?? For some expected popular movies, the distribution side will give the film side a guarantee in order to obtain distribution rights.

??The release of "Dengwen Drum" followed such a path. Among them, an online ticketing platform was one of the issuers—and sold a lot of tickets by means of ticket price subsidies.

?? "You are also very unlucky." The person in charge of the distribution company said, "Internet capital has poured in this year and made some achievements in the field of online distribution."

??According to the issuer, the purpose of this online ticketing platform is to prepare for this year's Lunar New Year, but in order to ensure that there is nothing wrong with it, we will try the summer holiday first.

?? "They voted for "Dengwen Drum" after seeing the team and the film. This is something that can't be helped."

?? Cen Jue, as the main creator and actual investor, was also invited to the meeting.After listening to the other party's report, he asked calmly, "What if we insist on the summer vacation?"

??The person in charge of the distributor looked at this too young director and said, "Then I'm afraid the theater will suffer a lot when it comes to filming."

??The theater is the terminal of a movie sales, and it is also an important publicity outlet.Not only are there fewer shows, but it also means that the sales channel of theaters can't make full use of it.

??——The atmosphere of the meeting was quite low, and the publisher was obviously not feeling well.

??Currently, Huaguo's publishers are organized as "two big and four small". One side belongs to the "small" of the "four small", while the other party is the "big brother" of the "two big".

?? Not only the production team and the amount of investment are inferior to the opponent, but even the distribution company is inferior to the opponent.

?? Back at the company, Cen Jue and the others held an emergency meeting to make up their minds.

??Jing Yuanbai belongs to the conservative faction this time, and he does not recommend head-to-head confrontation with the opponent.

?? "If it's not released, it's fine for us to fight with each other. It's just that the innate doesn't have the advantage now, so why use an egg to hit a stone?"

??Although he has confidence in his own films, it is one thing to produce a film, and another to sell it or not.

??Looking around the past few years, there are not a few cases where the quality is good but the distribution cannot keep up, which leads to the box office Waterloo.

??Another partner of the company, Yu Dong, held a different opinion: "This little bastard is here for us. If we quit this time, there may be some dirty tricks next time."

?? Director Yu's worry was not superfluous. This time they retreated without a fight. Who knows if the other party will use this to publicize when they set a schedule to go up next time.

??As long as there is "Dengwen Drum No. [-]" and "Dengwen Drummer's Defeat", they are enough to drink a pot.

?? besides——

?? "This tone must come out!"

??Jing Yuanbai rolled his eyes, he was too lazy to talk to this big bastard.

?? "Let's not talk about how much money we invested in this movie, and whether the investment can be recovered at the box office in the end. Let's just say that this is the company's first work, and there is no room for mistakes."

??Others don't care what kind of competitors you met and what difficulties you had at the time.They only look at the box office.

?? "The time for the audience to choose you is only three seconds!"

??In the narrow space of the meeting room, the sound of the two arguing was so loud that the ceiling was almost lifted.

?? When you get excited, no one can convince anyone.

??Finally, they realized that there was a third person in the meeting room, and all turned their heads to look at Cen Jue:

??"you say!"

?? Cen Jue is looking at the promotional materials of "Dengwen Drum" on social media.

?? As expected of a big production and big team, "Dengwen Drum" is much richer than "Glutton" in terms of promotional materials alone.

?? First the fixed-file preview, the theater preview, and then the character posters.

??According to official V, "Dengwen Drum" will soon release a promotional song, and a MV will also be filmed.

?? Just by looking at this orderly appearance, you can tell that the publishing company behind it is a veteran.

?? "What are you looking at?" Jing Yuanbai leaned over to look curiously.

?? What Cen Jue watched was the latest release—a series of small plot clips. The other party cut a lot of small plots for the purpose of publicity.

?? "Who is the actor in this drama?" Cen Jue asked.

??Jing Yuanbai glanced at it and said, "The hero."

?? "Why does he have so many plays?"

??Jing Yuanbai said speechlessly, "You don't know him?"

?? Cen Jue looked back wordlessly.

??Jing Yuanbai explained to him that the actor who played the leading role turned out to be a popular trafficker.

??This traffic is not only popular, but also has pretty good acting skills, and has a lot of popularity.Because of his joining, the evaluation of the media, industry evaluation agencies and theater chains has been completely raised.

?? "... But, isn't this drama from the heroine's perspective?"

??Just looking at this "Dengwen Drum", you can see that the heroine of the movie is wronged and wants to beat the drum.

?? As we all know, since the Song and Yuan Dynasties, even for extremely important grievances, when ordinary people beat Dengwen drums, they have to hit the board first.

??—How could a woman do this if she hadn't been greatly wronged?

?? "Yes, but there is a lot of foreshadowing ahead." Jing Yuanbai and Cen Jue stared wide-eyed.

??Since spending a lot of money to invite this traffic to be the leading actor, why not give the plot?

?? "This structure is wrong!" Cen Jue said seriously.

??Jing Yuanbai just went to see the production team before, but now he heard Cen Jue's reminder, and immediately discovered the problem.

?? "Don't worry, I'll find someone to ask." Jing Yuanbai went out to make a phone call.

