Reinventing the Millennium

Fang Zhuo planned to have a long talk with Su Wei today, and planned to fully listen to the work report of Tesco in the five days since its launch, but he did not expect that she would have such strong confidence in the competition launched by Dangdang.

Well, it's a bit square.

"I'm very confident." Fang Zhuo remained calm and did not smile.

"Dangdang has always been very conservative in its development. We have just launched, and Li Guoqing's tit-for-tat attitude is really unexpected." Su Wei said easily, "I'm afraid they have also considered Yike's investment."

She continued: "Because Yike's investment suffered a setback, they thought that Tesco's launch would target Dangdang. Then when they saw that we also had a book category, it probably confirmed the psychological speculation of the other party's CEO. That's why Li Guoqing made such an announcement. .”

“Last year, Dangdang’s revenue was 440 million yuan. According to their internal assessment, this year’s goal is 900 million yuan in revenue.”

Because of Yike Investment, Su Wei had received accurate figures before and was relatively clear about Dangdang's development strategy.

She pondered for a few seconds: "The Internet is developing faster and faster, investors are now taking action frequently, and the concept of e-commerce is booming again. Dangdang has set a doubling goal, but it is still relatively conservative and cautious."

"That couple is very careful about the development of Dangdang and is profit-oriented."

“But Tesco is different.”

Su Wei did not continue.

It goes without saying why Tesco is different.

In the few years since its establishment, Dangdang has only made two rounds of financing. It also rejected the third round of financing led by Mr. Fang to burn money to compete in the e-commerce market. The pace has been quite steady.

However, Taobao, which has already overtaken eBay, raised nearly US$200 million in funds last year, and thus ranked first in market share this year.

The word "soundness" is almost a mistake when used in an environment where there is a need to compete for territory.

Su Wei understands the boss's thoughts, his plans, and his strategy. At this stage, Tesco is by no means careful and focused on profits, but rather like Taobao, it is burning money to expand.

As for whose money is burned...

As the president of the project, Su Wei feels that she is lucky enough not to have to worry about this. Anyway, she believes that her boss is determined to burn money and can continue to raise money to burn it.

Then why don't you have the confidence to fight to the death?

Fang Zhuo showed a smile on his serious face and nodded: "Mr. Su, you have dispelled one of my doubts about you."

Su Wei shrugged, poured two glasses of red wine, handed one over and took a sip herself, continuing to talk about the topic of Dangdang: "In the domestic B2C field, at present, we must admit that the book sector is the most mature."

“The biggest credit for this maturity comes from Dangdang.”

"Competition at the strategic level is competition, and it must be implemented."

"In the past two days, everyone in our company has heard voices from Dangdang. Although I have not responded openly..."

Fang Zhuo took a sip of wine and nodded seriously, indicating that he was listening.

Su Weihui reported: "But I still respect Dangdang very much and tried to contact its two channel managers to have a preliminary discussion about the prospects that everyone is willing to believe."

Fang Zhuo almost choked on his drink, poaching people was said in a tactful way.

He looked a little weird: "A prospect that everyone is willing to believe in?"

"Yes, although Yigou comes from Yike, it is indeed a newly established company. Although it has mobilized many middle and senior management from Yike and Medical, as well as some teams from Dazhong Electrical Appliances, there are still many positions." Su Wei solemnly said, "As long as Tesco is willing to focus on the book category, they are willing to surrender."

Tesco is willing to spend money to expand its business, and its goal is to target the entire e-commerce market rather than just books.

If Tesco is willing to expand its book category, the mature experience and abilities of the two executives will have room to be used.

The former is the pie for the entire company's prospects, while the latter is a good bird choosing its right place to roost.

Fang Zhuo sighed: "Who did you learn this from?"

Su Wei looked at the boss with a smile.

Fang Zhuo sighed again: "It's easy to learn bad things, but it's hard to learn good things."

He touched Xiao Su's wine glass with his glass and warned sincerely: "If you compete like this, the business reputation of your female CEO will not be improved."

"The only person who knows that I have sinned is Mr. Fang." Su Wei blinked.

Fang Zhuo is going to fall for Xiao Su.

He likes such beautiful women who are confident in business.

"Have you read what Liang Mu wrote?" Fang Zhuo said with a smile.

"Yeah, I've seen it." Su Wei shook the wine glass gently, "He remembered some things about you helping Changhong in Chengdu, but I have always been curious about the inside story of why Mr. Ni and you are so on the same side. Can you tell me?"

Fang Zhuo smiled and asked, "Can you keep a secret?"

Su Wei nodded immediately.

Fang Zhuo said seriously: "I can do it too."

There is an inside story, but I won’t tell you.

Su Wei made a sound, her eyes moved, and she brought the topic back to Tesco: "The current main body of Tesco is still 3C. These categories are relatively more profitable. We also have a good offline channel of Dazhong Electrical Appliances. This The two are complementary.”

"But the book category was picked by Dangdang. Since it is willing, of course we, as a new e-commerce website that needs visibility, are also happy to use this competition to build a name."

The female CEO can still distinguish priorities at this time, so what else is there to talk about?

Fang Zhuo touched Xiao Su's wine glass again.

Then, he was really good at chatting. He suddenly and randomly picked a few names and asked Su Wei about their work performance.

For example, Fang Zhuo personally finalized the transfer of Geng Yanrong from Yike to Tesco - the female employee who cried at the all-staff meeting of Guahao.com.

Su Wei was not frightened at all. At most, she just thought about it for about ten seconds to organize her words.

The work of these people is distributed in different fields such as warehousing, procurement, and marketing, but they are all middle-level leaders and are the mainstay. She can often read their weekly reports and gain a deeper understanding of the work results from other dimensions.

The female CEO talked eloquently.

Fang Zhuo listened silently, sometimes nodding, sometimes thinking deeply.

"Since e-commerce wants to make a splash with 3C first, it might as well learn from our offline counterparts. Although e-commerce is a new channel, new is just an adjective, it is still a channel."

"Like Gome, it has already made some announcements this year, which can have a profound impact on the retail price of the home appliance industry."

"According to the development momentum of Gome and Suning, this profound impact may be even deeper."

"We are not only fighting online e-commerce, but also competing with offline home appliance stores."

"From this perspective, I even think that this year's e-commerce peers will be more differentiated, and the latter will be more competitive with us."

"Of course, if Dangdang doesn't count, it will jump out on its own, then we welcome competition."

"I believe that this kind of competition is also beneficial to making the pie bigger, but the process is not necessarily so pleasant."

Su Wei nodded repeatedly when Fang Zhuo said this. She had indeed been eyeing Taobao, eBay, Amazon and other competitors after taking over Tesco, and considered Gome and Suning as things that Dazhong Electric may need to consider.

Su Wei discussed for a while and looked at the time: "It's eleven o'clock, a bit late. Let's go back. We have a meeting at the company tomorrow."

Fang Zhuo frowned: "Well... I've had too much wine and my head is a little dizzy. I'll sit on the sofa for a while."

He stood up and wandered over to the sofa.

Su Wei poured a glass of water and chatted about the company's data over the past two days.

Fang Zhuo listened carefully and stopped expressing any opinions. After a moment, he put his hand on Xiao Su's shoulder and still listened carefully.

Su Wei's voice became softer and softer as she spoke.

After a while, perhaps because the atmosphere in the living room was not conducive to communication, the two changed rooms to talk freely again.

a long time.

It comes like thunder to absorb its wrath, and ends like the clear light of the river and sea.

I'm busy on a business trip, I'll be home on Sunday