Scholar's Cultivation System Panel
Chapter 326 Irreplaceable anti-cancer drugs
According to statistics from the World Health Organization, the number of people suffering from cancer worldwide is currently close to 20 million, and the number in China is as high as more than 4 million, and the number is gradually getting younger.
There is no doubt that this has become the largest consumer market for anti-cancer drugs for pharmaceutical companies.
Ruihui has invested so many resources to develop new drugs, so it will definitely not give up such a large market share, and must firmly control it in the hands of the company.
Therefore, the negotiation of access to medical insurance is particularly important.
We must win this order without letting the other party lower the price.
This shows the importance of negotiation.
He specially sent Paina as a negotiator because he paid enough attention to this negotiation.
Different from previous negotiations, the new drugs they developed are more effective against common types of cancer, and they are confident that they can beat the same type of anti-cancer drugs. There is no shortage of buyers, and they naturally have enough weight to stabilize the price.
Relying on this, you can have the right to speak in negotiations.
Coupled with Paina's strength, he is very confident in this negotiation.
At this point in the meeting, after reconfirming all the details of the new drug's official launch, Aibol announced the end of the meeting.
——
Two days later.
With the arrival of a new working day, Ruihui officially launches new anti-cancer drugs globally.
The new drug is named Rolagnid, and each bottle sells for more than $5,000.
When relevant news attracted attention, it soon became a hot topic of public discussion around the world.
What everyone is most concerned about is naturally the effect of the medicine and its high price.
Overseas, the response may be less severe due to stronger acceptance, but domestic netizens have exploded.
In recent years, cancer has gradually affected younger people, and many young people have been diagnosed with cancer, which inevitably causes anxiety and worry.
I worry that I don’t know when cancer will find me.
It stands to reason that it should be a good thing to see the advent of anti-cancer drugs with strong therapeutic effects.
It deserves to be celebrated by all.
After all, this is equivalent to further defeating cancer and giving cancer patients a greater chance of prolonging their lives.
But when faced with the converted price of more than 30,000 yuan per bottle, most people remained silent.
Because they know very well that even if they really suffer from cancer, they cannot afford this kind of price.
You must know that anti-cancer drugs do not just take one bottle and everything will be fine.
In response to this situation, netizens also launched a heated discussion. Some people thought that the price of anti-cancer drugs should be lowered. Some people thought that it was normal for pharmaceutical companies to invest so much money in the early stage and set higher prices. Later, some people extended it to the essential issue and talked about domestic anti-cancer drugs. .
There is no doubt that domestic anti-cancer drugs are much cheaper, but their efficacy is much worse than imported ones.
This is why many patients take imported medicine even though they are trying to sell their medicine.
Everyone wants to live.
This is human nature.
"This Laragni is a miracle drug. It can even be effective on pancreatic cancer, which is known as the king of cancers. Ruihui is worthy of being a top pharmaceutical company."
"Cancer patients are blessed, maybe they can control their disease."
"The effect is good, but the price is too expensive."
"Does it have anything to do with us whether imported medicines or not? We can't afford them anyway."
"Thirty thousand or forty thousand a bottle is a money grab. Even a middle-class family won't be able to eat it for long."
"Destroy your family and eat your loved ones to death."
"Ruihui makes so much money every year, so it should lower its prices so that more cancer patients can take the medicine."
"We are not a charity, so why should we give you a low price for a new drug developed by investing huge amounts of money? I can only hope that this new drug can be included in the medical insurance reimbursement list."
"It's not that our own anti-cancer drugs are not good enough. I don't know when we will have domestically produced anti-cancer drugs that are popular all over the world."
…
A large number of hot search topics are posted on major platforms, and the number of content reads and discussions is increasing at an extremely rapid rate.
More and more people are participating in the discussion.
It is worth mentioning during this period that some people also expressed the hope that Xu Yun could participate in the research and development of anti-cancer drugs.
