I open a bookstore in the human world

【Forced forum】

[Question]

How do you view the emergence of the entity bookstore alliance?

[Answer: Wu Xiaohua from Yawen Bookstore]

Xie Yao, as the person in charge of a bookstore that joined the XX Book Industry Alliance five years ago, I think I am more qualified to answer this question.

The so-called physical bookstore alliance, this model appeared in our country as early as ten years ago.In recent years, with the rapid development of online book purchase and logistics industry, physical bookstores are facing more and more crises.The bookstore alliance is a kind of "grouping" behavior of physical bookstores to jointly deal with the crisis.

……

YZ,

XL.

All bookstores that have joined the book industry alliance issue a unified membership card, use a unified sales plan, and the prices of products are also consistent.To put it simply, if your bookstore joins a certain book industry alliance, the pricing of the goods in the store cannot be determined by yourself, but should be set according to the standards within the alliance.For example, if a hero brand pen is uniformly priced at 50 yuan in the league, you cannot set it at 40 or 60 yuan without permission.In the same way, if your bookstore wants to do promotional activities, it must also follow the instructions of the alliance to conduct unified promotional activities, which largely avoids vicious competition among bookstores.

The emergence of the alliance is an inevitable need for the transformation of physical bookstores, and it is also a booster to promote the rescue of physical bookstores. It can concentrate the resources of major bookstores to complement each other's advantages and make progress together.At present, some large and small alliances have appeared one after another in China, but many of them are small and small, only exist in a certain city or a certain area, and cannot cover other areas.As far as I know, there are only three or four truly powerful bookstore alliances in China, all of which have official backgrounds.

……

Not much nonsense, I am more optimistic about the operation model of the book industry alliance. It can realize the integration of capital, service, technology and other resources, and provide more complete and professional guidance for physical bookstores, especially for those small and medium-sized bookstores. have a more positive effect.It is conservatively estimated that within ten years, more than [-]% of bookstores will join the bookstore alliance.

……

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There are too many questions in the comments, so I won’t answer them one by one. Welcome to pay attention to the official account of our Yawen Bookstore. If you have any questions, you will reply there. [picture]

***

Regardless of the purpose of probing or whatever, someone finally began to throw kind olive branches at Song Lan.This time he went to Shanghai because he was invited by a semi-official bookstore alliance in Shanghai.

To say that as one of the best super metropolises in China, Shanghai is definitely the leader in terms of commerce, and the physical bookstore industry is also very developed. There are countless local online celebrity bookstores, and most of the famous online celebrity bookstores in other places are also opened here. There are branches.

This bookstore organization called "Great Book Industry Alliance" is well-known in China, at least in East China. There are currently a total of more than a hundred physical bookstore members, because its initial advocacy and organizer are a company with official background in Shanghai. Compared with other small-scale alliances formed by private bookstores, this organization can get policy preference in terms of resources and funds, and it can be said that it has a strong background and deep pockets.

So far, most of the bookstores that have joined the alliance are in the Yangtze River Delta region, but it is not without bookstores from other southern provinces.After all, in the south of the Yangtze River, this alliance can be regarded as the only one, and other relatively powerful bookstore alliances are mainly distributed in the north.

Joining the Great Book Industry Alliance still needs to go through a certain assessment, at least not too weak. Don’t even think about the kind of small bookstore that only sells supplementary books, comics and online novels next to the school. After all, the alliance is under the banner of "humanistic characteristics", and books + coffee is the most basic model.

That is to say, all physical bookstores that can join the Great Book Industry Alliance have certain strengths. Not to mention Internet celebrity bookstores, at least the decoration and products sold in the stores are relatively compelling, and can attract people such as corporate white-collar workers, government employees, The attention of college students will not make people feel boring.

Being invited by the Great Book Industry Alliance shows that the shadow bookstore has already caught the eyes of the leaders of the alliance, and the other party is offering an olive branch.Inviting Song Lan to visit the bookstore in Shanghai is both an assessment and an invitation. As long as he passes the final assessment, Song Lan can become a member of the alliance.

