Rebirth of the Official Business Route

Chapter 839 General Trading Company

On May 24, the first negotiation between Zhou You on behalf of Xinguang Paper and the Jiangnan provincial government on the acquisition of Chenxi Paper ended in failure. The Jiangnan provincial government only agreed to sell up to 49% of Chenxi Paper's equity, and the price was much higher than half of the 2.2 billion price that Kumho previously offered for a wholly-owned acquisition. In addition to full performance, Xinguang Paper was also required to provide all the funds for Chenxi Paper's technological transformation, and even required that the tax paid by Chenxi Paper during the suspension of production and consolidation should not be lower than the level before the suspension of production. Novel chapters are updated the fastest

The bottom line of these negotiations was determined at the meeting of the Standing Committee of the Provincial Party Committee, and Liang Weifa could do nothing about it; after the failure of the first negotiation, whether to change the bottom line of the negotiation and how to change it still needs to be decided by the Standing Committee of the Provincial Party Committee. Of course, the Jiangnan Provincial Party Committee will definitely not bring this issue to the Standing Committee meeting to discuss again soon. In particular, Shang Xueren has concerns about selling all the state-owned assets of Chenxi Paper to private enterprises, which will directly affect the progress of the next negotiation , perhaps the termination of the negotiations will not be beyond the expectations of ordinary people.

Of course, these will not affect Kumho and Jiangnan Province in other fields.

In Jinshan, the Jinshan Branch Park and Oak Park Jinshan Research Center was officially established. In addition to renting an office building in Jinshan City to recruit research personnel, it also bought nearly 100 acres of land in Jinshan New District to raise funds for the construction of a research base. Although the scale of the Jinshan branch is much smaller than that of Jianye, it was still a large research center in China in 1998. The Jinshan branch mainly attracted overseas engineering and technical personnel from Jinshan to return to work in the 100-person plan. Fiction novel chapters are updated the fastest

Under the impetus of Liang Weifa, Xinguang Forestry has also loosened the obstacles in advancing the construction of industrial raw material forests to Jiangnan Province, but it is far from being as smooth as it is in Donghai Province for the time being. At this time, the cooperation with the forestry department of Jiangnan Province is only Negotiations on the transfer of the right to use barren hills and forests with a scale of less than 10,000 mu are far from Shin Kong Forestry's goal of 2 million mu in Jiangnan Province.

Shengxin Global Electric's move into Jiangnan was quite smooth. In late May, the flagship store in the core urban area of ​​Jinshan City opened for business. Haitai also imitated Shengxin Global Electric's model of opening a flagship store in the core business district in Jinshan. Open large-scale stores, and the two flagship stores stand on Jiefang Middle Road, the commercial center of Jinshan City. The distance is only two hundred meters.

Shengxin Global's counterattack was decisive and fierce. Before the flagship store was officially opened, it started to plan to open three more chain stores in sub-commercial centers in other urban areas of Jinshan at the same time, so as to ensure its advantage over Haitai.

The business model is easy to imitate, and Xie Xie's control and management capabilities of Haitai Electric cannot be questioned, but the resources behind it, such as funds, logistics, management, channels, information, and brands, are the real comprehensive strength that supports competition.

In the past year, Shengxin Global received capital injection and financing support from Yuexiu Holdings, starting with the Jianye Xinshi Street flagship store. Boldly promote the flagship store strategy in the core business district of the country, and seize the national high-end network of the home appliance chain industry.

More than two years ago,

Zhang Ke and Ye Jianbin predicted that once the home appliance chain enterprises form a dense terminal market network, manufacturers and home appliance chain enterprises will not only not need to occupy the slightest funds for distribution, but will even be able to charge manufacturers in the name of venue management and venue promotion. Substantial overhead. At that time, the promotion of home appliance chain enterprises will only need to provide basic funds for store leasing and decoration, and the degree of promotion will be greatly improved.

Shengxin Global has basically achieved this goal. Naturally, it cannot be compared with Hitech Electric, which has been settled in a corner of the East China Sea since its establishment.