The projects that Xu Yun is responsible for have never failed. If he takes over the research and development of anti-cancer drugs, there may be surprises, which will be equivalent to saving the lives of countless cancer patients.
The credit gained is not comparable to that of researching a single device.
Because life is priceless at any time.
However, as soon as similar remarks appeared, they were refuted by others.
Everyone knows that Xu Yun's areas of expertise are mathematics, materials, artificial intelligence, and quantum computers. How can he research anti-cancer drugs if they have nothing to do with medicine.
This is not equivalent to asking people who study mathematics to teach biology. Nothing will be gained except the loss of an excellent mathematician.
No matter how talented Xu Yun is, after all, there is only one person. Faced with so many technical weaknesses in the country, everyone still needs to work together.
Unfortunately, everyone does not know that although Xu Yun did not research anti-cancer drugs, he participated in the chimeric antigen receptor T cell immunotherapy project.
The popularity of Ruihui's new drug continued on the Internet for a few days, and then gradually calmed down.
However, patients and their family members in the oncology departments of major hospitals in China have begun to try various methods, hoping to purchase Ruihui's new anti-cancer drug Rolagnib in advance.
Even if the fee paid is higher than the selling price.
But there is nothing that can be done. According to normal procedures, it will take time to purchase this medicine in China.
If the process is cumbersome, it is normal to wait for several months.
Ruihui can wait for cancer patients but cannot.
For them, time is life. If they don't hurry up, they won't survive that day.
Especially for cancer patients who are already in the middle and late stages, this bottle of medicine is their life-saving straw.
Even if you lose everything, you must hold on tight.
When death is approaching, how many people can calmly accept their fate in the face of the fear that comes from genes.
If there is no hope, that's it. You can only be forced to accept your fate and face death.
But now that there is still hope, it will be difficult to give up voluntarily.
soon.
As time came to the end of the month, when Roragni was being snapped up by patients in the anti-cancer drug market, Paina, as an executive at Ruihui Biotech, finally made an appointment to go to the Imperial Capital for negotiations.
"Adjust this itinerary forward, and we will fly there directly after the negotiations are over."
At this moment, in the first class cabin of an airline, Paina, who was still dressed smartly, was sitting in her seat, lowering her eyes and busy with her work, while giving instructions to the accompanying female assistant.
As a company executive, she has a lot of work to do and spends most of her time flying around the world.
This requires using it as much as possible to save time and ensuring that the subsequent itinerary is not delayed.
The accompanying blonde female assistant took a look at the itinerary and expressed some concern about it.
"Would it make the negotiation time too tight if we do it in advance? The company attaches great importance to the outcome of the negotiation."
As we all know, business negotiation is a technical task that involves many aspects, not to mention that it involves such huge interests.
It is too difficult to end the relationship in a short period of time. It often takes several rounds of negotiations to meet the psychological expectations of both parties, and then successfully sign the contract and return.
The assistant naturally understands that boss Ai Bo Le attaches great importance to negotiations and wants to take this opportunity to win the market. Otherwise, he would not film Paina negotiating with medical insurance personnel as a company representative.
In this case, Paina shortened the negotiation time. If she did not stay in the imperial capital for enough time to complete the negotiations, she would not be able to complete the tasks assigned by the company, and might even cause dissatisfaction from her own boss and result in punishment.
Considering these factors, as an assistant, she gave a reminder, hoping that Paina would pay enough attention to it.
But maybe she was too confident or believed too much in her own strength, so Paina had nothing to worry about.
Be confident about winning this negotiation.
After hearing what the assistant said, he temporarily stopped working, raised his eyes and glanced at the assistant and said confidently.
"This negotiation won't take too long. I don't want to waste all my time here. I'd better make the next trip as early as possible."
"Won't it take too long?" The assistant was a little surprised when he heard this.
Perhaps it was because the two had been together for a long time and had some affection for each other, but Paina did not show any impatience.
Instead, he immediately explained to the assistant.
"This is not the first time our drug has cooperated with the other party. Having the previous basic process will simplify it a lot."
