Reinventing the Millennium

"Mr. Fang is back!"

"Mr. Fang, have you won the championship?"

"Hello, Mr. Fang!"

Fang Zhuo arrived in Shanghai in the early morning and only rested for a few hours before arriving at the company during working hours. He heard the unexpected surprise greeting from the employees.

He was different from his previous focus on efficiency. Today he had a leisurely chat in the corridor before entering the conference room.

Soon, everyone was gathered for the meeting.

Except for the two venture capital institutions, all four shareholders of the company are here. Technical Director Zhou Xin hurriedly came from Lin'an yesterday afternoon, and Human Resources Director Su Wei came back from Luzhou. Their recent work schedules are also very full.

In addition to Yang Wan, the deputy marketing director who has been responsible for Shanghai's business, Tang Shangde, the newly promoted regional director, and Hu Lu, who has control over the company's financial situation, the conference room is full of executives who understand and connect Shanghai's business and can make suggestions. .

Oh, yes, Guan Jin, who quickly took up the position of finance of Yike Company, came to Shanghai with her. Today, she will make a fund loan on behalf of Yike and Guahao.com, and she will also serve as the recorder of the meeting.

"Speaking of which, if you don't count the incident in Jinmen, this is the first time we have come into direct contact with our competitors."

"Internet medical care wants to burn money to attack the mountain in Shanghai, so we will fight with them."

Fang Zhuo waited for everyone to sit down and then decided decisively on how to deal with this competition.

Everyone in the conference room was shocked, hearing the boss's determination. He did not discuss whether to burn money at all. Today's meeting was to determine how to burn money.

Fang Zhuo looked around at the shareholders and executives and nodded: "Since we have reached an agreement on this point, let's talk about how to play it."

Everyone: "..."

Everyone who had reached an agreement listened attentively, but the slightly uneasy atmosphere in the conference room was swept away unconsciously.

Indeed, due to the close integration of medical treatment and administration, this is the first time that the registration network has come into contact with each other in a real sense.

“Before we can truly implement competition to subsidize and burn money, we have to understand what burning money means to us.”

"Our Guahao.com is the leader in this domestic market. Even if Internet medical care is subsidized first, don't think that Guahao.com is fighting a defensive war."

“Why does Chen Xing of Internet medical care burn money?”

"That's because they are very optimistic about the future of this market, otherwise they wouldn't have spent the money to come to Shanghai."

"From this point of view, more lively competition is actually a good thing, because we are the boss, the industry benefits, and the boss naturally benefits the most."

Fang Zhuo spoke slowly and slowly, and even smiled when he said this.

"Currently, there is no news about subsidies from other cities. I believe Chen Xing only intends to limit this competition to one city in Shanghai. There has been no financing for Internet medical care. Yesterday, I asked several venture capital investors to inquire in the circle. He was most likely using money from the bank."

"Compared to them, we also have bank money and venture capital money, so we have a financial advantage."

"It is precisely because of this that we do not fight a defensive war, but an expansion war, and bring Pengcheng's medical online into the battlefield."

Fang Zhuo tapped the conference table with his fingers and emphasized: "I am already in contact with the capital for the second round of financing, so there is no need to worry about money."

"Mr. Fang, I visited several hospitals that have access to Internet medical care. In fact, their subsidies are not immediately available. There is still a process." Deputy Director Yang Wan said carefully, "I also tried to find a way to ask the reimbursed hospital. Patient, it took him two days to get the money, this is not an exception.”

"In other words, their subsidies have been controlling the speed of burning money from the beginning, and part of it is meant to intimidate us." Yu Hong analyzed this.

Fang Zhuo said with a smile: "It costs money, but it doesn't feel good. This shows that Chen Xing's confidence is not that strong. He might want to use this name to poach more users, but even if they want to stop, we can't let them." stop."

"Shencheng will be burned for a while, and we will follow up. If they stop, we will send people to their city to continue burning."

"Besides, I am also looking for connections in Yangcheng. As long as someone nods, the south will start from Yangcheng."

He emphasized again: "What we are fighting is an expansion war, a competitive war to let everyone know that we are the leader in the industry. The greater the momentum, the more beneficial our second round of financing will be."

At this point, it is not defense but expansion. The mood in the minds of the executives has changed into another kind of stimulating fighting spirit.

Tang Shangde invited the battle: "Brother Fang, then I will go to the south to try the courage of Medical Online and see if they dare to follow."

"Yu Hong, go." Fang Zhuo said concisely and concisely, and he was completely concise today, "Yang Wanda."

