I open a bookstore in the human world
Chapter 24
In order to promote the newly launched scented tea and snacks, Song Lan did more than just send a package to Yuan Mengyin.
The finished products of these scented teas are not cheap, so the price is a bit higher compared with other brands. To prove to everyone that this is indeed a good thing, it is worth spending so much money to buy.
Careful old customers found that the drink menu of Shadow Bookstore has changed. In addition to the original coffee and milk tea, there are a few more scented teas. They say that because scented teas have just been launched, the whole shop is half price. The event is only for ten days, so don’t miss it.
In addition, the small blackboard in the store also issued a notice saying that anyone who purchases more than 66 yuan in the store can get a cup of scented tea and a small biscuit for free.
Stimulated by this kind of discount, those customers who didn't plan to order scented tea or didn't plan to consume it at all were really aroused to buy and tried this new product.
Almost all the guests who drank scented tea said: This tea tastes really good!Continued Cup!
Many customers asked the staff in the store: "Can this scented tea be sold?"
Xiao'e and other shop assistants had been instructed by Song Lan long ago. When they heard such a question, they immediately spoke out the lines they had prepared a long time ago fluently: "Of course, there are flower tea gift boxes at the counter, and all flavors of tea are sold."
As she spoke, she took out a sample of a scented tea gift box and added, "That's it."
At first, the customers thought the tea tasted very good, but now they are even more pleasantly surprised when they see the packaging. There are some customers who are straightforward and say that I want a box without asking the price, while some customers ask the price first. , After pondering for a moment, he said: "Okay, then give me a box of rose tea flavor."
Although the prices of these scented teas are not too low, why buy a box or two for the beauty and taste?
Of course, customers who are more timid about spending money will hesitate and ask Xiao'e if this scented tea is not packaged in a gift box—generally speaking, the prices of things in gift boxes and non-gift boxes are always the same. Much the same.
Xiao'e has obviously been asked this question countless times, so she opened her mouth and said, "Sorry, no. This gift box is also very cost-effective. This tea pot can be used to hold some candy and the like. It is very convenient to put in the living room." Looks good, such a tinplate jar costs 15 yuan a piece in our store. And now you can buy a set of glass tea sets worth 49 yuan and two postcards for an additional [-] yuan.”
Under Xiao'e's eloquent Amway, most of the guests who were still a little bit tangled gave generously.
"Welcome to your next visit." The cashier smiled happily and handed over a small exquisite gift bag to the customer, which contained two scented tea gift boxes and a set of glass tea sets.
"I didn't expect the sales of these scented teas to be so good." There were no customers in the store for the time being, and Tang Chi, who had nothing to do, came over to talk to Kaixin, "At first I was a little worried that the price of this scented tea gift box was so high that there would be no one there. purchase."
Xiao'e also tidied up the coffee cups used by the guests and came over, washing them carefully while saying, "Isn't it because Brother Song has a promotional event? Those customers were immediately moved when they heard that they could give something away."
"That's why so many people are willing to buy brother Xie's scented tea. No matter how big the discount is, what's the use of the packaging? Is it possible to stage a modern version of buying pearls and paying them back?" Tang Chi said.Since Xiao'e's heart knot was untied, the relationship between the two ghosts has eased a lot, but I don't know if it's because of their natural horoscopes, the big fights are gone, and they often quarrel or something.
When Xiao'e heard that she still wanted to argue, she happily came out to smooth things over: "You are all right, Brother Xie's tea is good, Brother Song's sales are strong, and this is how we can have such a good sales volume, don't you think so?"
The two ghosts were obviously very satisfied with this statement, they just looked at each other, turned their heads awkwardly, and let out a soft "hum" from their chests.
Happy to be caught between Tang Chi and Xiao'e, who are still a bit uncomfortable after meeting, immediately changed the subject in order to brighten the atmosphere: "Speaking of which, I really didn't expect Brother Xie to have this ability. I usually see him Bubble tea, raising flowers, etc., can actually combine the two to make such delicious scented tea.”
"Isn't that right? In order to choose high-quality flowers and tea, didn't Brother Song and Brother Xie go to those major tea-producing provinces? At that time, I thought they were traveling." Tang Chi admired Said, "To be honest, the quality of the osmanthus flowers that Song Ge sent to Gui Province is really good, and the ones used to make osmanthus cakes are the best."