"The most important thing is that there is no medicine that can replace our Roragni. We don't need to sacrifice the price at all. We just need to ensure the initiative and believe that the other party will agree soon."
"So that's it, I understand." The assistant who listened to the conversation between the two nodded and said.
…
Since the newly launched new anti-cancer drug Rolagnid has caused a huge stir on the Internet some time ago, medical insurance personnel are naturally familiar with it and are very familiar with it. Now Ruihui has taken the initiative to express its willingness to cooperate and dispatched representatives. This is definitely a happy thing for them. If the negotiations go well, it will allow patients to take lower doses of Rolagnid.
In order to show their sincerity, they sent personnel to greet them after getting the flight information.
"Director Liu."
"Do you think we can successfully complete the tasks assigned by the bureau this time? The price is too difficult."
In the waiting hall of the Imperial Capital Airport, Liu Xuezhi, the person in charge of medical insurance, looked bitter as he listened to his assistant's questions.
After receiving the task, he checked the detailed information. Although there were various opinions because the drug had just been launched, he was able to confirm that this anti-cancer drug did have a relatively obvious effect on cancer.
If the patient insists on taking it, it can prolong life.
But because of this, they fell into a passive position during the negotiations. There was no substitute for domestic anti-cancer drugs.
Especially when I think about the psychological price given to him above, I feel even more impossible to achieve it.
"Let's take one step at a time. If it doesn't work, we can only apply to the higher authorities."
First he sighed, and then told the other party his plan.
Faced with this situation, he could only try his best to fight for it. If the other party still refused to accept the price offered by him, he could only apply for a price increase and complete the negotiation no matter what.
Because this will be the hope of survival for cancer patients.
After hearing these words, the assistant next to him said nothing more and patiently waited for the arrival of Ruihui's negotiators.
The meeting between Liu Xuezhi and Paina did not involve so many twists and turns. They recognized each other quickly after the plane arrived.
"Hello, Ms. Paina, welcome to the Imperial Capital. We have already arranged a hotel."
Liu Xuezhi greeted Paina quickly when he saw her, with a smile on his face to try to be as kind as possible.
The two assistants next to him tacitly remained silent to avoid affecting this important negotiation.
At this time, Paina naturally did not put on airs, and immediately asked with a smile on her lips.
"You must be Director Liu, I'm sorry."
Almost as soon as her words rang out, Liu Xuezhi's eyes widened and surprise appeared on his face.
Subconsciously asked: "I didn't expect Ms. Paina to speak Chinese?"
That's right.
The language Paina responded to just now was not a foreign language, but words that everyone is familiar with.
Despite the strong accent.
"I like it very much." Paina nodded and confirmed again.
According to normal procedures, the person who receives the call will be sent to the hotel first, and then officially start work after they have rested.
Liu Xuezhi originally arranged it this way, and planned to discuss the negotiation matter after understanding.
Unexpectedly, when he was about to lead the way, Paina's voice came to his ears again.
"Director Liu."
"Let's start the work first. The time I can stay this time is really limited. I really hope that the negotiations can be completed as soon as possible."
"This way I can return to the company."
If Liu Xuezhi was just worried about the negotiation process just now, then he was surprised after hearing Paina's words now.
I really didn’t expect that the other party was also a workaholic.
After sitting on a plane for such a long time, she had to start work as soon as she got off. She was like a proper strong woman.
Don't leave any personal time for yourself.
However, out of politeness, he still made an appropriate suggestion.
"Ms. Paina, you guys have come a long way, so you should rest for a night and start working again tomorrow."
"I have no problem, please take me to where I work." Paina said with a smile still on her face.
For this reason, Liu Xuezhi had no other choice but to agree to the other party's request and go to the negotiation place first.
At the same time, he also asked his subordinates to make arrangements in advance.
In this way, the group took a special car and soon arrived at the negotiation room of the Medical Insurance Office Building.
