Salted Fish’s Self-help Strategy
Chapter 542: The value of going to sea
This is determined by objective conditions and is not a crime of war. The Internet at home and abroad is two worlds, and the tangible barrier makes the distance between the two farther than the distance before capital, second only to the distance between Netcom and telecommunications ten years ago. Therefore, it is beyond reach. With this sense of alienation, let alone methodology and model, even the real opportunity to accumulate experience is very rare.
The reason for emphasizing "real" opportunities is that after several layers of networks, a company dare not say whether the things it has accumulated for a long time are experience, whether there is any guiding significance, and it can only use the same model to sacrifice a few. You can only determine after the product, um, doing so will lose money.
This is also a common problem that a large number of mobile game companies have to face when they go overseas-the cost of trial and error is so great!
Of course, this situation may be much better for mobile gaming companies in the future, because you can completely hand over the business to Google and let Google provide one-stop brainless services, which saves worry.
But the overseas business that Chu Yuanxi hopes to build for Pakistanis is an advertising service provider, and an advertising service provider based on Internet celebrity self-media. This thing is not costly, but it is laborious, it is necessary to accumulate experience, sum up methodology, and form an effective model.
In this sense, this event should not be missed easily. Chu Yuanxi treated the other party's linkage invitation as an event, which was equivalent to Liao Xingxing's operational activities. It’s an event that requires a plan, steps, and feedback, not just a po to post one or two videos to fans.
This is a good opportunity to gain experience. The best way to understand a thing is to lean down to do it, and get first-hand experience. The key is that this is the promotion of a mobile game. Through the promotion of others, ase can also be established and a model can be found.
Thinking of this, Chu Yuanxi decided to speed up overseas, especially when Google has launched a full set of services with such powerful functions. A two-step plan has become highly feasible. First, use "Troubled Times" to promote and explore the depth of the European and American markets. Then, the next game product will focus on European and American themes and make efforts overseas.
Although the focus of the next step will be shifted to the well-off project, it does not mean that Pakistani entertainment will be herding sheep. Sheep grazing is impossible. Sheep grazing is not only irresponsible to investors, but also irresponsible to the brothers who are fighting in Pakistani entertainment. Most of them will not be transferred to a well-off society.
This is why Chu Yuanxi hopes to promote the reorganization of the company into a group. At present, Ba people have many business lines, but they all maintain direct contact with Chu Yuanxi and are directly manipulated by him. The others are actually high-school and low-level executives except for Sacred Tool Company and Cao Shan. The purpose of the reorganization is to allow each module to release this direct contact, even if it is only as thin as a leek leaf.
This is the same reason that makes Chu Yuanxi value employees who can put forward their own ideas, like Zhao Jie and Yu Wenhui, hesitate to give high awards and important positions.
It's a pity that Chu Yuanxi has introduced too many old brothers from Pengfei Technology because of the same speed, making the genetic makeup of the employee team not particularly scientific.
The current situation is that there is no problem in working. The old brothers are willing to accept sweatshop-style exploitation. As long as the bonus is given, it is good. It looks like a team with combat effectiveness, but they are all seriously socialized. The social animal's life pursuits are more or less castrated, obviously capable but not ambitious. Don't talk about others, in this world, like a salted fish, he is a typical person, and his ability is enough every second, but he is ravaged by Li Zhaokai every day. If Li Zhaokai is a capable person, the key is still a scum. In terms of ability, Li Zhaokai is even worse than Hong Xing.
The direct result of this gene is that Chu Yuanxi has worked very hard to stimulate, through various methods, options, positions and even bonuses, but very few people actively seek to move upward. There are obviously a lot of opportunities, but there is a lack of willingness to seize them. The people are so busy working.
Can't really send a girl? The situation of the Pakistani people is not suitable for deliberately introducing beautiful employees into the bottom employees, so that they will mess up the stable team without waiting for the bleeding.
He needs to train the leadership of the group within the past few months, or introduce suitable people from outside, join the Pakistani people to work for a period of time, and then wait until the reorganization to fill the various structures of the group.
