Bright Star Road [Entertainment]

Just when the so-called "cheating theory" of the "Long Calling Smile Concert" was raging, fans of Lin Wei and Zhou Xiao immediately took action to protect the reputation of their idols.

The core of the "cheating theory" is that Li Wei and Zhou Xiao used social media in their publicity. As a result, a large number of fans from non-Double Star City flooded into Double Star City and increased the actual number of visitors.So some fans questioned, are fans from other places not allowed to participate in the promotional rules of "A Thousand Calls"?Is there a ban on using social media for promotion?Since there is no such restriction in the rules, why can't Li Wei and Zhou Xiao use it?

The most important thing is that "A Thousand Calls" tests the number and quality of idol fans. Quantity is easy to explain, and the number of people is the best benchmark; while quality is the number of follow-up fans that fans can drive.The fans of Li Wei and Zhou Xiao showed everyone the mobilization ability of the official fan group. After the relevant information was announced, the person in charge of the official fan group came directly to the local area to mobilize the fan group and monitor the results.

In particular, the fan group can complete the design and production of the support object - the pink rose hand lamp within a day. This execution ability may not even be achieved by ordinary companies.But the fans of Li Wei and Zhou Xiao did it. One can imagine how high the quality of the fans of these two people is.

However, most of these people who like to spread "conspiracy theories" on the Internet are so-called keyboard warriors. These people may not be so happy in real life, so they project their emotions into the online world.Different from the earth plane, China on the earth and star plane has more relaxed control over online speech based on "freedom of speech". Although there have been many "cyber bullying" incidents, the Congress and the courts still reject the so-called "real name system" and " Network supervision", which in turn led to more and more excessive keyboard warriors on the earth and star plane.

The fans of Li Wei and Zhou Xiao showed evidence that Li Wei and Zhou Xiao did not "cheat" in publicity, but if keyboard warriors are so easy to persuade, they are not keyboard warriors.

The next morning, Li Wei and Zhou Xiao went to the company to work together.Zhou Xiao first went to the brokerage company to check his itinerary. If there was no itinerary, he would go back to his home Yushanfang Catering Management Company to work.

Li Wei went directly back to his chairman's office. At this time, Li Wei's chief assistant Emily took some briefings organized by the secretary's office and put them on Li Wei's desk; The fruit plate and drinking water are placed on a small cabinet to the left of the desk.

The first thing Li Wei does when he comes to the office every day is to check the briefing sent by the secretary’s office. The first part of the briefing is some things that Li Wei is related to, such as the maintenance and update of WeChat, the development progress of mobile games, and the data of the video and live broadcast website; The second part is the daily report of some major events of the group and its subsidiaries; the third part is the monitoring of public opinion, both about the group and Li Wei personally.

At the same time, on the briefing, the secretaries carefully pasted labels and made lines with highlighters.Yellow represents important events; orange represents urgent events; red represents important emergency events.Li Wei discovered that there was actually a red sticker on the third part, so he opened it directly to check.

It turned out that Li Wei's secretary's office also discovered the smearing of Li Wei and Zhou Xiao's concert on the Internet. If it was just a simple smear, the secretary's office would not care too much.But this time, Li Wei was directly accused of cheating. This is a major incident related to the integrity of his boss, so the secretary's office reported it to Li Wei as a major emergency.

After Li Wei looked at it, he also frowned slightly.He turned on the computer by himself and checked the comments on the matter on the Internet.What surprised Li Wei was that what was originally just a pen battle among netizens actually attracted the attention of the online media.Not only Weibo pushed this topic to a hot topic, but many online entertainment media reported it as headline news.

This made Li Wei vigilant. After all, if the media didn't know Li Wei's true identity, it was a joke.Most of the media will take a cautious attitude towards reports on people of Li Wei's level.Although there is a protective label of "press freedom", if some big figures really want to be serious with you in the media, the legal department and professional lawyers under them are not all vegetarians.Therefore, for these media to come forward, it must be someone behind the scenes.

Li Wei thought for a while, and immediately called the group's advertising center.

The Publicity Center is a new department that Li Wei integrated the brand department, the public relations department and the internal propaganda department in the group. This center has three major responsibilities. The first is to be responsible for publicizing and maintaining the company's brand; the second is to be responsible for The third is to collect and investigate the source of any unfavorable behavior to the company.

Therefore, the advertising center is also divided into five departments. The first department is the general affairs department, which is responsible for the management of the center's internal affairs; the second department is the public relations department, which is the external propaganda department; The internal propaganda department; the fourth department is the intelligence department, which is mainly responsible for collecting public opinions on the company's brand and image; the fifth department is the investigation department, which is mainly responsible for investigating all the behind-the-scenes people who discredit the company.The fifth department is considered to be a very mysterious department in the advertising center. Like the first department, it is a closed office, and they have exclusive entrances and exits, so they rarely communicate with other departments in the group.Because this department requires black-clothed sunglasses, it is nicknamed the "Black-clothed People's Department" within the company.The entire fifth part is only responsible to the director of the advertising center, and they also have the power to leapfrog the report.

