Reborn Entrepreneurial Giant

The fall of Qiaobusi has brought a lot of trouble to Honor, not because of the decline in sales, but because the relevant departments in the United States have tightened the anti-monopoly investigation on Honor's acquisition of MOTO.

Although the market share of Honor and MOTO is lower than that of Nokia and Samsung, it is not optimistic about the voice of Nokia. If Nokia collapses, what should we do?

"Patents are the priority, we can win the Tianjin factory, others are optional." Qu Li gave his opinion, really think he really wants to buy MOTO?

"What do we want the factory for?" Lei Jun and others were puzzled

"In the future, we must produce according to orders and achieve zero inventory." Qu Li wants to achieve smart manufacturing, and it is inconvenient not to have his own factory

"What does the king of BYD think?" Lei Jun, BYD Electronics has given them a lot of help in recent years.

"Do we need to consider so much?" Qu Li remembered that the unit price that Honor gave to BYD Electronics was higher than Apple paid to Futukang. From their market value, it can be seen that Honor cannot always subsidize BYD Electronics.

"Let's not talk about the production capacity of the Tianjin factory. Do we have the ability to guarantee the yield rate? Long-term and short-term interests must be clearly distinguished. We don't owe anyone." Qu Li continued.

"I'm not saying that Glory owes anyone. We run this factory ourselves, without BYD's help?" Lei Jun originally thought that Glory was an asset-light company, but he didn't expect Qu Li to make Glory "heavy".

"Why don't we have a meeting to discuss how to achieve zero-inventory smart manufacturing?" Qu Li and the others all understand Apple's supply chain management model, and they don't think Honor is capable of doing it. At least they have chosen the machine sea strategy now, so it is difficult to compete with Apple. To fight for profit and efficiency, apart from intelligent manufacturing and flexible on-demand production lines, I really can't think of a better way.

Glory held a meeting and discussed the acquisition: "The difficulties and resistance encountered are getting bigger and bigger. How much will it cost? Where is the bottom line? If you give up this acquisition, what will you keep?" Lei Jun presided over the meeting. Meeting

"It must be patent priority."

"But the price right now is definitely inflated."

"The market potential is big enough, and we have the demand."

Some people raise the price and others scramble for it. How can the price be cheap? If it is really cheap, the seller must find someone to raise the price in order to sell it at a good price, which eventually leads to long delays. Whether it is Google or Honor, they are both rich and powerful, and they are not prepared to delay the matter and affect the subsequent development.

Determined the bottom line of the patent, and discussed how much they are willing to pay for the acquisition of MOTO, such as launching a larger-scale public relations from now on, in case of failure?

No matter how much preparatory work is done, there is a possibility of failure. The rice country says it is a free market economy, but there are not many approvals at all, and there are basically no restrictions in England.

Having a meeting to discuss these matters meant that Qu Li and the others were shaken, otherwise the board of directors would have given them the authorization, and the contract with Google also stipulated that the acquisition would fail, and there must be more than these things to be discussed now.

"Qu Li wants to keep the MOTO Tianjin factory, the reason is to achieve zero inventory, we adopt a different approach from Apple, and prepare to use smart manufacturing..." Lei Jun continued impartially.

What is smart manufacturing, of course, is not controlled by artificial intelligence. Now there is no Internet of Things, no 5G, and no artificial intelligence. The reason why Qu Li said that it is manufacturing, not production, must be willing. Manufacturing, he said, involves product development, product design, process design, and the production process. It also involves the management of the product production process, the delivery of the product, and the maintenance, repair and operation after delivery...

Intelligence is staged, and manufacturing upgrades are divided into four stages: standardization, automation, digitalization, and intelligence...

Qu Li's rich imagination drives Glory forward, and flexible manufacturing may really be realized in their hands. The question is how much the factory is worth, and is Google willing to cooperate?

"Of course I would." The manufacturing factory profit microblog, even the most efficient Futukang's net profit margin is only about 5%, and other factories are not profitable. Even if Google buys MOTO, it will eventually sell this factory.

So, Glory is actually picking up trash that other people don't want. The key price is easy to negotiate. The two parties have already made an agreement and have plans for various situations. What to do in the end still depends on negotiation. If Google can handle the resistance from relevant departments and Honor can acquire MOTO, the best choice is still acquisition.

It is not easy to hold a meeting. After discussing the acquisition, we continue to talk about other topics. What should Spreadtrum do? Spreadtrum now continues to provide baseband chips to the outside world, and has obtained technology authorization from Qualcomm. For the time being, it can only provide full Netcom basebands to Honor, and the supply will be opened in two or three years.

The problem is the chip business. Honor has completed the acquisition, and the chip business of Honor has been merged into this company. The Qinglong No. 1 chip is a product of Spreadtrum. The chip used in the Time MiPad and the reduced version of the Honor Pad2 chip have passed product verification. Domestic mobile phone manufacturers have already made inquiries, but Honor has not provided quotations.

"Should our baseband and chip be sold separately or in a package?"

"Except for Qualcomm's ability to supply chips and basebands at the same time, there are only us and MediaTek in the market."

There are many mobile phone chip suppliers, such as Texas Instruments, Marvell Electronics, Nvidia, MediaTek, Broadcom, STF, etc. There are more baseband chips, but Qualcomm, Infineon, Spreadtrum, MediaTek, etc. have the right to speak in the market. Following Spreadtrum's acquisition of Spansion Semiconductor to supply Honor, MediaTek has the ability to integrate, but it is low-end and low-end scum.

However, based on market share, excluding Honor's orders, Spreadtrum is not even the number two in the market, so it adopts a strategy to follow the strategy, and they will do what the boss does.

"How does Qualcomm choose?"

"Their pricing strategy is to package the baseband and chip at a more favorable price."

"Our chip integrates WIFI, power management, Bluetooth, GPS and other solutions into a low-power smartphone solution..."

"We originally prepared it for ourselves. Isn't selling it now just to make it easier for other mobile phone companies to make smartphones?"

"If we don't do Qualcomm, how will MediaTek choose?"

MediaTek is good at making turnkey solutions, and they are responsible for the prevalence of counterfeit phones. If they want to open up the market, they will definitely do integration, and low power consumption is an inevitable choice.

The advantage of Spreadtrum is that the chip team can work together with the system development department to solve the problems encountered in the development of mobile phones.

But this is the case in real time, cross-ocean cooperation, different time zones, not to mention time-consuming and labor-intensive solution to a problem, and there are communication barriers, the engineers of the chip team are sometimes unwilling to cooperate with the programmers of the system development team. Therefore, no matter what the choice is, Honor must cultivate a domestic chip development team.

If Spreadtrum provides chip products for other companies, it is basically impossible for them to get the same service. Besides, Spreadtrum will certainly not be able to sell its flagship chips to competitors, so it will also provide low-end and mid-end products that it does not use.

"If we can't acquire MOTO, will we provide chips to the outside world?"

"Can there be other options, such as establishing a sub-brand?"

"Use Glory's sales channels?"

"It can be made into a mobile phone sub-brand customized by operators..."

"It's better to make it an Internet sub-brand!" Seeing them discuss for a long time, Qu Li couldn't help but speak, is Mi iPhone destined to be born?