The problem with Pakistani Entertainment is that it pursues too much speed, so that everyone can focus on specific business and become a good screw and nut on the business line, but it fails to focus on management ability and cannot become a metronome. In other words, the overall background is extremely low, and there is no way to get thin without a thick accumulation process.
Chu Yuanxi knew that this pot was mainly his own. His super control ability did all the work of the metronome, and others didn't need to think high-end. It is not easy to make mistakes without thinking. This is extremely efficient, but it also inhibits people's initiative.
The most important problem is the root cause, that is, when Chu Yuanxi built the founding team, he was eager to pursue the business capabilities of the team members while actively ignoring the growth attributes of management. In a word, the grass-roots style is strong, and it doesn't look like an elite in the workplace. Even Yang Yuanmei, a workplace bug, joined by chance. Elites in the workplace will consciously maintain their own voice, so that the company often hears their own voice, instead of being a transparent person, aside from business ability, they are very proactive.
This is not currently a problem with Pakistani entertainment. Even if it is reorganized into a group, it will not be a problem if Chu Yuanxi does not go to a well-off society. On the contrary, there is a big buffer, which can promote the uncle Sheng and Yang Yuanmei. They have enough time to exercise their abilities and have enough time to think and make mistakes.
However, Chu Yuanxi wants to shift his focus to a well-off. For Pakistani business, his ideal situation is that he only mentions stage goals, grasps the broad strategic direction, urges the completion of each unit, and coordinates the relationship between various subsidiaries. , Increase synergy and reduce internal friction.
The sum up of these tasks is-most of the time, just stand by and watch, because you don't touch the specific business.
But this requires all lines of business to be able to let go, and the key is people.
People can do the job, and the company will definitely be thriving. It's like playing a team management. When the development conference is about to say: We signed Rooney yesterday, we signed Luo today, and we signed Van Persie tomorrow. Signing Stam is decisive for the team, and signing Dong Fangzhuo is a mistake that must be avoided in the future. The relationship in the locker room needs to be adjusted. What should I do if I spray the player Barabara so 90 minutes behind him? I helped the referee to extend the time Barabara. The strength of Barcelona is still close to us, we have to learn from Mourinho's bus to Barabara.
Do you speak so much?
But people are not up to the task, and the style of painting changed suddenly: I almost signed Messi, Niangxi! I almost signed Luo, mother ass! I almost signed Big Ibrahimovic, mother ass! Take advantage of this traitor! Fa Zhongyi, a traitor! Fan Xiongxin, a traitor! Song Gongming this traitor! There are 200 million deposits in the team account, and the strongest person is already in the line!
Don't talk about morale if you speak this way, you will soon be transformed into the king of the dog.
Therefore, it is easy for Pakistani Entertainment to transform into a Pakistani group, but it is difficult for Chu Yuanxi to liberate herself, and there is not enough time, and it takes five months.
Among them, the overseas business is a newly added section of Chu Yuanxi's inspiration, and it was not when the plan was first made. Chu Yuanxi glanced at Monica who was sitting next to her. Her report this time looked a little bit worthy of continued training.
Even from the perspective of talent training, participating in the activity of Beard Brother is very meaningful. In the process, Monica had to think about many things that she didn't need to think about.
The work of overseas business has absolute value. No matter how well Google does it, it is not Baidu. Advertising in its own search function is ultimately a matter of moderation. In the end, it must rely on traffic owners to invest in advertising.
Head video broadcasters are the most valuable category of traffic hosts. For the same number of fans, the official statistics of video broadcasters’ advertising effectiveness is 5 times that of graphic bloggers. People who sell water for overseas gold prospectors are businesses with super high return on investment. In particular, Baren Entertainment is a Chinese enterprise.
What does the Chinese mobile game company need to go overseas? What is needed is a foreign "comrador." The term comprador is definitely not unfamiliar to the common people of the celestial dynasty, and it has a negative image of killing bones. In fact, this is the case. Compradors stand with foreigners, import imported goods into the domestic market, and make money for foreign adults through the relationship. The key is that most of the foreign goods are foreign garbage.
But when the mobile game goes to sea, the form is reversed, and the foreign comprador needs to re-export our local product "Domestic Cheating Mobile Games" for overseas distribution. At this time, it doesn't matter whether it is garbage or not, as long as it is legal.