There are pros and cons to being a member of the bookstore alliance. The good thing is that you can enjoy the unified resources in the alliance, but the bad thing is that you have to accept the unified management of the alliance, which is not very free.

If ordinary small and medium-sized bookstores can enjoy the resources provided by the alliance, joining the alliance is naturally more beneficial, but for Song Lan, it is actually not a good choice.

It's like a very strong and excellent graduate who has two choices after graduation: either apply for a job or start a business.Even if a job seeker can continue to be promoted, at most the general manager will end.But entrepreneurs are different. Being able to be your own boss without being dictated by others is simply not too happy.

Of course, compared with job hunting, the risk of self-employment is too great, and there are more things to bear.

Anyway, after receiving the invitation, Song Lan embarked on the journey to the magic capital.

***

The Great Book Industry Alliance specially sent someone to pick up Song Lan. The other party was a young lady in her twenties named Shang Nianxi, who introduced herself as a staff member of the alliance.

"Mr. Song, let's take you to the hotel first and take a rest. How many bookstores will I take you to in the afternoon?" Shang Nianxi asked Song Lan while driving the car skillfully.

Song Lan smiled: "Okay."

"I didn't expect Mr. Song to be so young." While waiting for the red light, Shang Nianxi secretly glanced at Song Lan from the rearview mirror inside the car, her cheeks flushed slightly, "You are really young and promising."

Song Lan is good-looking, and he knows this himself. Usually when inspecting the store, there are many little girls secretly looking at him, and he has long been used to this kind of scrutiny, so it is very natural, and he even smiled cooperatively at the rearview mirror smiled.

With a "teng", Shang Nianxi's face turned red.

Sure enough, as it said on the Internet, Shadow Bookstore is a good-looking bookstore.Shang Nianxi thought in a daze.

When the green light came on, Shang Nianxi, who came back to his senses, stepped on the accelerator and continued on the road.It was rush hour at this time, and the road was a bit congested. She was not driving fast, and she still had time to introduce the things she saw on the road to Song Lan.

"Over there is the main store of Qiuzhi Bookstore," Shang Nianxi pointed to a facade not far ahead when the car drove to a well-known "Cultural Street" in Shanghai.

This street, which is lined with French plane trees and looks somewhat literary, is very famous in Shanghai, not only because the road originally belonged to foreign concessions, but also because the buildings on both sides of the road are quite Western-style, but also because the street is not long. Several well-known bookstores have been opened on the Internet, including Qiuzhi Bookstore, the initiator of the Great Book Industry Alliance.

Hearing the name of Qiuzhi Bookstore, Song Lan regained some energy, sat up straight and looked out.He has checked the relevant information of this bookstore a long time ago, and knows that this bookstore is private in name, but actually has quite an official background, and the background is very strong. It is one of the best big bookstores in Shanghai, otherwise it would not have the ability to become a big book industry alliance. advocates and organizers.

The car slowly drove past the door of Qiuzhi Bookstore, and Song Lan took a closer look: It looks not small, with a total of five floors, and the overall style is Chinese, with a low-key luxury in the calmness. The store is crowded with people, obviously the popularity is not low.

This bookstore is indeed very powerful, Song Lan secretly commented in his heart.

No matter how beautiful the photos on the Internet are, or how gaudy the reviews are, they may not be true.It is said that seeing is believing, and only by seeing it with your own eyes can you get a more accurate answer.

It seems that this knowledge-seeking bookstore is a little more powerful than he expected.In this way, Song Lan had to weigh carefully: if he rejected the olive branch offered by the other party, would there be any bad consequences?

Although Song Lan firmly believed that the shadow bookstore would be a great success in the future, but the current scale of the shadow alone was far from enough.

The car passed several other bookstores on the street, and Shang Nianxi introduced them to Song Lan.He found that, except for two chain bookstores headquartered in the north and one state-run bookstore, all the other bookstores on this street have joined the Great Book Industry Alliance.

