Reinventing the Millennium

Just a few days after Tesco went online, its competitors announced that they would kill it.

Although it is only for the book category, it still makes people curious, gossiping, and concerned about Tesco's reaction.

How Tesco does it will not only become a topic of conversation after dinner, but also determine some people's evaluation of this project - how much energy is Yike Department willing to spend to launch their new business?

It has been confirmed that the president of Yigou is not that man, but the female vice president of Yike. Does this mean that e-commerce business does not play such a large role in Mr. Fang's heart?

Is the e-commerce business an early adopter? Go all out? Are you just trying to get a share of the pie?

You can't listen to what Mr. Fang says, you have to watch what he does.

After all, he also owns music players, semiconductor manufacturing and other businesses.

Old friends and new friends, including but not limited to IDG and Capital Today, are paying attention to possible new changes in the e-commerce market.

Even as the public opinion reports fermented, even Fang Zhuo's mother Zhao Shumei asked about the situation with concern.

"Er smash, isn't Dangdang very powerful?" Zhao Shumei asked worriedly while picking up the morning meal.

"Huh?" Fang Zhuo was surprised. His mother rarely asked him about his official business.

"I see you've been working overtime at night recently and haven't slept at home. Are you under a lot of pressure from Dangdang?" Zhao Shumei asked with concern.

Fang Zhuo coughed and nodded: "Dangdang is indeed great. I have been discussing this matter while working overtime recently. It's okay. I'm not the only one. There are people in the company who bear the pressure."

Zhao Shumei was a little relieved. She had read newspapers in the past two days and learned about online reports from her husband. She found that the competition between Dangdang.com and Yiguo.com was very hot. Combined with the sudden and unusual news... it can be concluded that A worrying conclusion.

Fang Zhuo went out and got into the car, but the car did not start.

A few minutes later, the female president of Tesco got into the car and the car drove towards the company in a familiar manner.

Fang Zhuo put his hand on Xiao Su's and thought about today's events.

Su Wei pulled away her left hand and said with a straight face: "Have you forgotten what you said? Public is public, private is private."

Fang Zhuo said innocently: "I haven't forgotten, aren't these the two people who are about to discuss meeting Dangdang with you?"

"Then why did you put your hand on mine?" Su Wei retorted.

Fang Zhuo muttered: "Just let it go."

"Then why are you hooking your fingers in my palm?" Su Wei pursed her lips.

"Okay, okay, President Dangtang, don't get hung up on the details, look at the strategy." Fang Zhuo criticized Xiao Su and continued, "In addition, before meeting the two Dangdang directors you recommended, I want to meet with Amazon today. Regarding Tesco’s book business, I have to make a decision after seeing both sides.”

Su Wei opened her eyes wide and questioned: "Have you found a suitable executive from Amazon? Why didn't you tell me?"

"Because I'm not sure if I'm suitable. Communication on the phone alone won't work. I want to meet in person. This logic is also suitable for the candidates recommended by President Su." Fang Zhuo said lightly.

Su Wei was speechless for a moment. She has been busy these days, both in official and private matters.

At this moment, she thought of the last visit from Ali's senior management, that pair of Sun Yutong and Peng Lei - Peng Lei's way of getting along is that if there is a problem at work, she must make it clear regardless of work or work.

There are also competitors this time, Li Guoqing and Yu Yu from Dangdang.com.

Well, although they have objections to their business philosophy, the two of them are quite a couple.

Su Wei thought about this, exhaled, and suddenly realized that the change in relationship might be a new challenge no less than a new project on Tesco.

"I heard that you wrote inscriptions for people at Sony? In the evening, you also wrote an inscription for me, saying 'public is public, private is private'. I framed it and hung it at home to motivate myself all the time."

Fang Zhuo was surprised that the topic had changed again and smiled slightly: "No need to write an inscription, I can spur you on."

Su Wei was stunned for two seconds: "Bah!"

"At ten o'clock in the morning, Amazon China's book and audiovisual product line director Shi Tao will come to the office. If Mr. Su has time, you can also meet him. The day after I came back, we talked on the phone three times, and I felt pretty good. ." Fang Zhuo was chatting seriously about official matters.

Su Wei agreed without hesitation.

The person in charge of Tesco's book business will face Dangdang next. It will be the first battle of this new project. At least he has to show his appearance and build up some morale.

The two talked for a while about the division of responsibilities of Tesco. This is a problem discovered since the website was launched, and it deserves attention and adjustment.

Yike is located at Hang Lung 23, and now the newly established E-commerce is located on the 22nd floor.

When it was nine forty, Su Wei came from the office on the 22nd floor to the president's office on the 23rd floor. She smiled and said to her boss: "My president's office is right below yours. Let's install an elevator later to make it easier for me." Reporting."