Tang Shangde was stunned: "What about me?"

"You'll be in Shencheng, and we'll bring some people from your team over." Fang Zhuo said the arrangement.

The three named people all agreed. This arrangement seemed to be that Yu Hong and Yang Wan would lead the people to burn money in Yangcheng, and Fang Zhuo would be in charge of Shencheng personally, plus Tang Shangde and his team.

Fang Zhuo continued: "Competition like burning money either means burning assets. For example, Tencent used investors' money to burn out a huge number of users. It now relies on this success to obtain a higher valuation."

"Either we have to burn more money and find people who are willing to continue to invest. This is our current situation. The cost of hospital access is not high and user acquisition is not difficult, but competitors' strategies make people have to follow. .”

"We have two specific goals in this competition. The first is to burn out Internet medical care in Shanghai, and the second is to burn out the pressure on online medical care."

"This competition depends on whether the marketing department can handle the pressure. Yu Hong, Tang Shangde, and Yang Wan, are you confident?"

Fang Zhuo looked at them one by one.

"Yes." Yu Hong replied succinctly.

"Mr. Fang, don't worry." Yang Wan nodded.

"Brother Fang, no problem." Tang Shangde's tone was sonorous.

Fang Zhuo nodded, looked at the others, and said: "I originally thought that today's small meeting should be held or not, but after thinking about it, I still want to let you know my determination. The subsequent actions, whether it is personnel or financial, must be held." We will fully cooperate with the marketing department’s actions, give money to people when we need them, and give people to people when we need them.”

"If I don't have money, I'll go to venture capital and banks. If there's no one, I'll hire them immediately and hire them with a salary increase."

"In short, this is a money-burning war to let Internet medical care know that subsidies are not so fun, do you understand?"

Fang Zhuo's attitude was serious.

This time, everyone in the conference room responded together: "Understood!"

"Well, that's alright. Those who need to dispatch manpower will make preparations first, and other work will continue as usual for the time being." Fang Zhuo waved his hand, "Yu, Su, and Zhou will stay, and the others will leave the meeting."

Now it’s the shareholders who are named.

Others in the conference room went out one after another, each thinking about how to do their work during this period.

Fang Zhuo took two sips of tea, turned to look at the temporary recorder Guan Jin, and asked her: "Is your surname Yu, Su or Zhou?"

"Ah, then I'll go out too." Only then did Guan Jin react.

Fang Zhuo said angrily: "Just take a stroll. Yike's office is next door. Go over and call the product manager, Mr. Xu Keden, to urge him on his progress."

Guan Jin smiled awkwardly, stood up and left the conference room in a hurry.

"Is this a new recruit from Yike?" Although Su Wei is the human resources director of Guahao.com, she is actually in charge of the new company next door. The two newly hired employees have basically had an impression of it recently.

"Recruited in the capital, recommended by others, very brave." Fang Zhuo smiled and added, "Bold financial talents can just run the operations between companies."

Su Wei nodded and didn't ask further.

There were only four core shareholders left in the conference room, and the atmosphere unconsciously became solemn again.

Fang Zhuo took out a pack of soft drinks from his pocket, took out a cigarette and lit it. After taking two puffs, he said, "What are your thoughts on this subsidy?"

Yu Hong and Su Wei looked at each other, while Zhou Xin was startled.

"Xiao Fang is under great pressure and starts smoking." Su Wei said as a digression, "Smoking is harmful to health."

Fang Zhuoran: "Can the pressure not be too great?"

As he said this, he put out the cigarette he had just taken two puffs on in the ashtray, and then said: "The subsidy war can be fought. What I just said in front of them are all real thoughts and considerations. You have to operate like this. .”

"We can't be afraid when Chen Xing comes to burn money. That will definitely be a bad thing."

"Since we have to follow, we must take the initiative."

Fang Zhuo mentioned the idea of ​​burning money in a few words.

The other three men nodded.

"The key point is how the Guahao Network should continue to move forward in an honorable manner." Fang Zhuo said calmly, "There is a problem in front of us right now. The Guahao Network's national honor is tied to Zheng Danrui's political achievements."

"Subsidies are burning money, the momentum is growing, supervision is paying attention, policies are clear, and the cold winter is coming."

Fang Zhuo predicted the future in twenty words.

He frowned and said: "I originally thought that the registration network could be taken over by a state-owned enterprise like Shenxin. Before or after the second round of financing is a good time, but Zheng Danrui made great efforts to apply for a big honor for us. He I’m afraid this won’t be allowed to happen.”