In the current situation. Although Zhou Jinyu is the secretary of the Jinshan Municipal Party Committee. We will not dare to act rashly and use administrative resources to directly support the development of Hitech Electric in Jinshan. They all know it in their hearts. At this time, what is the handle to hold on to. Even if it is an insignificant handle. It is also possible that even the last bit of parrying power will be lost.

Zhou Jinxi has been treated conservatively for nearly ten days. There is no sign of waking up. The 516 task force jointly established by the Beijing Municipal Bureau of National Security and the Procuratorate for the case of Mitsui Special Metals in China suspected of corrupting state staff to influence the policy of the rare earth industry only took medical measures against Zhou Jinxi. No further action.

As for Zhou Jinxi's use of any kind of medical treatment. This is entirely up to his family to decide. Even if the family members decide to give up treatment completely. There is nothing the task force can do - for influential people. Officials can always treat people humanely.

Before Cui Wenyi came to Jianye. On behalf of the military, he listened to the report of the task force on the progress of the investigation of the 516 case. Now the Japanese side also intends to put pressure on the 516 case. They want to force China to abandon the investigation of the 516 case and the detention of relevant Japanese personnel. Everyone is very clear in their hearts. The investigation results of the 516 case will directly affect the adjustment direction of China's rare earth industry policy. The Japanese and Korean electronics industries will be directly affected. South Korea is also paying close attention to this matter.

The situation is beyond the control of those who are interested. 25th. After reporting to the Provincial Party Committee, the Jiangnan Release Committee imposed double regulations on Wei Chijian, Secretary of the Zhangzhou Municipal Party Committee. This is the largest incident since the Jiangnan Provincial Party Committee and the provincial government established a joint investigation team to investigate Tang Yingyu, his brothers, and the black hole behind Huaxi Mining's arrest case since early May. Investigate Huaxi Mining. The spearhead is also the status quo of Zhangzhou's rare earth mineral resources being illegally exploited indiscriminately. It is precisely the illegal trade practices of Mitsui's special agencies in China that have allowed Zhangzhou's rare earth resources to be illegally exploited and destroyed. The 516 task force also went south to Jiangnan. Investigate whether the 516 case is directly related to the Zhangzhou case.

Things develop this step. It is no longer that a certain person or a certain group of people can cover the ground if they want to. At this time, Zhang Ke also rolled up his sleeves and quietly watched the situation evolve in the direction he expected.

On May 27, Ye Jianbin invited representatives from the General Armament Department, the Ministry of Science and Technology, the former Ministry of Metallurgy, and the Rare Earth Office of the State Council to Jianye to participate in a report meeting on the market prospect of rare earth civil technology. Due to the 516 case, everyone in the Rare Earth Office of the State Council was at risk, and the Ministry of Finance was abolished and merged in the institutional reform of the State Council’s ministries and commissions in April. Mainly, Lieutenant General Cui Wenyi, deputy director of the General Armament Department, also made a special trip to Jianye to attend this report meeting.

The 516 case and the Zhangzhou case can be investigated so thoroughly. In the final analysis, the most critical factor is the military behind it.

The research department of Donghai United Iron and Steel Group, Tate Optoelectronics Technology Research Institute, Dongda Rare Earth Application Research Center, Jianye Institute of Physics, Jinshan Rare Earth Research Institute and other institutions are the protagonists of this report. The report only involves the use of rare earths in civil technology The prospect of rare earth application in military technology will not be overestimated.

Zhang Ke did not directly participate in this report meeting. No matter how low-key he pretended to be, young people in their early twenties would always be conspicuous, even a little dazzling, among the experts who were mostly middle-aged and elderly men.

Cui Guoheng received the invitation rather unexpectedly. Lieutenant General Cui Wenyi was also found at the briefing. He knew that Cui Yuman was Cui Wenyi's daughter, but this was the first time he saw Cui Wenyi himself.

Although 59-year-old Cui Wenyi was born in a university and engaged in research and teaching in his early years, his experience in the Second Artillery and the General Staff gave him the fortitude of a soldier, with a straight posture and bright eyes. He is also very good at technical matters, and listened carefully to the special reports of many experts on stage.