Sure enough, at least within the scope of Shanghai, the Great Book Industry Alliance can be called invincible.

With concerns in mind, the car sent Song Lan to the hotel.The hotel is not far from the street we just passed, and according to Shang Nianxi, it is not far from the office of the Great Book Industry Alliance.Thinking about it, several big bookstores in the alliance are in this area, so the alliance is naturally nearby.

Song Lan didn't have much luggage, and only brought a small suitcase and a long-handled black umbrella—in fact, he didn't even need to bring a suitcase if it wasn't for the purpose of hiding people's eyes and ears. Anything, just put it in a bag of ghosts.The ghost bag is not only used for catching ghosts, but also has the function of portable space.

Therefore, when Song Lan took the suitcase out of the trunk, Shang Nianxi still murmured in her heart: Strange, why is this suitcase not heavy at all?

Before he had time to think about it, a good-looking hand stretched out and carried the suitcase naturally, followed by Song Lan's voice: "Thank you, I'll just come."

In a civilized metropolis like Shanghai, men have always been, at least on the surface, more gentlemanly and considerate. Shang Nianxi is also used to this kind of gentlemanly demeanor, so she went to the front desk to register without thinking too much.

After giving the room card to Song Lan, Shang Nianxi pointed to the sofa in the lobby on the first floor and said, "Mr. Song, I'll wait for you there. Come down and call me."

Song Lan nodded, dragging her suitcase and striding towards the elevator.

Looking at his back, Shang Nianxi took out his mobile phone by accident, put it on silent mode, took a photo in Song Lan's direction, and sent it to WeChat Moments with a line of text: No, it's a feeling of heartbeat [ frown] [shy]

Although the photo was a snapshot, it was surprisingly well taken. In other words, Song Lan's appearance added a lot to this supposedly ordinary photo.In the photo, Song Lan is in the middle, wearing a well-fitting dark gray casual suit, holding a black suitcase in one hand, and holding a long-handled black umbrella in the other hand. She is tall and has long legs, comparable to a male model , Walking with the wind, can not be more handsome.

After a while, there was a message reply reminder in the circle of friends.

[Yan Jun: Fuck!This long leg, kneeling!Which star is it! ! ! 】

【Xiao Zhao: What are you waiting for, go up and ask for your WeChat phone number [smile]]

[Qingqing: Ask for a positive photo!Could it be the killer from behind? [Cover face]]

[A Wu: Wait, sister Nianxi, I remember you went to pick up Boss Song from the Shadow Bookstore, right?He even secretly took pictures of others!Be careful, I told my eldest sister that you are not doing your job properly during work [smile]]

Ah Wu's real name is Zhao Wu. He is Shang Nianxi's colleague and one of the staff members of the Great Book Industry Alliance. However, Zhao Wu is mainly responsible for technology, while Shang Nianxi is responsible for outreach and personnel reception.

As for the "big sister" that A Wu mentioned, it was Liang Hong, their common boss and the general manager of the Great Book Industry Alliance.A typical strong woman in the workplace, with a strong aura, quite like the "big brother" of the gangsters in Hong Kong movies, and is respectfully called "big sister" by the people below.

Seeing Zhao Wu's comment, Shang Nianxi raised her eyebrows, clicked on his comment, and replied: [Who said I didn't work hard anymore?This is the person I've been working with these days [smirk] It's you, go to Moments during working hours, be careful not to be seen by the boss. 】

It didn't take long for Ah Wu to reply: [This is the boss Song of the Shadow Bookstore?She's pretty handsome, with half the demeanor I had back then, it's impossible for the eldest sister [Proud] to see it. I don't believe that you didn't block her when you posted this post on Moments. 】

It is already the norm for working dogs to post Moments to block leaders at work. Shang Nianxi also created a group for several of his bosses. The name of the group is "If you see it, you will die". strong.

Seeing A Wu's words "has half the demeanor I used to be", Shang Nianxi rolled her eyes properly, and was about to mock him, but heard someone coughing behind him, the voice sounded quite familiar.