"Speaking of which, under Brother Song's leadership, Brother Xie seems to be paying more and more attention to the things in the store." Kaixin said.Everyone knows that Xie Daonian's original character, in Song Lan's words, is hopeless as a "Buddha". He doesn't care about doing business at all. I don't know if it is because of the infection of Song Lan's work passion. Next, I also began to care about the affairs of the store.
Xiao'e tilted her head and thought for a while, then said: "It seems really true when you say that! Brother Song's attitude towards Brother Xie seems to have improved a lot, probably because he thinks that Brother Xie is not good at nothing?"
At the beginning, Song Lan really looked down upon Xie Daonian, but later because Xie Daonian "made contributions" in enlightening Xiao Dan and Xiao'e, and because he gradually became interested in the affairs of the store, Song Lan's attitude towards him also changed a lot unconsciously.
"What are you doing?" The three ghosts were chatting excitedly when Song Lan happened to come in.
Seeing the party coming, the three ghosts all had a kind of student who was caught talking in class on the spot, and they all fell silent.
Song Lan was a little strange: "What are you discussing? Why didn't you say anything?"
"Nothing!" Kaixin smiled and changed the subject, "By the way, Brother Song, a girl who claimed to be the president of the Handbook Association came here just now, and said she wanted to hold an event with our bookstore. I asked her to provide her contact information. left behind."
"Hand Account Association?" Song Lan forgot everything else when it came to work, "Give me her contact information."
Nodding happily, she handed Song Lan a post-it note with the other party's name and phone number written on it.
Song Lan dialed the phone and found out what happened after some conversation.
It turned out that the other party was a hand-book club in Xingzhou City spontaneously organized by hand-book enthusiasts. Because it was just established and it was about to hold the first hand-book exhibition and was still choosing a venue, it was convenient to think of Shadow Bookstore.
As a literature and art bookstore that has exploded the circle of friends of Xingzhou citizens, it was also published in the "Nanhai Life Monthly" not long ago. The Shadow Bookstore is very famous. There will always be people who come to check in and take pictures. If anyone who claims to be a literary youth says that he has never been to the Shadow Bookstore, he will be laughed at.
It is obviously a good idea to hold a handbook exhibition in the shadow bookstore. Firstly, it seems that the organizer is keeping up with fashion trends. Secondly, the area of the shadow bookstore has doubled since the renovation. There is no problem with dozens or even hundreds of people.
As for the Shadow Bookstore, after careful consideration, Song Lan also agreed to rent the venue to the other party for free for one day.
Song Lan thought about it seriously. As a bookstore, Shadow Bookstore is currently quite famous in Xingzhou City, and its business is on the right track. Aside from the daily consumption of water and electricity, as well as the store's rent, goods and other expenses, the store still sells money every month. To be able to leave an income that is not too much but not too little, making money is no longer their most urgent goal, becoming famous is.
If you want to take it to the next level, quickly open up the provincial and even national markets, and completely develop the shadow bookstore into a famous online celebrity bookstore, you must innovate and improve on the current basis.
Song Lan checked the marketing models of many well-known bookstores, and found that any bookstore with a bit of taste in the eyes of customers often holds some activities such as reading clubs and writer signings. Culturally interesting.
The late-night reading club was Song Lan's first attempt. Since the first session of the reading club was held, except for one cancellation due to a typhoon in the middle, this reading club has been insisting on holding every Friday night from [-] o'clock to the next day It is held at six o'clock in the morning, and the book friends who come every time are different, but the number of people can still be fixed at a dozen or twenty.The last time Yuan Mengyin came to interview, she deliberately described this late-night reading meeting as the highlight. After the article was published in "Nanhai Life Monthly", it also attracted many newcomers to participate in the reading meeting.
The success of the book club has given Song Lan a taste of the sweetness, and he is more concerned about things like holding events, but it is useless for him to be active, and he must have realistic conditions——
Xingzhou is a small city with a small area and a small population. It has always been rare for famous people to come here, let alone writers, critics and other cultural people.Song Lan originally wanted to learn from other cultural bookstores to win the qualification to hold a writer's signing event, but there were really no famous writers here during this time, so he had to give up.
The active contact of the handbook club gave Song Lan a new idea: why did he have to hold a writer's signing event?Wouldn't it be fun to hold other activities?
Although this is just a folk hobby organized by dozens of young people in their teens and twenties, the scale is small, but as long as it is properly promoted, it can also attract people.
There is another most important reason: not long ago, Shadow Bookstore created a batch of cultural and creative supplies, including some notebook supplies, notebooks, tapes, stickers, seals, etc. Promote it well.