In the past, drug purchase prices would be negotiated with several pharmaceutical companies in this negotiation room at the same time, but because of the special situation today, there were only Paina from Ruihui and her assistant.
As for Liu Xuezhi, there were only a few accompanying people.
In the afternoon negotiation room, Paina took the document from her assistant and handed it to Liu Xuezhi on her own initiative.
And explained: "We at Ruihui are very sincere and want to reach cooperation with the other party this time. This is the drug price that we can compromise on."
After listening to Paina's words, Liu Xuezhi immediately focused on the documents.
As time passed by, his face became more and more ugly.
At first, he thought Ruihui came here with sincerity in the hope of reaching cooperation.
But after seeing the price after the other party's concession, I immediately realized that I was overthinking it.
The next second he closed the document and asked with some dissatisfaction: "It's only a few thousand yuan lower than the original price. This is not the price that should be paid for centralized procurement."
According to the contents of the documents handed over by Paina, they still have to purchase them collectively at a price of more than 30,000 per bottle.
This price is completely meaningless to patients, and it still cannot reduce the burden of taking medicine.
You must know that according to the above requirements, their ideal price must be reduced to 20,000 or even less than 10,000 at most.
There is clearly too big a gap between the two prices right now.
Paina seemed to have expected Liu Xuezhi's reaction, and continued to say calmly:
"Director Liu, you should be aware of the effects of the new drug Rolagni. Its efficacy is irreplaceable by any anti-cancer drug in the world. In addition to common cancers, it also has obvious effects in the treatment of pancreatic cancer."
"I think it's totally worth the price."
Liu Xuezhi admitted that what Paina said was basically correct, but after all, it was a centralized purchase, which was quite different from retail purchases.
He must stand firm in his convictions.
"This price is far beyond our acceptable range. If this is the case, I'm afraid the cooperation will not be completed."
It's a pity that this tough attitude did not cause Paina to submit. The next second, she stood up directly, and her attitude was even tougher than Liu Xuezhi's.
"We will not lower the price and hope you will consider it again. In addition, I will only stay here for three days."
After saying these words, Paina no longer hesitated and immediately turned around and left with her assistant.
It can be said to be quite decisive.
This made Liu Xuezhi and others look extremely ugly. They really didn't expect it to turn out like this.
They have conducted many negotiations, large and small, and this is the first time they have encountered this situation.
"Director, what should we do now?"
When only Liu Xuezhi and others were left in the negotiation room, the assistant beside him couldn't help but ask.
After all, they are indeed in a difficult situation now.
"Let's report to the superiors first. I'm afraid it will be difficult to successfully complete the cooperation with Ruihui this time."
Hearing the assistant's voice, Liu Xuezhi sighed and answered with a somewhat lonely expression.
He knew the bureau's attitude very well. If the amount spent on centralized procurement at this price was too huge, it would basically not get the consent of others.
The only regret is that it may be difficult for cancer patients to take cheap new anti-cancer drugs.
It is worth mentioning that Paina, the representative of Ruihui Biotech, who has returned to the hotel compared to Liu Xuezhi, has completely opposite ideas. She firmly believes that the other party will definitely accept her price.
"Isn't this a bit too risky? Will the other party really agree to the price we offer?"
"In case they give up purchasing..."
"They will definitely agree." Paina interrupted the female assistant in the hotel room and said firmly: "Our anti-cancer drugs are irreplaceable. Even if they don't want to purchase them at this price, those cancer patients will definitely not. Just give up like this."
"I see."
Although the female assistant nodded when she heard this, she still felt uneasy and felt that things were not that simple.
In fact, according to the boss's arrangement, the price can continue to decrease and float downwards, but Paina refused to do so.
To some extent, this is completely betting that the other party will eventually be unable to accept the price.
It has to be said that Paina is indeed very courageous and able to seize the advantages of her own products. However, she does not know that the chimeric antigen receptor T cell immunotherapy developed by Deepin Technology Bioscience Research Laboratory is about to end its trial approval and be put on the market.
…
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