sent back the Chinese explanatory material you gave me this morning, and my colleagues in the marketing department hope I need your permission to remake the instruction manual as a model text, and of course, I will pay a certain amount of money; the meeting in the morning has benefited me a lot. Time to teach the marketing staff of Shengxin and the agents under Shengxin...
The gradual integration of international cutting-edge marketing concepts and domestic practices began in the 1990s. The mid-to-late 1990s was the outbreak period of this integration, forming an era of great marketing in the commodity market. Marketing heroes emerged in endlessly, and then it was considered mature. Expect.
If we simply discuss the marketing concept, Zhang Ke sighs that he is not as good as the international marketing masters, but in this special domestic environment, Zhang Ke dares to be the first, not to mention that Zhang Ke sees the background of the entire era.
It's just teaching others, but Zhang Ke didn't think about it. It's not that he cherishes himself, and it is impossible to spare two or three days to leave Haizhou.
Zhang Ke didn't explicitly refuse, and asked with a smile: Ms. Ye must have sent the minutes of the morning meeting back to your headquarters, and there is nothing special about it. Let me give a lecture, but I really can't do it.
Ye Xiaotong was a little embarrassed. In the morning, she did walk into the meeting room with the mentality of a mentor, but she was taken off by Zhang Ke's long speech, and she didn't care about the taboo. She recorded the content of the meeting, and passed the meeting minutes to the hall without permission. Brother Ye Jianbin, this is indeed a violation of business ethics.
Ye Xiaotong didn't want to show timidity in front of so many people, so she calmed down and said, Manager Zhang, the marketing meeting in the morning was very exciting, even if Manager Zhang can't find time to give lectures to Shengxin's marketing department and the following agents, I will I still hope to use the experience in the Haizhou market as an example to promote in East China, of course, before this, I need to get the permission of Manager Zhang, and in return, Manager Zhang can enjoy the preferential price from the provincial agency when he borrows from Shengxin.
This is at least two or three points more profit margin than the previously negotiated agreement. It seems that Shengxin Company values itself. Zhang Ke is secretly happy, but he doesn't show it on his face. Said: The so-called market planning ability and solution ability are the crystallization of collective wisdom. If you say that this is also a kind of wealth, it also belongs to Haiyu Company... Shengxin Company really hopes that we will send people to give lectures so that Wan Wan Sister Qing recommends someone to you, I have no ability.
Ye Xiaotong naturally doesn't believe Zhang Ke's nonsense. Haiyu Company has serious management problems. This is not a secret in the industry. The reason why it can survive is mainly due to the political and business background of Xie and Xu. Xie Wanqing did not do business before. Due to her experience, the industry is not optimistic about her personally taking over Haiyu Company. The Zhang Ke in front of him is definitely an anomaly, but seeing how close he is to Xie Wanqing, it's a pity that he might not be able to recruit Sheng Xin.
Since Zhang Ke brought the topic to Xie Wanqing, Ye Xiaotong couldn't pretend to be ignorant, and smiled at Xie Wanqing: It seems that Mr. Xie should help us...
Shengxin's current marketing progress is not satisfactory? Xie Wanqing looked at Ye Xiaotong, she did not expect that Shengxin Company valued Zhang Ke's marketing talent so much, and this talent seemed to be innate.
Hey... Ye Xiaotong was very surprised that Xie Wanqing asked so directly, and didn't know how to agree.
As far as I know, the marketing promotion in Donghai Province is even less satisfactory. There are even gaps in Xintai and Longhai. Is it possible for Haiyu to replace Jiaxin as the provincial representative of Donghai?
Ye Xiaotong was stunned for a while, she never expected that Xie Wanqing would suddenly make such a request when she arrived in Haizhou, and after thinking about her interests for a while, she said to Xie Wanqing: Even Mr. Ye will not answer this question. I will give you the answer right away, Haiyu Company really intends to be the provincial representative of Ericsson, I will return to the company immediately and report this matter to the company, Ye Xiaotong paused for a while, and looked at Zhang Ke, Manager Zhang will be the marketing director of Haiyu Company ?”
Me? Zhang Ke pointed to his nose, I'm only in charge of the Haizhou market, and I'm not qualified to be the company's marketing director.
Ye Xiaotong is not very old herself, and she is not very sensitive to age because she is full of confidence. When she hears Zhang Ke's words, she just thinks that she can't say enough in front of her boss.
The real big problem of Haiyu Company has not been exposed. It is an indisputable fact that the business has shrunk sharply. Xie Wanqing, who has no business experience, hastily took over Haiyu Company. While filled with various unfavorable rumors, it also weakened the confidence of the outside world in Haiyu Company.
Even so, Ye Xiaotong still believes that Haiyu Company is stronger than Jiaxin Trading in terms of resources and strength, but Xie Wanqing's proposal to replace Jiaxin at this time, in Ye Xiaotong's view, somewhat violates business rules.
Although Ye Xiaotong does not agree with Xie Wanqing's meddling approach, the principle of business cooperation is to maximize the benefits, not to mention the resources behind Haiyu Company, the market capabilities demonstrated by Haiyu Company's Haizhou office make People have to pay attention.
Ye Xiaotong frowned and thought carefully, Xie Wanqing knew that making such a request suddenly would make Shengxin Company have great scruples, and said: Zhang Ke and Xu Si are in charge of the Haizhou office, and the company will not interfere with this side. I hope that Shengxin Company will seriously consider our request...
Ye Xiaotong was worried that Xie Wanqing would use the Haizhou market as a bargaining chip. Hearing what she said, he frowned, and asked, May I ask a question, why does Haiyu Company intervene in the digital mobile phone market at this time?
Because Haiyu Company only saw the business opportunity at this time. Xie Wanqing said calmly.
Ye Xiaotong looked up at Zhang Ke who was holding Zhitong in his arms. With his familiarity with digital communication, how could it be possible for Haiyu Company to delay discovering business opportunities until now?
Ye Xiaotong didn't pursue the question further, and the sudden decision to change the provincial representative was not something she could decide. She originally planned to stay in Haizhou for one more day, so she had to go back early.
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