The Perfumer Who Wears the Book

After listening to Yang Rui's report, the directors whispered to each other. Yang Rui stood alone by the projection screen, looking quite helpless.

Su Xu glanced at Shen Jiarui, who nodded to the product development planner who was standing in the corner of the conference room waiting to speak, and the planner immediately stepped onto the stage and asked Yang Rui to go back to his place and wait.

The planner opened the presentation, cleared his throat, and said: "High-quality essential oils will greatly increase the cost, which will lead to an increase in the price, which will definitely hit the sales of perfume. But after discussion and research by our group, we believe that, The 'Shunan' perfume can be further subdivided into brands, some for high-end consumer groups, and some for a broader mid-range consumer group. The profit margin of the former may not be large, but it can improve the grade of 'Shunan' The necessary presence of international luxury brands. In order to attract these refined and high-end consumer groups, we must use the highest quality raw materials..."

The planners eloquently explained for nearly half an hour, and they detailed the secondary development of the brand to every detail.Su Xu observed the expressions of the directors in the conference room calmly, and it seemed that most of them were convinced by this detailed report.So he looked back at Yang Rui who was sitting in the back row, and showed him an imperative smile.The expression on Yang Rui's face immediately became agitated, and she was a little restless.

Su Xu understands why he is so excited, not only because his flavor and fragrance factory can be brought back to life, but also because the ideal of contributing to high-quality perfume can be realized.As a perfumer, Su Xu also has the same troubles and helplessness. For a perfumer, perfume should be a kind of art, and art is a precious product that needs to be treated carefully and crafted slowly. Under the current situation, companies will only ask to create greater profits with as little cost as possible, so perfumers can only use cheap artificial flavors to prepare uninnovative imitations. It is the result of catering to customers' tastes after investigating consumers' preferences and expectations by those laymen in the marketing department who do not understand perfume at all.

"Then, all directors, please vote." After listening to the report, Shen Chengxuan, who sat on the main seat in the conference room, restrained his lazy and frivolous temperament, said in a deep voice.

The result is self-evident, Tinglan Laboratory has become a new supplier of "Shunan" perfume, and the establishment of the "Shunan" sub-brand was immediately put on the company's development schedule.For this sub-brand, in addition to inviting celebrity endorsements with a lot of money, "Shunan" also decided to participate in the Draiger Perfume Exhibition in Paris, France in November. This perfume exhibition initiated by a French nobleman is different from other perfume exhibitions. Different, someone must be recommended to be eligible to participate in the exhibition, and those who have the recommendation qualifications include fashion writers, well-known perfumers, seniors who have the right to speak in a certain art field, and nobles whose families have a long history and are still active in the public.At that time, many celebrities will go to participate in the perfume exhibition, and the guest list even includes some members of the royal family of constitutional monarchy or monarchy countries. Two days, it can become the new darling of the fashion world.

As the leading consortium in China, Shen's Shanghua naturally has many contacts in this regard, and it is not difficult to get a qualification to participate in the exhibition.Of course, participating in the Draeger perfume exhibition is just a publicity gimmick, and Shang Hua does not expect the "Shunan" perfume to be a blockbuster at the exhibition, but it is still necessary to prepare well, not to be outstanding, and not to be ashamed.

It is now May, and there are still six months of preparation time, which is more than enough for Su Xu.Shu Nan's new summer products are already on the market, and the perfume formula for autumn and winter has been prepared as early as the beginning of the year. Su Xu pushed down the other orders in his hand and concentrated on preparing for the perfume exhibition.Shang Hua only regards participating in the exhibition as a formality, but Su Xu wants to get some results.People in the industry always praise the perfumers from European and American countries as miraculous, as if they have reached a height that domestic perfumers can't reach in their lifetime, but Su Xu knows that except for the world's top-ranked perfumers, The rest of the colleagues are just half a dozen. The gap between domestic perfumers and those in European and American countries is more caused by the ideological differences between the East and the West and the seemingly tolerant but actually extremely xenophobic attitude of Europeans and Americans. , Westerners think that they are the center that holds the key to fashion, they only accept what they are willing to accept, and only approve of works that cater to their wishes.But in this perfume exhibition, if Su Xu wants to stand out from the group of Caucasians, he must produce high-quality works that can crush the audience.

If it was in the past, Su Xu would never have dared to have such an idea. However, after more than three years of training by the "Master of Perfumer" and Ed in the space, plus the different world plants rewarded to him by the space, Su Xu If you don't believe yourself, you can't be a blockbuster at a fragrance show.

