Super Tycoon

Chapter 678 Prepare to Snipe Sega Bandai

Chairman, after the launch of our new learning machine, the sales are very hot. All the agents are trying their best. Perhaps this year's sales volume is expected to exceed five million units.

They were launched in March, and the sales period for this year is less than ten months, but they are confident in guaranteeing an average monthly sales of 500,000 units.

In fact, the keyboard-style learning machine sold more than 500,000 units per month at its peak, but at that time, it was not only Zhiduoxing, there were other companies' products competing, and the price kept falling.

This time, Zhiduoxing is eating alone. The price is high and the profit margin is high. With one learning machine, the gross profit of Zhiduoxing Group can exceed 700 yuan.

After excluding the agent's commission, advertising costs, etc., one set has a net profit of at least two hundred yuan. It also means that if this product can really reach the expected sales volume, then at least it can earn more than one billion yuan!

Duan Yongping created a high-profit product for the company as soon as he took office as president. Zhang Yang felt that he had chosen the right person.

You did a good job, I know. Zhang Yang looked at Xiao Wang who had been spat out like chicken blood.

Since Xiao Wang knew that he had been promoted to be the assistant to the chairman and would also serve as a director of Huaxin International, his enthusiasm for work was once again high.

He didn't disturb the work of other executives, but he learned more about the company's operations, and then compiled and sorted out many things that Zhang Yang was interested in.

He understands that the chairman is focusing on training him, and he is also working hard to learn how other executives do things, and also learn some advanced management methods from other companies, hoping that he will take a real management position in the future and make a career.

Chairman, according to our investigation, Jinyuanjian and other companies have also ordered large-size touch screens. Obviously, they want to imitate our products. Yuxing also ordered casings. They can't be making laptops, right?

Not only these two companies, but also many domestic brands have also contacted some of our manufacturers. If I ask them to sign some tough exclusive agreements with those manufacturers, how dare they not sign?

Zhang Yang waved his hand: It's not necessary, we can't monopolize the market, otherwise it will not be good for the development of the company. We can guarantee high profits and ensure that our grade is the highest.

Those who imitate us will definitely not be able to develop. We can give them a fatal blow at any time. However, those who completely imitate will receive a lawyer's letter. Just a design will make them unable to eat and go around, including those who supply goods. business.

Other companies can produce similar products, but the software cannot be used directly, and the hardware architecture also has patents. Even in terms of appearance and size, they cannot be the same as them. These are the advantages of Zhiduoxing.

It is impossible for a single learning machine to completely occupy the market, and after those manufacturers produce it, the cost will definitely not be as low as that of Zhiduoxing, and the sales channels will not be so good. As long as Zhiduoxing lowers the price a little, those manufacturers will suffer heavy losses.

Therefore, if those manufacturers are smart, they will not adopt the strategy of low-price competition, otherwise they will force Zhiduoxing to turn its face. If the prices are all high, how can the brands of those manufacturers compare with Zhiduoxing, and the sales channels are even more incomparable.

Giving up 10% to 20% of the market is good for Zhiduoxing.

I see.

Regarding the introduction of the new game...

Zhang Yang waved his hand directly, Xiao Wang closed the document, put it at the bottom, opened another document, and continued: About the after-sales issue of the complete discontinuation of z3...

A question about the sales of dance mats...

About Battle.net operations...

About the issue of g2's preparation to stop production. Seeing that Zhang Yang finally did not wave his hand, Xiao Wang immediately said: The sales of g2i have also begun to decline significantly, and the number of buyers of g2 is also rapidly decreasing. Everyone is looking forward to our new generation. video game console.

G3 has been tested internally, but due to the high cost, the retail price will be too high, which is not conducive to the sales promotion of our products.

So we reduced the capacity of the hard disk and changed it to 20g, which can reduce the cost. At the same time, the volume is slightly increased, and we no longer pursue low-energy components, which can also reduce some costs.

Comprehensively, our production cost can be reduced to about 2,500 rb. Including publicity costs, sales costs, etc., the retail price may reach 3,000 rb. We think this price is also reasonable and can protect our capital.

The goal of Zhiduoxing's video game consoles is to preserve capital, not to make money. Software is more profitable, and hardware is used to ensure market share and the number of players.

The use of hard disks is also to allow players to download games directly from the official website without having to buy game discs, so that the cost of the game is also reduced, and the game can be sold at a reduced price, which can not only guarantee profits, but also allow players to get benefits and increase sales. .

Zhang Yang raised his hand: In terms of retail price, you should also refer to other companies' products, and don't be too far behind them. Both Sunny and Nintendo have decided to launch a new generation of game consoles next year, but Sega Bandai seems to be this year, right?

Xiao Wang looked at Zhang Yang with some surprise: Chairman, this is the next thing I want to report to you. Sega Bandai has announced that they will launch the new game console Neptune in July, and the original version only has two languages, Japanese and English.

Zhang Yang originally played the game while listening to Xiao Wang's report, but now he stopped the game. You said they chose to go public in separate markets? They didn't follow suit this time. That's right, Sega Bandai doesn't have that much money, and they can't afford that much money.  This is our chance, let me tell you about it, we Continue to ensure that the global market is listed simultaneously, and can the listing time be advanced, and it is guaranteed to be in July?  You can't do a global simultaneous listing, but we can. Zhiduoxing has cooperated with several OEM manufacturers. Through OEM, the production capacity of the product can be guaranteed, and the payment can be delayed, but only an interest is required. I have already said this question. His plan is to open the pre-sale in advance, get a sum of money for production, and then use the company's other product sales profits for production, so that the production capacity can be guaranteed without Our plans will be disrupted because of the rush to go public.”  Zhang Yang nodded with satisfaction: “His method is good, yes, he can find a bank loan if necessary. But in terms of retail price, be prepared to lower it if possible , our production cost may decrease in the future, but we must consider the inflation rate.”    “In this generation of products, Sega Bandai’s emphasis has been raised. Their reputation of Super Uranus has improved in the later stage, and the games they developed are also very popular. , there may be hope of a turnaround.    This time, we will continue to guarantee 50% of the market share!

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