Reborn Entrepreneurial Giant

Wechat Huang Zheng and Instagram Zhang Yiming can be called peerless twins, one south and one north, although they know each other, they should rarely deal with each other. Qu Li really doesn't know how their conflicts arise, obviously asking directly is asking not out.

If that's the case, then don't ask, in Beijin, China's entertainment center, as long as he reveals a little bit of intention, someone will take the initiative to send it to his door, if you are Qu Li, how can you not be tempted.

Last year, the domestic movie box office exceeded 10 billion. This year, the number of movie theaters has increased, and the domestic box office has continued to grow. Coupled with the rise of video websites and the increase in movie revenue, the entire industry has become prosperous and has begun to attract more and more investors.

Pony was successfully listed, and its market value in the entertainment and film industry is second only to Huayi Brothers. In addition, Guangliang, Bona, and the hopeless Chengtian constitute the current pattern of the film and television industry.

It’s not that Qu Li can’t forget the beauty of the entertainment industry. It’s because Hua Yi and Xiao Ma have something to ask him. The film “Social Network” in the United States has a good box office reputation. China wants to make similar movies. Qu Li and Chen Danlin’s Startup stories are most appropriate.

Not only that, but also Qu Li's three youth novels, all of which wanted to be authorized by him. The cost of making this kind of movie is low, and the box office is guaranteed. No matter how you look at it, it is profitable. If Qu Li personally directed or acted in the role, then the topic...

So, interest is the best lubricant to maintain the relationship.

"I want a 10% share of the film adaptation of the novel; after the script of the entrepreneurial film is approved, we need a part of the investment share. You two can choose by yourself."

Several of Qu Li's youth novels have been reprinted several times, and the number of pirated copies is unknown. It's not that the novels are well written. Many people are simply curious about the richest Chinese man, how about the novels written by Qu Li. In this way, there may be 10 to 20 million people who have read his novels, but it is a pity that the Douban score is a bit low, less than 7 points.

This is naturally because domestic Wenqing do not know how to appreciate it. How could Qu Li’s novels be bad? If you don’t believe me, look at the lyrics he wrote. In every capital, it is said that "The Wind Rises" has become Wenqing’s favorite...

Are Qu Li's conditions harsh? Maybe, anyway, Guo Xiaosi and Han Han couldn't get it, so they chose to be "directors" themselves.

In the end, Hua Yi won "Entrepreneurship", Xiao Ma asked for "Youth Trilogy", and Qu Li participated in the investment and distribution in the name of Time Films.

If it was just for investment, Qu Li would certainly not be interested. The two companies coincidentally introduced him to an exotic frontier girl, Hua Yi introduced Nazha from Beijing Film Academy, and Xiao Ma introduced the fleshy girl from Chinese Opera, uh, it seems What has changed.

It may be that the two girls have just debuted, or the two companies made a promise, and under the pressure of Qu Li, they agreed to his outrageous request to be in the same bed together. They thought they would become good sisters, but they didn't expect each other to dislike each other every time.

That's good too, the two of them are flattering and vying to please, so that Qu Li can enjoy it, except when he has to work, living in a prosperous world and living a life with no shortage of money is really wonderful. There is no pressure at all to chat with them. Although he cannot be backward compatible due to professional issues, his ability to understand by analogy is still very powerful.

In order to pick up girls, Qu Li broke free from the specific affairs of Glory, but unfortunately he dared not appear in public, if he was recognized, it would be a sad reminder. But just because he was free, he suddenly found that the "Taobao siege" he remembered hadn't happened.

"Didn't Taobao increase Tianmao's fees and commission ratio?" Qu Li called Lu Qi for advice. Could it be that Ari is not short of money?

"I haven't heard that they have this plan." Lu Qi

"How about we increase the price of Jumei and increase the ratio of comprehensive expenses?" Qu Li had an idea

The fees for third-party sellers in Jumei are slightly higher than those of Tianmao. In the beginning, they could only use Jumei’s logistics services. Now the logistics capabilities cannot keep up with the development of the platform and they cannot sustain it. Therefore, this threshold has been relaxed and third-party sellers are allowed. and logistics into the Jumei platform.

It’s not that I haven’t thought about letting some sellers migrate to Juhuasuan, but many small and medium-sized sellers want to achieve “brand upgrade” in Jumei and reproduce the miracle of the Xiangyun brand, but they don’t agree, even if Juhuasuan’s comprehensive rate is cheaper than Tianmao , they would rather operate concurrently.

Juhuasuan has more complete categories and more low-price products, and Jumei has better quality and service. Tianmao’s price is not as good as Juhuasuan’s, and its service is not as good as Jumei. This is the “impression” of external “consumers”, and the analysis and summary are quite in place. .

"There is no problem with Jumei's price increase, but why?" Lu Qi wondered

"Of course it is to drive people away. Jumei logistics is an important factor for consumers to choose to shop in Jumei..." Qu Li

"Then increase the proportion of Jumei Logistics' service capabilities for Jumei..."

"Yes!" Qu Li

"..." Agreeing so easily?

"You can adjust it however you want. I just want everyone not to ignore the other option. Since you insist, you must have analyzed the pros and cons of the two models of Jumei Logistics..."

"You asked Jumei to increase the price, not just for Jumei Logistics." Although Lu Qi was moved, he still calmly analyzed the problem

"I want to force Taobao Tianmao to increase the price!" Qu Li expressed his thoughts

"..." This operation and logic, Lu Qi will not understand for a while

"I don't know if it's useful or not. Ari has scale and no profit now."

According to media speculation, Alibaba's B2B business began to decline this year, and paid membership users decreased from 809,000 to 765,000. However, the revenue and profit of this business have both increased by more than 15%. It seems that the price has increased, otherwise the reason cannot be explained.

Ari’s B2B business is shrinking, so it is natural to increase the income of the Taobao Tianmao platform, but facing the challenge of Jumei, Ma Yun and Zhang Yong are likely to hesitate. What if Jumei raises the price first?

Lu Qi thought about it a lot. The price increase might be more cost-effective than Jumei users going to Jumei, or he might leave Jumei and go to Tianmao: "Then raise the price!"

Lu Qi thinks that increasing the ratio of Jumei Logistics in Jumei can effectively improve user satisfaction should be more important, and the loss should be within an acceptable range.

Lu Qi went to formulate a price increase plan for Jumei, Juhuasuan remained the same, and all promotional tools were simple and clear. The price was relatively low, and there was free traffic. and Yihaodian.

Juhuasuan’s model is not only low-price social group buying, but also imitated some valuable practices of Pinxixi, focusing more on products rather than brand stores.

I don’t know if Ari has noticed this change, but the Jumei platform Goudong Electric Appliances and Jumei Books have become more vocal this year. Even Jumei Logistics and Tongda Network have received a lot of feedback, and Juhuasuan is somewhat unknown at this time.

"October has passed, and the total transaction volume of Jumei Juhuasuan and the two platforms is about 250 billion, an increase of more than 100% compared to last year." Lu Qi gave Qu Li a good news. Jumei has brought too much to the domestic e-commerce industry. Change

"The self-operated part is about 80 billion, and the third-party seller is 170 billion."