The finished products of these scented teas are not cheap, so the price is a bit higher compared with other brands. To prove to everyone that this is indeed a good thing, it is worth spending so much money to buy.
Careful old customers found that the drink menu of Shadow Bookstore has changed. In addition to the original coffee and milk tea, there are a few more scented teas. They say that because scented teas have just been launched, the whole shop is half price. The event is only for ten days, so don’t miss it.
In addition, the small blackboard in the store also issued a notice saying that anyone who purchases more than 66 yuan in the store can get a cup of scented tea and a small biscuit for free.
Stimulated by this kind of discount, those customers who didn't plan to order scented tea or didn't plan to consume it at all were really aroused to buy and tried this new product.
Almost all the guests who drank scented tea said: This tea tastes really good!Continued Cup!
Many customers asked the staff in the store: "Can this scented tea be sold?"
Xiao'e and other shop assistants had been instructed by Song Lan long ago. When they heard such a question, they immediately spoke out the lines they had prepared a long time ago fluently: "Of course, there are flower tea gift boxes at the counter, and all flavors of tea are sold."
As she spoke, she took out a sample of a scented tea gift box and added, "That's it."
At first, the customers thought the tea tasted very good, but now they are even more pleasantly surprised when they see the packaging. There are some customers who are straightforward and say that I want a box without asking the price, while some customers ask the price first. , After pondering for a moment, he said: "Okay, then give me a box of rose tea flavor."
Although the prices of these scented teas are not too low, why buy a box or two for the beauty and taste?
Of course, customers who are more timid about spending money will hesitate and ask Xiao'e if this scented tea is not packaged in a gift box—generally speaking, the prices of things in gift boxes and non-gift boxes are always the same. Much the same.
Xiao'e has obviously been asked this question countless times, so she opened her mouth and said, "Sorry, no. This gift box is also very cost-effective. This tea pot can be used to hold some candy and the like. It is very convenient to put in the living room." Looks good, such a tinplate jar costs 15 yuan a piece in our store. And now you can buy a set of glass tea sets worth 49 yuan and two postcards for an additional [-] yuan.”
Under Xiao'e's eloquent Amway, most of the guests who were still a little bit tangled gave generously.
"Welcome to your next visit." The cashier smiled happily and handed over a small exquisite gift bag to the customer, which contained two scented tea gift boxes and a set of glass tea sets.
"I didn't expect the sales of these scented teas to be so good." There were no customers in the store for the time being, and Tang Chi, who had nothing to do, came over to talk to Kaixin, "At first I was a little worried that the price of this scented tea gift box was so high that there would be no one there. purchase."
Xiao'e also tidied up the coffee cups used by the guests and came over, washing them carefully while saying, "Isn't it because Brother Song has a promotional event? Those customers were immediately moved when they heard that they could give something away."
"That's why so many people are willing to buy brother Xie's scented tea. No matter how big the discount is, what's the use of the packaging? Is it possible to stage a modern version of buying pearls and paying them back?" Tang Chi said.Since Xiao'e's heart knot was untied, the relationship between the two ghosts has eased a lot, but I don't know if it's because of their natural horoscopes, the big fights are gone, and they often quarrel or something.
When Xiao'e heard that she still wanted to argue, she happily came out to smooth things over: "You are all right, Brother Xie's tea is good, Brother Song's sales are strong, and this is how we can have such a good sales volume, don't you think so?"
The two ghosts were obviously very satisfied with this statement, they just looked at each other, turned their heads awkwardly, and let out a soft "hum" from their chests.
Happy to be caught between Tang Chi and Xiao'e, who are still a bit uncomfortable after meeting, immediately changed the subject in order to brighten the atmosphere: "Speaking of which, I really didn't expect Brother Xie to have this ability. I usually see him Bubble tea, raising flowers, etc., can actually combine the two to make such delicious scented tea.”
"Isn't that right? In order to choose high-quality flowers and tea, didn't Brother Song and Brother Xie go to those major tea-producing provinces? At that time, I thought they were traveling." Tang Chi admired Said, "To be honest, the quality of the osmanthus flowers that Song Ge sent to Gui Province is really good, and the ones used to make osmanthus cakes are the best."