After receiving a request to investigate the "Li Wei and Zhou Xiao cheating" incident, several people started to act.On the one hand, I used friends in the media to investigate who was behind the scenes, and even stuffed money to make "economic articles"; Zhou Xiao or Li Wei are not in a good position, so following this trend, they will do three things and four things here.

After seeing this wave of "cheating theory", the program group of "A Thousand Calls" immediately released a message through the official Weibo, saying that Li Wei and Zhou Xiao's propaganda methods did not violate the program group's game regulations. The audience can look at this program with an entertainment mentality.After the official statement came out, both Li Wei and Zhou Xiao reposted it without any comment.

However, Zhou Xiao's Weibo comments are conditional. Unless they are people he follows, others cannot comment on his Weibo.But Li Wei's attitude is more open. Anyone who is an official registered user of Weibo can comment on his own Weibo.So the keyboard gangs naturally posted various personal attacks on Li Wei's Weibo. Fortunately, although the Earth and Star Plane respects "freedom of speech", at the same time, the punishment for all kinds of offensive speech is also very severe.This kind of personal attack basically constitutes a "speaking ban" punishment, so under the report of Li Wei's Weibo maintenance staff, many keyboard party accounts have been banned from speaking for one week to three months.

Of course, as a qualified keyboard party, it seems that I am sorry for my identity if I don’t have so many trumpets.Although the Weibo account on the earth and star plane does not require a mobile phone number, the Huaxia Kingdom on the earth and star plane has abundant IP resources, and almost all netizens on the Internet have fixed IPs.Therefore, the Weibo management soon raised the punishment for these keyboard gangsters from "banning" to "suspension of IP access", and the keyboard gangsters suffered heavy losses.

To everyone's surprise, this group of keyboard gangsters changed their strategies one after another, thinking that Li Wei had manipulated the media, so Weibo banned them.This made Li Wei very depressed. He really wanted to invest in Weibo, but the investors behind Weibo were all bullish big companies, and his Kirin Group was not enough.

And just when there was a lot of turmoil, the second half of "The Long-awaited "Smile Group" Special" was broadcast on MTV Classic.Originally, this was just a program to serve fans, but because of various controversies in the media, many ordinary viewers and passersby also began to pay attention to this program.

The main content of the second half of "The Long-awaited "Smiling Group" Special" is the live singing of Li Wei and Zhou Xiao. Although the concert site is a bit crude, there is no way to do stage special effects.But the audio equipment used by Li Wei is top-notch, and the recording equipment supporting MTV Classic is also the most advanced.Because of the technical support of a professional concert shooting team, the live effect of the "Long Calling Smile Concert" is very good.

In particular, the rose pink ocean created by the pink rose hand lamp has amazed many audiences. It is important to know that such an effect requires the strong cooperation of fans.With the expansion of the concert market and concert operators pursuing the high box office brought by large venues, this kind of effect that requires the cooperation of experienced fans is becoming more and more troublesome.Although the Shuangxing City Stadium is not as big as the dome, but to achieve this kind of pink rose ocean is definitely not something that ordinary idols can achieve.

At this time, many people understood what kind of idols Li Wei and Zhou Xiao are, and the so-called "first-line popular idol" is definitely not bragging.In addition to the good interactive effects created by fans for the concert, Li Wei and Zhou Xiao's songs at the concert are definitely classics.

Many people lamented how visionary Li Wei and Zhou Xiao Li Wei were when they formed AKids back then.Both of them have the potential to challenge the kings and queens, whether in variety shows or record songs.Even Smart Office is thinking that if AKids had not been disbanded back then, then they must be the flag-carrying combination of the office after APEX.After APEX created 25 years of glory, there is no problem for AKids to create another 25 years of glory.

It's a pity that AKids has been disbanded now, and the two reorganized in other companies; and APEX is about to terminate the contract with the company at the end of the year. Although APEX's exposure is now being suppressed by the firm, everyone knows that the new agency has already planned for APEX. In the year after next.Although the new agency has not disclosed anything, there are no secrets in the entertainment industry, and Smart has also heard the news.Asia's largest airline - Pacific Airways; China's largest telecommunications service provider - Huaxia Telecom; the world's most prestigious men's luxury brand - Armani have already booked APEX's image endorsement contract.You don’t need to look at other advertising contracts. These three contracts alone are enough to push the “falling popularity” of APEX back to its status as the number one boy group in Asia.

In particular, the 25th anniversary commemorative concert tour held by APEX next year is even more massive. In addition to the six domestic arenas, the National Stadium and the East China Sea Stadium, Japan, Korea, Australia, New Zealand and the South Asian Federation There are schedules.Coupled with the already announced "Pirates of the Caribbean" series of filming plans, APEX will be the number one group in Asia for at least the last five years.

Thinking of this, everyone couldn't help but think of Gong Storm, and suddenly felt a sense of powerlessness in their hearts.

To be continued...