Of course, even if the perfume is prepared for a perfume exhibition whose audience is only a small circle in the upper class, the theme selection of the perfume is still inseparable from the survey data of the marketing department. After all, perfume is a work of art that is too much involved with personal preferences. The pros and cons of the perfume cannot determine whether it is popular, so this time, their data is no longer just collected around the effect of income, but more on the celebrities who will participate in the perfume exhibition.In order to cater to the tastes of these upper-class elites, the analysis team set up for Su Xu almost turned into a gossip paparazzi.

Su Xu herself is also very helpless, but fashion is often more like a scam. It is led by a certain small circle that attracts everyone's attention, and then advertised in major companies to induce the middle and lower classes to imitate.The meaning of luxury is nothing more than that. People who really enjoy luxury do it for their own pleasure, while those who chase luxury just imitate them so that they can look one step further away from the circle they desire.

Before deciding on the theme of the exhibited perfume, Su Xu mainly focused on the plants in the space, picking out the ones that might be used and handing them over to Shen Jiarui.Shen Jiarui is considering finding some foreign farms as a cover recently. He will manage these plants with full power behind the scenes and will not hand them over to Lei Jingqing. After all, new varieties of plants keep appearing in one place, and individuals can see the tricks in them. Although Lei Jingqing is an ally, the cooperative relationship between the two of them is not so strong that it cannot be broken. He does not want to leave too many weaknesses for the other party.

On this day, Su Xu had just collected two new plant essential oils in the space. As soon as he came out of the space, he found himself being embraced by Shen Jiarui. Sliding constantly, the other hand holding his head was following his hair one by one.Su Xu blushed from this overly intimate behavior, and was about to push him away, when she found that her young stepson seemed to be in a bad mood, and there was a suppressed resentment all over his body.

Su Xu raised his hand and slowly lowered it, touching the back of Shen Jiarui's neck, stroking it one after another: "What's wrong with you?"

After a long time, he heard Shen Jiarui's muffled voice above his head: "Shen Chengxuan intends to cooperate with Dingsheng Mingyuan."

Su Xu waited for him to say the next sentence, but didn't hear a response for a long time. She raised her head and was about to ask, but was surprised to find Shen Jiarui's red eyes.

"What's wrong?" Su Xu immediately turned over and sat up, holding her son's head in her arms, "What happened?"

"Dad..." Shen Jiarui wrapped his arms tightly around Su Xu's waist, "Dingsheng Mingyuan... The owner of this real estate company is named Zou..."

"The surname is Zou..." Su Xu just wanted to ask what happened to the surname Zou, but immediately thought of the accident six years ago, and immediately turned pale, "The Zou family?"

Shen Jiarui closed his eyes, his glamorous and fierce facial features looked extraordinarily fragile at the moment, with a little immature and pure youth.

Su Xu parted the bangs in front of his forehead, and put his palms on his face, silently expressing his comfort, until finally Shen Jiarui also sat up, supported Su Xu's back of the head and kissed the corner of his mouth : "Thank you, Dad."

At this time, Su Xu was not in the mood to argue with him, and asked worriedly: "Boss Shen knows...do you know that the Zou family killed your mother?"

Shen Jiarui showed a wry smile: "Of course he knows, but how could he refuse to cooperate with Dingsheng Mingyuan because of this? But it just gave him an excuse to get involved in the internal strife of the Zou family, and took the opportunity to suppress Madam Zou's faction and support the illegitimate child. Hiding behind a puppet to fight for the shares and management rights of Famous Garden.”

Su Xu was dumbfounded, this kind of thing is indeed Shen Chengxuan's style.

"However..." Su Xu said hesitantly, "It's almost enough. The one who drove dangerously was Mrs. Zou. Now she has been punished, and her own child has been implicated. I think this punishment is enough."

Shen Jiarui opened his mouth, looking as if he wanted to refute, but quickly resisted the desire to speak, and turned his head away, but the palms that were holding Su Xu's hands tightened.

"Jiarui..." Su Xu supported Shen Jiarui's head, earned his money back, and met her gaze, "I'm very worried about you. When the incident just happened, you were immersed in pain and resentful. Revenge is never an exaggeration. But now that six years have passed, I thought you had come out and could look at this matter rationally, please..."

"Dad, don't talk about it." Shen Jiarui frowned tightly, "It is true that the woman was the only one who bumped into my mother, but it was the whole family of the Zou family who came to threaten you and save that woman from punishment. They will not be let go." Without waiting for Su Xu to refute himself, he continued, "Even if they hadn't done those things, it would be imperative to annex Dingsheng Mingyuan. This is how it is in the business world, big fish eat small fish , there is no kindness at all, what they did to us only strengthened my determination to get Dingsheng Homeland."

After finishing speaking, he grabbed Su Xu's hand and pulled him out of the room without any rejection: "I'm hungry, let's go eat, I've already booked a seat in Jingyuan."