"Speaking of which, under Brother Song's leadership, Brother Xie seems to be paying more and more attention to the things in the store." Kaixin said.Everyone knows that Xie Daonian's original character, in Song Lan's words, is hopeless as a "Buddha". He doesn't care about doing business at all. I don't know if it is because of the infection of Song Lan's work passion. Next, I also began to care about the affairs of the store.
Xiao'e tilted her head and thought for a while, then said: "It seems really true when you say that! Brother Song's attitude towards Brother Xie seems to have improved a lot, probably because he thinks that Brother Xie is not good at nothing?"
At the beginning, Song Lan really looked down upon Xie Daonian, but later because Xie Daonian "made contributions" in enlightening Xiao Dan and Xiao'e, and because he gradually became interested in the affairs of the store, Song Lan's attitude towards him also changed a lot unconsciously.
"What are you doing?" The three ghosts were chatting excitedly when Song Lan happened to come in.
Seeing the party coming, the three ghosts all had a kind of student who was caught talking in class on the spot, and they all fell silent.
Song Lan was a little strange: "What are you discussing? Why didn't you say anything?"
"Nothing!" Kaixin smiled and changed the subject, "By the way, Brother Song, a girl who claimed to be the president of the Handbook Association came here just now, and said she wanted to hold an event with our bookstore. I asked her to provide her contact information. left behind."
"Hand Account Association?" Song Lan forgot everything else when it came to work, "Give me her contact information."
Nodding happily, she handed Song Lan a post-it note with the other party's name and phone number written on it.
Song Lan dialed the phone and found out what happened after some conversation.
It turned out that the other party was a hand-book club in Xingzhou City spontaneously organized by hand-book enthusiasts. Because it was just established and it was about to hold the first hand-book exhibition and was still choosing a venue, it was convenient to think of Shadow Bookstore.
As a literature and art bookstore that has exploded the circle of friends of Xingzhou citizens, it was also published in the "Nanhai Life Monthly" not long ago. The Shadow Bookstore is very famous. There will always be people who come to check in and take pictures. If anyone who claims to be a literary youth says that he has never been to the Shadow Bookstore, he will be laughed at.
It is obviously a good idea to hold a handbook exhibition in the shadow bookstore. Firstly, it seems that the organizer is keeping up with fashion trends. Secondly, the area of the shadow bookstore has doubled since the renovation. There is no problem with dozens or even hundreds of people.
As for the Shadow Bookstore, after careful consideration, Song Lan also agreed to rent the venue to the other party for free for one day.
Song Lan thought about it seriously. As a bookstore, Shadow Bookstore is currently quite famous in Xingzhou City, and its business is on the right track. Aside from the daily consumption of water and electricity, as well as the store's rent, goods and other expenses, the store still sells money every month. To be able to leave an income that is not too much but not too little, making money is no longer their most urgent goal, becoming famous is.
If you want to take it to the next level, quickly open up the provincial and even national markets, and completely develop the shadow bookstore into a famous online celebrity bookstore, you must innovate and improve on the current basis.
Song Lan checked the marketing models of many well-known bookstores, and found that any bookstore with a bit of taste in the eyes of customers often holds some activities such as reading clubs and writer signings. Culturally interesting.
The late-night reading club was Song Lan's first attempt. Since the first session of the reading club was held, except for one cancellation due to a typhoon in the middle, this reading club has been insisting on holding every Friday night from [-] o'clock to the next day It is held at six o'clock in the morning, and the book friends who come every time are different, but the number of people can still be fixed at a dozen or twenty.The last time Yuan Mengyin came to interview, she deliberately described this late-night reading meeting as the highlight. After the article was published in "Nanhai Life Monthly", it also attracted many newcomers to participate in the reading meeting.
The success of the book club has given Song Lan a taste of the sweetness, and he is more concerned about things like holding events, but it is useless for him to be active, and he must have realistic conditions——
Xingzhou is a small city with a small area and a small population. It has always been rare for famous people to come here, let alone writers, critics and other cultural people.Song Lan originally wanted to learn from other cultural bookstores to win the qualification to hold a writer's signing event, but there were really no famous writers here during this time, so he had to give up.
The active contact of the handbook club gave Song Lan a new idea: why did he have to hold a writer's signing event?Wouldn't it be fun to hold other activities?
Although this is just a folk hobby organized by dozens of young people in their teens and twenties, the scale is small, but as long as it is properly promoted, it can also attract people.
There is another most important reason: not long ago, Shadow Bookstore created a batch of cultural and creative supplies, including some notebook supplies, notebooks, tapes, stickers, seals, etc. Promote it well.
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