Cui Guoheng had many questions in his heart. Apart from him, there was no economics student at the scene, nor was he notified in advance that he would come to attend this briefing, and he was not prepared for anything. He didn't have much in-depth research on the rare earth industry. At most, Zhou Jinxi read some relevant materials after he vomited blood to Zhang Ke in class, which is far from research.

In Cui Guoheng's opinion, Ye Jianbin, the host of the briefing and the chairman of Shengxin Global Electric Appliances, should have nothing to do with the rare earth industry. All tightly clasped. Last year, Zhang Ke had a conflict with people from South Korea's Samsung in Xuefu Lane and was taken to the Malian Street Police Station. Ye Jianbin, the chairman of Shengxin Global Electric, appeared at the time, and left in a car with Zhang Ke afterwards. At the report meeting, Tate Optoelectronics Technology Research Institute had the most well-prepared special report on the application prospects of rare earths in optoelectronic technology. Of course, Cui Guoheng was also aware of the relationship between Tite, Kumho and Deyi. Zhang Ke can recommend Kumho who can enter Dongdaguo Business School without taking the exam. During this period of time, many things surrounding the adjustment of the rare earth industry policy seem to be based on the debate between Zhang Ke and Zhou Jinxi in the lecture hall.

Cui Guoheng is not a fool. Although I can't see what's hidden behind the fog, but since I invite you here, someone will always tell me a partial or complete answer in the end.

He did not expect that rare earths and other rare earths would have such a wide range of application prospects.

A representative of the research department of Donghai United Iron and Steel Group pointed out that in the mid-1970s in the United States, 10% of the production of steel was treated with rare earth metals to improve the performance of steel, while the proportion of steel treated with rare earths by Chinese iron and steel enterprises was even less than the total output by last year. Four thousandths of. Only this 4/1000 processing capacity directly produces an economic added value of 200 million. The consumption of rare earth metal oxides is even less than 10 million based on the current price. It is even more difficult to estimate the social benefits of special steels treated with rare earths, especially certain military fields cannot do without such special steels treated with rare earths. in addition. The application prospects of rare earths in other metallurgical industries are also very broad. The key is that China's technology research and development in this area is far behind that of Western countries. Most of the key technologies of special steel products have not been mastered and cannot be promoted on a large scale.

The chief scientist of Tate Optoelectronics Technology Research Institute deeply analyzed the application prospects of rare earth metals in optical new materials and optoelectronic technology. Tate Optoelectronics Technology Research Institute has successfully developed a commercial mass-produced application technology blue light diode chip by adding phosphor powder containing rare earth substances to the packaging material.

Although Kumho’s commercial application of blue light diodes is limited to the fluorescent source of mobile phone screens, with the further development of commercial application technology, especially as a solid light source, it has obvious bright, energy-saving and long-lasting advantages compared with traditional light sources. Advantages, Taixin Optoelectronics Technology Research Institute directly refers to this type of light source as the fourth-generation light source, and will continue to develop other color systems, mainly white light solid light sources that can replace the current incandescent lamps. The market prospect is very broad, and Tate Optoelectronics Technology Research Institute also believes that a wide range of commercial applications will give birth to a huge industry.

Cui Guoheng seemed to come here to accept a science brainwashing. After the one-and-a-half-day briefing was over, he didn't know why he was invited here, and he rarely communicated directly with Lieutenant General Cui Wenyi or the host of this briefing, Ye Jianbin. Opportunity.

Starting in the afternoon of the second day, the tense schedule of the meeting was relaxed, and the experts and scholars attending the meeting arranged to visit and visit the places of interest in Jianye. Naturally, Cui Guoheng did not need to visit these famous places of Jianye that he was familiar with and could no longer be familiar with. There are no people in the field of economics, even two professors from the Rare Earth Applied Research Center of Dongda University. He is not very familiar with it, and it is quite lonely to be in it.