??Because the other party's film has not yet been screened, not many people have seen the official plot of the film.In fact, Jing Yuanbai didn't need to ask the viewers if he wanted to confirm this point.

??He found someone to ask the male lead—that is, the schedule of the top-ranked one. After asking, he asked if the top-ranked one could cooperate.

??When the other party heard this question, he immediately sighed: "Stop talking, I'm pretty good, but the management team has a lot of things to do."

?? Ask the brokerage team why they have too many things to do.

?? "Add drama, tear up."

?? When these two words come out, Jing Yuanbai understands everything.

??In order to verify his idea, Jing Yuanbai found a few relevant people through his contacts to inquire about the news.

?? "Yes, the relationship between their male and female protagonists is not very good, and the drafts are not released together."

?? After investigating the situation, Jing Yuanbai looked a little dazed: "This movie, don't be what you think it is."

?? Dong Yu watched these two people playing riddles, anxious like ants on a hot pot: "What are you talking about?"

?? "...Xiao Jue guessed that the script of this movie is likely to be changed for the male lead."

?? "What if the script is changed?"

?? "Adding too many dramas to the male protagonist destroys the plot structure of the movie, resulting in nondescript stories."

?? Dong Yu is still a little confused.

??Cen Jue—sentence explanation: "I went to an auction with you to shoot blue and white porcelain, but after buying tickets and entering the venue, I found that all the venues sold were bronze wares."

?? Dong Yu instantly understood.

?? It just failed to meet the expectations of consumers!

?? "But are you sure? Wan—the script didn't go as you thought, or, even if the script was changed, the filming was pretty good..."

??This time, on the contrary, Director Yu is not sure.

?? "Before arranging a film in a theater, one must look at the content. It may be very good to be able to arrange it like this."

??Cen Jue frowned.

??Of course he knows that guesswork may be wrong.What's more, there are many factors that affect the box office of a movie.

??but--

?? "Let's go!" Jing Yuanbai said decisively.

?? "Whether their script is good or not, we ourselves are not bad. Besides, we are facing an audience in the summer vacation. Our movie has a good response from the student audience, so it will definitely work!"

??So, it was decided that it would still be released in summer.

??The publisher saw that the producer was so stubborn, so he stopped persuading, and continued to do publicity and distribution work in cooperation.

?? Cen Jue requested that the premiere date be moved forward - some.

??"why?"

?? "Because we lost on the theater side, we have to rely on consumer evaluations to save the city."

??As we all know, the theater's first screening is based on the size of the investment, the production team and the quality of the film.

?? But later, it is necessary to follow the market feedback.

??Although it is said that they will collide with their opponents in terms of schedule, but they will have more exposure opportunities if they premiere earlier.

??At the same time, while the publisher was doing offline promotion, Leyin's online promotion also started.

?? Cen Jue scattered the materials that passed the test like running water. As long as the audience with the registration information meets the requirements, they can see the short video advertisement put by the film studio.

??The "Miss Apprenticeship", "Study Art Hard", "Night Banquet in the Palace" all appear in the place where music users can see.

?? In order to cooperate with the publicity, Leyin officially launched a theme activity of showing cooking skills.

??By taking advantage of the wind of music, "Gluttony" gained a certain amount of popularity on the Internet in an instant, and many people came to ask how to buy tickets in advance online.

??Although it is not comparable to the early work of "Dengwen Drum", it is definitely not without names and surnames.

??At this time, the offline publicity activities have also been arranged.

??After the film was released, in order to make up for the lack of exposure in theaters, Cen Jue personally took the main creator together and traveled to 20 cities across the country.

?? If the feedback is good, there will be some variety shows and talk shows.

?? "...You can take it easy, who made you more popular than the male lead."

??After the music promotion of the movie spread out, the audience responded to the hero and heroine in the same way, but they all remembered the face of the director Cen Jue.

??#Cen JueFirst Drama#The topic was instantly established.

?? Just when Cen Jue was ready - stop and run - a distribution company suddenly came to talk about joint distribution.

?? Coincidentally, this company is one of the "big two" in the industry.

?? This one came from another one that happened to be different from "Dengwen Drum".

?? "We just want to fight each other." The person who came to contact said.

??This distribution company not only made concessions on the distribution fee, but also dispatched a very good team, obviously intending to do a good job in this project.

??With a strong distributor, it will obviously have the right to speak in the subsequent film arrangement.

?? "Why do I feel that there is a sense of unreality?" After negotiating the terms, Cen Jue said suspiciously.

??Jing Yuanbai laughed haha: "Wow, how can it be? Didn't they say that they want to fight in the ring?"

?? "Do you believe this too?" Cen Jue - said while paying attention to Jing Yuanbai's performance.

"... Is there something you are hiding from me?" Cen Jue asked abruptly.

??"No no!"

??Jing Yuanbai absolutely did not admit it, but he made the itinerary map and sent it to the other party on WeChat on a whim.

?? He didn't threaten the other party, if he didn't help, he would arrange for Cen Jue to be busy until the end of June.

?? He didn't do anything!

??Cen Jue was dubious, went back at night and opened WeChat Moments, and found Qi Yu's daily report:

?? "67 days."

??The accompanying picture is a dog standing at the door and looking into the distance.

??I don't know why, Cen Jue—a moment of soft-heartedness.

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