Speaking of junk and legality, the reliable news said that the day after tomorrow, that is, on October 17, Canada’s Fresh Meat Prime Minister Trudeau will declare that cannabis is fully legal as his most important political achievement forever. So, will the export of cannabis to Canada become legal?
This news is worth 10,000 gold, because people with flexible thinking will follow this clue to think, in the domestic A-share market, will the concept stocks related to cannabis rise?
At this time, if there is a perfect connection of a comprador who has been working in the Canadian market and a direct sales store through the process, then the concept stocks are not concept stocks. How much money does it earn? This is the most lucrative and bad business in the world. It must be written into the criminal law in most countries, but in Canada it is possible to make money publicly and is protected by law.
The key is that Canadians are relatively rich, God bless Canada!
This is the meaning of the existence of compradors.
The Pakistani people are a celestial enterprise. When local game companies go to sea, communication costs will be reduced to a minimum and customized advertisements can be made.
Communication is the most important thing in the cooperation between A and B. We must know that the mobile game companies of the celestial dynasty will step on the pit when looking for anchor resources in the country for promotion. Like Pengfei Technology, they will be called grandpa after falling into the pit, let alone go overseas to find a comprador? But finding Pakistani people for entertainment is much more fun, and face-to-face communication is easy.
Thinking of this, Chu Yuanxi opened a new document in Monica's hand and wrote, "I think this cooperation can be agreed, but there are a few questions that you need to think about.
Firstly, is this man moustache reliable and worthy of acceptance. Today we will help him, and tomorrow he will help us. This is normal contact. I think his contacts are still OK. Is it possible for us to borrow in the future? For foreign friends, we just point it directly, as the relationship between use and being used.
Second, I want to see the other party's complete promotion plan, at least you have to know it well. If we participate, we will offend epigas. If there are many participants and the law is not ruled by the public, we rush behind and say 666 to others, it’s okay, but we must never become cannon fodder for the charge. This is very important. "
"You mean..." Monica's face turned slightly ugly. In fact, she understood that she would not sign a contract for this matter. Chu Yuanxi meant that she was ready to give up her psychological barrier at any time.
"What I mean is to take a second look. If it doesn't work, you have to remember the secret of these eight words. If the promotion organized by him starts but no one keeps up, we are also sorry."
"What a sorry law? What is your most basic credibility for promises?"
"Sorry, it's very simple. There is a time difference at home and abroad." Chu Yuanxi slapped her thigh~www.wuxiaspot.com~ We are helping. Our reputation is based on the other party's first trustworthiness, right? This situation promises to be flexible to what point. Since Brother Huo said that he will cause a sensation in the whole network, and make that copycat mobile game famous in North America, this is his promise to us. Then we ask him to start cashing first, right? "
"You will ruin my reputation like this!" Monica couldn't think about it. "If you are afraid that the company will take the risk of offending epigas, you just refuse him. There is no problem. But you are riding the wall like this and agreeing to others, but they want I started to post videos and I said there was a time difference, I have a guilty conscience!"
"The most important thing for people is to have a clear conscience. If you have one, convince yourself that you don't have it." Chu Yuanxi patted the table: "You are now the head of the company's overseas business. You need to weigh the company's interests and personal gains and losses. This is the most important thing. Basically, because your personal gains and losses are largely tied to the company’s interests. You have to learn from me in this regard."
If this can't be done, Monica will not be able to be the person in charge no matter how strong she is, so she will fall down as soon as possible. This was not Chu Yuanxi's test to her, but an order to her.
The Internet celebrity world is a world of rivers and lakes. Chu Yuanxi’s requirements are like the people of the rivers and lakes who have entered six doors. As a court eagle dog, the first thing you need to consider is to use your network of rivers and lakes to maintain stability for the court, instead of using your identity as a court eagle dog. Friends on the Internet do the same as value rent-seeking.
Monica's face was stiff, she didn't feel lowered her head when Chu Yuan Xi's shining gaze watched, and she felt very awkward: He was obviously the villain, why did it seem that I was wrong?
She lifted her head, just in time to hear Chu Yuanxi say: "It seems that you have figured it out, then I will give you some specific questions."
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