After the noon banquet, Cui Guoheng stopped playing dumb with Ye Jianbin, and went to him directly, saying: There are still some things in the school, and I will be absent from the visit in the afternoon... It seems that the application of rare earths in civil technology has a bright future. In terms of economics, there are only guys with half a bottle of water coming to listen, and they are more or less playing the piano. At the report meeting a day and a half ago. Cui Guoheng didn't have a chance to speak, so he was really good-tempered sitting patiently in the audience and listening to it.

President Cui, what do you think is the most serious problem facing the domestic rare earth industry? Ye Jianbin asked.

The development of the industrial chain is seriously unbalanced, Cui Guoheng said without hesitation. Rare earth mining and smelting industries have made great strides in development, but the scale of the application industries in the middle and lower reaches of the industrial chain is extremely limited. Most of the key application technologies are mainly controlled in Japan, South Korea, Europe, America Waiting for the hands of overseas companies...

I am a little puzzled, Ye Jianbin said, Generally speaking, enterprises that control the upstream of the industrial chain should have the greatest pricing power so as to obtain the most lucrative profits from the entire industrial chain. Why is China's rare earth industry completely passive? ?”

On the surface, it seems that the domestic rare earth industry has developed somewhat disorderly in recent years, and the phenomenon of illegal mining has been serious, which has led to an increase in the actual supply of rare earth mines. We can effectively stop this phenomenon. At best, we can protect the domestic industry from destructive development. , to reverse the current completely passive situation. However, it is not particularly helpful for domestic rare earth companies to compete for the final pricing power in the international rare earth market...

I would like to hear the details. Ye Jianbin said.

China's rare earth resources are mainly exported to Japan and South Korea, and Japan and South Korea's foreign trade model has a very prominent feature, that is, large-scale land plays a leading role in their domestic and foreign trade. Japanese and Korean rare earth demand enterprises through their own comprehensive The trading agency of the trading company purchases rare earth mines from the international market, and concentrates the scattered bargaining power in the hands of a few comprehensive trading companies. Take Japan as an example, Mitsui \u0026 Co., Ltd. is the largest general trading company in Japan, and it represents Japan's rare earth demand enterprises to disperse with China The price of rare earth production enterprises negotiating the purchase price of rare earth ore can easily defeat domestic enterprises one by one. On the other hand, Mitsui \u0026 Co., Ltd. has sufficient financial strength to carry out large-scale hoarding of rare earth ore resources to regulate the international market. The relationship between supply and demand will then lead the trend of rare earth prices... Mitsui even wants to go directly to the domestic rare earth production field through the adjustment of the rare earth industry policy this time. How can a domestic rare earth enterprise that is scattered in the sand be able to fight against this level of opponents? Speaking of. Cui Guoheng's heart moved slightly, but he understood why he was invited here.

Hehe. Ye Jianbin said with a smile, I heard that Dean Cui has in-depth research on the Japanese general trading company model, so I wanted to invite Dean Cui to hear his advice...Of course, I'm not the only one who thinks Listening to Dean Cui's high opinion, the report meeting is now over, and there is another symposium in the afternoon, and I would like to ask Dean Cui to spare some time to attend. In addition to General Cui Wenyi, Ye Zhenmin from the Ministry of Foreign Trade and Economic Cooperation who just returned to China The deputy minister—he is my second uncle, so it would be too solemn to introduce it—Governor Li Yuanhu, Secretary Luo Jun, and Governor Liang Weifa who came from Jiangnan Province all rushed over... ...

Cui Guoheng could have imagined that Cui Wenyi would not make a special trip to Jianye to participate in such a highly professional technical briefing, but he was still taken aback when he heard the names of Ye Zhenmin, Li Yuanhu, Luo Jun, Liang Weifa, etc. Want to replicate the trade model of Japanese general trading companies in the rare earth industry?

Whether it is feasible or not will only be known after in-depth and detailed research. Ye Jianbin said.

There were also voices in China that wanted to copy the Japanese general trading company model, but this year, this voice has almost disappeared in the central government. Mr. Ye probably knows the reason? Cui Guoheng said.

