Bright Star Road [Entertainment]

After listening to the request relayed by the Secretary-General, Li Wei just smiled dumbly.Whether it is the Earth plane or the Water Blue Planet plane, Li Wei is very familiar with the so-called "independent spirit" of this elite magazine.On the one hand, they want money from the benefactor, and on the other hand, they take pride in insulting the benefactor.This kind of behavior of picking up the bowl to eat and putting down the bowl to scold your mother, Li Wei naturally hated it.He believes that a magazine should of course have its own style and spirit, but this is not manifested by insulting the sponsor.

Since "Movie Review" was going to be sold, they naturally knew that it would definitely be taken over by a film company or an entertainment company.Establishing the rules early is nothing more than preparing for scolding the benefactor in the future.In order to make yourself look rational, neutral and objective, what better way to show your style than to insult your patron?

As for the criticisms that are based on facts, Li Wei is not a chicken stomach, and if there is any, it will be corrected and if not, it will be encouraged.But what Li Wei is afraid of is the kind of criticism for the sake of criticism, and then the criticism will be rambling, and in the end, if you can't find a black point, you will deliberately conspire against you from your starting point.

Li Wei would definitely not allow himself to adopt a group of Dongshan wolves, so he said to the secretary-general: "If the editorial board of "Film Review" wants to run an independent magazine and comment freely, I can agree to them. But they must also abide by a few rules. The first principle is to 'discuss the matter as it stands', 'evaluate based on facts' and 'authentic and credible'. If they can't do it, I don't rule out the possibility of reorganizing the editorial board or even abolishing the editor and editor-in-chief involved. These Requirements, I hope they are all listed in the acquisition agreement. Mr. Secretary-General, I think you also know that rights and obligations are equal. I will endorse the freedom and independence of the magazine, but I also ask them to show 100% professionalism Mental attitude. Please tell the Secretary-General about these matters to the editors and managers of "Film Review". If they can agree, we can talk about the acquisition."

After listening to Li Wei's calm words, the Secretary-General showed an embarrassed smile on his face.Although he didn't deliberately conceal it, the secretary-general did guess what the editors of "Film Review" were planning.It’s not that in order to highlight their “professional” spirit in the future, just catch the movie “Black” produced by Li Wei’s Kirin Films.

Don't think that such a thing has never happened. Five years ago, Rongguang Music Entertainment Group acquired the well-known music magazine "Gramophone" in China. "Gramophone" was one of the two major professional music magazines in China. After it was acquired, in order to demonstrate the magazine's "independent publication" spirit, the magazine called the singers and musicians under Glory Music as rubbish every day.After scolding for a year, Rongguang Music Group found that its record sales had dropped by [-]%.After an investigation by the marketing department, it turned out that the black hand was actually his own family.In a rage, Rongguang Music Magazine cut the funding of "Gramophone" in half, and the shameless "Gramophone" continued to blacken Rongguang Music Group.In the end, due to internal strife, "Gramophone" was forcibly disbanded by Rongguang Music Group, and Rongguang Music Group also became the top five domestic record companies and fell out of the top ten, and was finally acquired by Universal Music Group.

And Li Wei obviously didn't want to repeat the same mistakes, so he squeezed a "nuclear button" in his hands.Li Wei is not afraid of being hacked by "Film Review", but once he finds that the magazine is hacked without evidence, then Li Wei can disband the existing editorial board in a fair and honest manner.And Li Wei will definitely attach conditions. This kind of dismissal that violates professional ethics cannot enjoy the relevant resignation benefits.An entity to be acquired like "Movie Review" will definitely set up a "golden parachute" clause internally in order to resist the invasion of capital.It means that if the employer dismisses the current high-level executives without reason in the next few years, it needs to pay a very generous compensation, so as to coerce the employer not to interfere with the existing operations of the acquired company.

It's just that this time you have Zhang Liangji, and others have a wall ladder.The secretary-general felt that the editorial board of "Movie Review" would definitely suffer, but they had no reason to reject Li Wei's acquisition.The reorganization of the film festival organizing committee has already begun, and Li Wei's □□ group is the most powerful with the funds and ability to acquire "Film Review" in the near future.The Secretary-General thought for a while, and just relayed the truth.If people are willing to be acquired, they will be acquired; if they don't want to, it has nothing to do with me.Anyway, within three months, the "Film Review" magazine must be independent from the film festival organizing committee and become a separate operating entity.The pressure is now on the side of "Film Review", not on the side of the organizing committee.

Thinking of this, the Secretary-General stood up and said, "I will definitely bring Mr. Li's words to me. It is our honor to invite an outstanding filmmaker like Mr. Li to participate in this year's film festival. Tomorrow we will announce the relevant procedures of the film festival." Yes. If Mr. Li has time, you might as well pay attention, maybe there will be a surprise waiting for you."

Li Wei shook hands with the Secretary-General, and after sending the Secretary-General away, Li Wei was still guessing what the so-called surprise was.However, it didn't take long. After midnight, the official website of the Yanjing International Film Festival posted the news that "Mom" produced by Li Wei Film Studio and released by Kylin Films became the opening film of this year's film.Soon the news spread on social media. Although it was already midnight, many people still commented on it.