Fang Zhuo said seriously: "Don't talk about personal matters during working hours!"

Su Wei was startled, then gritted her teeth and said, "I'm really reporting on my work!"

"Oh, I misunderstood you." Fang Zhuo nodded and apologized to Xiao Su, "Mr. Su, I'm sorry."

Su Wei was helpless, this man...

"There are quite a lot of things going on this week. Excluding Dangdang's affairs, we have to take the lead with companies such as Changhong, Meiling, and Konka. I guess we will have to fly to the capital." Fang Zhuo casually handed Xiao Su a piece of information, "Shen There is also a newly established company here in the city that makes CMOS sensors. I want to see if it is reliable. I have to wait for Stringer from Sony to give me an answer. Well, Bingxin Qiu and Changhong Let’s go to Philips to talk about OEM, it’s probably going to fall apart.”

One after another, Su Wei sounded like Changhong, Konka and other companies were taking the lead, but it was not too important, but on second thought, it might also be related to the cooperative relationship between the brand and Tesco.

"I know Fang always enjoys it." She said this.

Fang Zhuo sighed: "Yes, you can taste the marrow and enjoy it."

Su Wei stared at him, looking at his sighing expression, and felt that she was overthinking it.

At 9:50, Amazon's Shi Tao arrived. This middle-level and senior-level person was considered to be a man of his own according to his rank. The book and audio-visual product line where he worked also had the company's vice president in charge of this area.

But Fang Zhuo got the background and Shi Tao's work ability was quite outstanding.

"Hello, Mr. Fang, Mr. Su." Shi Tao greeted the two top ranking figures on Tesco with a smile.

"Well, Mr. Shi, sit down and drink tea." Fang Zhuo smiled and asked without saying much, "I heard that Joyo.com is going to make some moves. Is this the reason why Mr. Shi wants to get out of Amazon?"

Shi Tao was not surprised that the big boss in front of him was well-informed. He pondered for a moment and said, "I may not know as much as Mr. Fang. I did hear that President Lin and Vice President Chen are leaving."

President Lin is Lin Shuixing, by association. He is now the president of Joyo Amazon and is suspected of resigning soon.

Vice President Chen Chen Nian, one of the founders of Joyo.com and now the executive vice president, is also suspected of leaving the company soon.

Amazon acquired Joyo last year and has been holding back until now, but it seems to be starting to de-empower Joyo.

Fang Zhuo had no impression of Lin Shuixing, but he knew Chen Nian, who later founded Vanke Eslite.

In fact, there are really many talents in Amazon. For example, Yu Gang, the founder of Yihaodian, is now Amazon’s vice president in charge of global supply chain.

"I heard from my friends that Mr. Chen is very disappointed with Amazon's domestic development strategy?" Fang Zhuo asked with a smile.

Shi Tao said cautiously: "Mr. Chen and I haven't had much contact in this area, um, but Amazon's actions after acquiring Excellence were indeed not within the expectations of many colleagues, including the e-commerce competition we participated in last year, which was also taken over by the US headquarters. It is considered inconsistent with the company culture.”

Last year, there was a competition between Dangdang, Amazon, Taobao, and eBay, and the source came from Fang Zhuo’s attempt to promote Dangdang.

Taobao and eBay were really popular, but Dangdang quickly put the brakes on, and Amazon slowly returned to calm.

Fang Zhuo smiled: "Well, I visited Amazon's US headquarters, and Bezos left a deep impact on me. He really believes in providing long-term value to customers. Price competition in China is not as Amazon-like." .”

Price competition, price promotions, what is less Amazon and more Amazon?

parity.

Amazon wants to fight a value war, not a price war.

However, this concept is not very effective at the current stage in China.

Is it because Amazon’s philosophy is not suitable for China?

According to Fang Zhuo's observation, Amazon's de-excellence is a sign of the recognition of the US headquarters - it is not that the concept is wrong, but that the company culture has not been fully penetrated and needs to increase its efforts.

Fang Zhuo and Shi Tao chatted about their views on Amazon, which actually gave Shi Tao the feeling of a well-deserved bystander.

"What do you think will happen to the domestic e-commerce market next?" Fang Zhuo asked after taking a sip of tea.

Shi Tao looked at the young CEO in front of him who was well-known in the Internet, and replied: "I'm afraid there will be a fierce price war. Taobao and eBay will be completely divided. 3C electronic products are a new development, which may require brands and consumers. The temptation of the author, as for the field of books..."

"President Fang is here, I believe this price war can start."

“This time may determine the direction of the book e-commerce field in the next few years.”

"This is also the reason why I meet Mr. Fang today. I believe that my ability and experience can help Tesco."