Zhou Xin asked: "Why? Why can't state-owned enterprises like Shenxin do it? The operating costs of the registration network are actually not high, and the model is also very clear."

"In our hands, the registration network is within the scope of his influence, but in the hands of a state-owned enterprise, it may not be what he will do, especially when political performance is involved. If someone else suddenly comes to him at a critical moment, how can he bear it?" Fang Zhuo smiled. Laughing, "Azheng must minimize this possibility."

Yu Hong somewhat understood that in the eyes of Sequoia or Shen Xin, the registration network had a relatively hard relationship, but in Zheng Danrui's eyes, it must be innocent and easy to control.

She thought a little more. Is the M1 project that Fang Zhuo is working on now an effort to get rid of this influence?

"If the registration network can't take action, we have to stick to it." Fang Zhuo unconsciously took out another cigarette and smiled when he saw Teacher Xiao Su looking over. He didn't light it and just played with it in his hand.

He continued: "To be honest, I don't feel comfortable leaving the registration network in the hands of others. Those people may mess with the registration network for a while. Like Xiao Zhou said, the cost of operating the registration network is actually not high. It’s very high. Regardless of whether M1 goes smoothly or not, it seems that the money that can be raised in the second round will be enough to last for a long time.”

"The registration network is valuable. I'm not talking about the monetary value, but the application value of this combination of the Internet and medical care."

"I believe that if we stick to it, it can change a considerable part of the pre-diagnosis ecology."

Fang Zhuo's voice was light, not high-spirited, just a little calm in exhaustion.

Ever since he learned about the actions of Internet medical care, he thought about it and felt that the policy was approaching.

“Its value needs to be deeply cultivated.”

"I'm afraid it can only have a greater effect in my hands."

Fang Zhuo's words sounded a little conceited.

However, Yu Hong, Zhou Xin, and Su Wei didn't feel anything was wrong at all. Along the way, the registration network seemed to have struggled to grow from Fang Zhuo's fingers to the present.

If policy norms are ushered in as he predicted, then who else can lead the registration network to continue to live in such an era?

Even Sina, which was successfully listed in the United States, suddenly changed its leader. The direction of the company in the Internet era seems so unclear and unpredictable.

The conference room was quiet for a while.

"That's what I think." A smile appeared on Fang Zhuo's face, "I am confident that we will strive for a second round of financing before the policy is issued. In this round of financing, you will sell your shares and buy a house for those who should. Start a business when it’s time to start a business.”

The three of them were all shocked.

Yu Hong frowned and said, "Do you think I look like that kind of person?"

"It's just a formal business operation, nothing pretentious." Fang Zhuo disagreed. "I will also sell some shares. In the second round of financing, the new institutions will only have dividend rights and no management rights."

"We can't work so hard to get to this point and let everyone suffer in it."

"Besides, your shares are small, so there is no need to continue to hold them."

"I personally recommend that part of the money from selling shares be purchased in big city real estate, and the other part invested in Yike. If Yike succeeds, the money it earns will be used to acquire part of the shares of Guohao.com to form a shareholding."

"Of course, that will happen after the policy is made clear. Then the valuation will definitely be reduced, and the acquisition money will definitely be reduced a lot."

Fang Zhuo put the cigarette in his hand into the cigarette case: "If possible, Yike will eventually become the major shareholder of Guahao.com, which is another kind of help to it."

Yu Hong and Su Wei both hesitated and said nothing.

Zhou Xin pursed his lips twice and whispered: "Brother Fang, I won't sell all the shares in my hands, but I do want to have better conditions for my family, so I work in the registration network. "

"You now have 2.88%, sell 2% and keep a small change." Fang Zhuo said in an imperative tone.

"What about work?" Zhou Xin, wearing a plaid shirt, asked with his head held high.

Fang Zhuo had experienced Zhou Xin's insistence on the registration network before. He was not in a hurry to get him to Yike. He just confirmed: "Everyone can make do with it, right?"

Yu Hong and Su Wei knew what this meant.

Su Wei said: "Then we should keep some shares in our hands like Xiao Zhou. If it would be better to go to Yike, then Dahong and I can go to Yike."

Fang Zhuo glanced at Zhou Xin, but did not try to push him away, and said, "Xiao Zhou's work depends on your own ideas. Anyway, I have told you everything. The most important work now is what I told them before. as well as……"

He pondered for a while before speaking: "And how to obtain some useful benefits for the registration network while being tied to Azheng's political achievements and his attitude that he doesn't know that we can keep doing it."

The three people found a familiar feeling from the boss. This was what he often said about x-win, or what he mentioned today as turning passive into active.