I know a little bit - a general trading company that originated in the Meiji period of Japan and has developed into modern times. It has become a multi-functional comprehensive international consortium with trade as the main body, industry as the backing, and finance as the link. Japan's economic skeleton, from Basically, it can be said that it is supported by a few general trading companies such as Mitsui, Mitsubishi, Marubeni, and Itochu Corporation, thus forming a unique large-scale industrial production system in Japan. Since the 1970s, many countries have copied Japan. This type of comprehensive trading company model, in which South Korea has been very successful, has spawned large conglomerates such as Samsung, Hyundai, and Daewoo in South Korea. Drawing on the advanced experience of others to develop the domestic economy has always been valued by the central leadership, so the central government has also established a comprehensive The thinking of the trading company. It was only after the financial turmoil in Asia last year that almost all of the large conglomerates in South Korea that had copied the model of the Japanese comprehensive trading company were in serious crisis. In view of this, the central government dispelled this idea... Ye Jianbin said, But Dean Cui, do you also think that the comprehensive trading company model has no merits?

My opinion is completely unable to shake the decision of the central government, and now domestic mainstream economists are overwhelmingly criticizing this model, Cui Guoheng said with a slight smile, Almost all the large conglomerates in South Korea are deeply involved in the economic crisis this time. Among them, the main reason is that their methods are too aggressive, but this financial crisis does not seem to be able to completely defeat South Korea's comprehensive model economy...

Of course, Cui Guoheng thought at the same time that even if the central government has great scruples about replicating the Japanese general trading company model on a large scale, it is not impossible to replicate the general trading company model in rare earth, an industry with relatively limited absolute output value. In 1997, the foreign trade volume of the rare earth industry was only more than 200 million US dollars. Even if the replication failed, it would not have any obvious impact on the domestic economy. gain relative dominance.

At this time, Cui Guoheng realized that such a big move was hidden behind the rare earth incident, but why was Ye Jianbin the one who threaded the needle?

With doubts, Cui Guoheng followed Ye Jianbin to a small hall outside the report meeting site of the Jianye Hotel. The small hall was decorated with gold and jade. Vice Minister of Foreign Trade and Economic Cooperation Ye Zhenmin, who did not show up at the noon banquet, and Governor of Donghai Province Li Yuanhu were sitting on the sofa with Cui Wenyi and talking. There was also a middle-aged man and a young beautiful woman sitting aside. They saw Ye Jianbin leading Cui Guoheng in. They all stood up. Li Yuanhu said: Dean Cui is an expert in the study of the model of a comprehensive business company. I am an outsider to the model of a comprehensive business model. I need Dean Cui to help me get rid of my blindness... Help Cui Guoheng introduce, This is Hong Kong Yuexiu Holdings Mr. Sun Shangyi, the chairman of the board, is also the chairman of Sinochip, and Jiang Weixiu is the president of Yuexiu Holdings...

Cui Guoheng also felt caught off guard. He had not received any notice before and had no in-depth research on the rare earth industry. He said, It's a little sudden, and I can't say anything without preparation...

Regarding the 516 and Zhangzhou cases, some information cannot be provided in advance, and I hope to forgive you, Cui Wenyi said, However, the preparations in all aspects are relatively hasty. Brainstorming, since Dean Cui is an expert, those of us who came here first will first listen to the expert's intuitive talk about the possibility of replicating the comprehensive trading company model in the rare earth industry...

When Cui Guoheng sat down, he heard Li Yuanhu ask Ye Jianbin in a low voice: Will Zhang Ke come over this afternoon? His heart skipped a beat, almost suspecting that he had heard it wrong, and he heard Ye Jianbin chuckle softly: That kid may not be free this afternoon. ... That was Li Yuanhu and Ye Jianbin whispering, and Cui Guoheng couldn't intervene to ask anything, so he could only hurry up and organize his thoughts to think about the difficult problem Cui Wenyi just threw to him: Although the general trading company is still a trade-oriented enterprise in form model, but a real comprehensive trading company has extremely powerful functions, including comprehensive functions such as trade agency, production participation, financing service, warehousing and circulation, information consulting, technology development, etc., in order to achieve the purpose of integrating the resources of the entire industrial chain...

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