Supporters believe that Li Wei, as a domestic rookie director, has been affirmed by the Pearl International Film Festival, and it is also reasonable for the new film to be recommended by the Yanjing International Film Festival.But opponents think that what Li Wei is shooting is a science fiction film (the genre indicated in Li Wei's application materials is "science fiction/ethics/family"), and science fiction films have always been considered the genre farthest from literary films. .Moreover, there is also a default rule in the film industry that science fiction films and martial arts films cannot win awards, because these two types of films are often the first choice for major commercial films.In order to avoid some conspiracy theories, many film festivals or film awards simply exclude science fiction and martial arts films.Film festivals in particular don’t even give out nominations in many cases; film awards are a little better, they usually arrange nominations, and then use technical awards to comfort martial arts films and science fiction films.

For these objections, Li Wei felt a little powerless.With the development of social media, the so-called self-media has also flourished.In fact, in Li Wei's view, these self-media are completely inconsistent with the attitude of "media".For the media, credibility is the most important, which also requires the news and news reported by the media must be "true".But the so-called "self-media" who are active on social media, many of their news are not based on strict truth.According to the statistics of some news investigation agencies, we media is the worst in the credibility rankings, and even several well-known we media have received negative evaluations (meaning that they are basically the source of rumors).At the same time, the self-media has no position and attitude. As long as it meets the expectations of the public, they will go all out to please the public.However, when it comes to news dissemination and commentary, the media sometimes insists on a "minority" and "independent" attitude.For example, on the earth plane, if it were not for those conscientious media who stood on the opposite side of the US government to criticize and report on the Vietnam War, the damage the Vietnam War would have brought to the United States would have been even greater.

But self-media does not have the elite attitude of traditional media, they are more populist and provocative.In the absence of relevant supervision and self-discipline, the emergence of a large number of self-media is actually a damage to the real communication channels.In particular, there are so-called keyboard warriors that complement the self-media. In their view, as long as the keyboard is in hand, the world is mine.After scolding people anyway, can you still come along the network cable and bite me?As a result, the speech became more mean and bitter without being responsible, full of hostility.

Although Li Wei did not disclose his social media account, and claimed that he never went to social media, in fact Li Wei still has a trumpet.All kinds of information on social media are mixed together, but Li Wei still has to praise the rapid spread of social media.Li Wei was watching all kinds of rumors about the movie "Mom", but what made Li Wei dumbfounded was that the movie "Mom" hadn't even released the first trailer, and these keyboard warriors turned into shadows to criticize one after another Shout out to the movie.Those who didn't know thought that these keyboard warriors had already participated in the "Mom" film critic session, and Li Wei smiled wryly at this.

Li Wei turned off social media and logged on to his official website.Li Wei's personal website also assumes part of the official website of Li Wei's film studio. After all, this studio is responsible for Li Wei, and there is only Li Wei as the director, so there is no need to open a separate official website.Li Wei entered his personal blog from the backstage, expounded his shooting concept on the movie "Mom", and also released a batch of side shots of the set.

Side-shooting and side-recording are regular staff for film or TV drama crews. They are not professional photographers or videographers. They record the progress of the crew from the side from the perspective of ordinary people.Generally speaking, side-shooting and side-recording are to reserve materials for future documentary productions.But there are also some crews who will open side shots and side recordings, so that the audience outside the crew can understand the daily life of the crew, so as to narrow the distance between the crew and the audience.Li Wei's blog is also often publicly recorded, but Li Wei's blog can only be viewed in time by paid fans, and non-paid registered fans need to watch it after three days. As for non-registered fans, they don't even have the right to browse up.

Seeing Li Wei's release of these photos, fans naturally left a message immediately.As Li Wei is a new director and giant in the entertainment industry, there are a lot of celebrities who are willing to cooperate with Li Wei.Therefore, Li Wei's public photos are often of collaborating with these celebrities, which will make fans happy.After all, fans are not professionals. They only want to see their idols take pictures with beautiful scenery, delicious food or beauties, and nothing else is important.

Fortunately, the public relations company was quite strong. When the film festival announced "Mom" as the opening film, the first batch of film critics' reviews were also published in major media.Although these film critics are not top-tier film critics, they are definitely the leading figures among the first-line film critics or second-line film critics.

With the praise of these film critics, the criticism of "Mom" on the Internet suddenly became much smaller.On Huaxia.com's entertainment channel's new film expectation list, "Mom" leads with an A+ score; and on the all-media entertainment index list of Variety Online, a comprehensive entertainment portal, "Mom" has also become the top 20 in the movie category.

As for MovieData.com and Popcorn.com, because "Mom" is still in theaters, ratings have not yet been opened, but they both recommended this movie in prominent positions on the homepage.

In addition, the advertising company hired by Li Wei made another effort, and major portal websites, entertainment vertical portal websites, and movie professional websites were all booked by "Mom" posters.Although some netizens couldn't help complaining about "When did art films have more money to advertise than commercial films", the expectations of "Mom" have skyrocketed.