The Best Entertainment Era

The big sales of the two films in June is undoubtedly good news for Relativity Entertainment, especially Teddy Bear, which is a surprise in the eyes of many people.

The leading actor, James Franco, is a geek who wants to take the route of shit and shit. He and Seth Rogen, who has cooperated with Sandsea Entertainment several times, launched a new project, wanting to adapt the famous TV series Dragon Dragon in the 1980s. Tiger Boys and turned it into a comedy movie.

The two of them plan, directed by Seth Rogen, and then co-star Seth Rogen and James Franco.

Dragon and Tiger Boys had a lot of fame back then, and it was also Johnny Depp's famous work.

The project plan was quickly transferred to Ronan's office, and Ronan was very optimistic about Seth Rogen and James Franco.

Not to mention past memories, in recent years, both Seth Rogen and James Franco have cooperated with Shahai Entertainment and have achieved good commercial results in comedy movies.

But this project has the biggest problem. As an old work, Dragon and Tiger Youth Team must involve copyright issues.

Ronan asked Connie to check. The copyright of Dragon and Tiger Boys is currently in the hands of Sony Columbia Pictures. If this project is to be approved, the copyright issue must first be resolved.

Sony Columbia Pictures can be regarded as Relativity Entertainment has a relatively good relationship among the top six in Hollywood, and there is some hope of getting the copyright.

Ronan called Robert Lee and asked him to go to James Franco and Seth Rogen to discuss buying the adaptation rights from Sony Columbia Pictures.

If it doesn't work, just recreate the script, but this is a later option.

With the copyright, it is Dragon and Tiger Boys, which is an adaptation of the popular drama of the year, so it naturally has an audience base.

If there is no copyright, it is an original work.

Like the Batman movie series, co-financing with Sony Columbia Pictures, Relativity Entertainment can also accept it.

Earlier this month, Relativity Entertainment struck a deal with Warner Bros. for the rights to remakes of Joker and A Star Is Born, as well as the film and television rights to Suicide Squad.

Now that the copyright is in hand, it must not be wasted.

Suicide Squad and A Star Is Born don't worry, it's not too late to wait a few years before preparing.

As a typical horror film, Cry of the Clown, you can start planning now.

The original work of the movie is Stephen King's novel, which was bought out by Warner Bros. in the late 1980s. It was made into a movie directed by Tommy Lee Wallace in 1991.

The main line of the novel is basically the same as that of the movie. It tells the story of a clown-like eccentric inexplicably appearing in a small town in the United States. Instead of bringing joy to people, he frightens children everywhere, and even brings them terrible bad luck or death. The protagonists defeated the clown, but many years later, the evil clown reappeared in the town to harm the world, and the grown-up friends need to work together to fight against the evil.

This movie is different from the one Ronan remembers seeing, telling the story of the protagonists from teenagers to adulthood against terrifying clowns.

The one that Ronan watched ended when the friends defeated the clown in their youth, and the content of growing up later was divided into a sequel.

This may make the content of the two films more substantial.

The key point is that if two films can be successful, the commercial benefits will be far greater than one.

Therefore, without any hesitation, Ronan quickly finalized the plan, and then transferred to the screenwriters of Shahai Entertainment to further create the script.

Perfect plan.

The Clown will shoot at least two parts. If it succeeds one after another and the market responds well, it is not impossible to have a trilogy.

Of course, if this film wants to succeed, the emotional card must also be played well.

The first film was so popular, to a large extent, it is also because the bowl of rice is too delicious for a considerable number of viewers.

Ronan originally planned to find Wen Ziren as a producer. After all, he is the director and producer who is best at horror genre films in Relativity Entertainment. Can't handle it in terms of time and energy.

At present, the Horror Movie Universe that Wen Ziren is in charge of is advancing step by step. Latent will be released by Embassy Pictures in the second half of the year, and The Conjuring has also confirmed its schedule for next year.

In addition, the Annabelle project has also been confirmed, and Wen Ziren will complete the script.

But it is impossible for Wen Ziren to be the director of all the films in the Horror Movie Universe. He will also serve as a producer on the Annabelle project, and then recruit suitable horror directors.

Wen Ziren communicated with Ronan. After seeing the completed trial screening of Zombie Paradise, he intends to direct Annabelle, the director of this zombie film, Drew Goddard.

Ronan didn't interfere too much and agreed with Drew Gundam.

Although Zombie Paradise directed by Drew Goddard has not yet been released, it has received unanimous praise in the internal screenings and screenings. It can be said that the shooting has produced a masterpiece of the zombie genre.

Drew Gundam himself is also happy to continue working with Relativity Entertainment.

Promoted by Ronan himself, the preliminary work of The Clown is progressing extremely fast. This kind of horror film does not require star actors, does not require much production, and the remake copyright obtained from Warner Bros. also has enough adaptation rights, and does not require Deal with Stephen King.

Stephen King is indeed a god in the minds of many horror film lovers, but no company likes to invite a god back to their crew.

The adaptation project team didn't have to deal with Stephen King at all.

Sandsea Entertainment has made a preliminary plan. The Clown will be in charge of the deputy production director Doug Davis, and the director needs to be recruited from outside.

The project budget is not high, and only 20 million US dollars has been allocated for the time being.

Meanwhile, filming has begun on Jeff Abrams' new project, which officially kicked off in New York this week.

As the most destroyed city in the world, New York is once again about to be devastated in a sci-fi movie.

Influenced by the success of District Ninth, Jeff Abrams will also shoot in a pseudo-documentary DV way.

The difference is that Abrams intends to use first-person perspective.

This film, which has been named The Cloverfield Files, will also be released next year.

The success of District 9 has also strengthened the confidence of Jeffrey Abrams.

From its release in April to late June, after ten weeks of screenings, the theater life of District Ninth has come to an end.

This type of film uses exaggerated promotional marketing to attract audiences into the theater. The production itself is relatively rough, and it is difficult to guarantee long-term screenings.

The word-of-mouth hyped at the initial stage has declined a lot after a long screening, for example, IMDB has dropped to below 8 points.

Fortunately, in terms of business, it has reached Relativity Entertainment's expectations. Although it is far inferior to The Blair Witch, which is also a model of viral marketing, compared to the investment, the income of the film can still be described as amazing.

District Ninth earned a box office of US$115.66 million in North America during its ten-week run, achieving an achievement of four times the North American box office than the production cost.

For the North American box office share alone, Relativity Entertainment not only recovered all of its investment in District 9, but also realized a profit of nearly tens of millions of dollars.

Overseas, the response of The Ninth District has been quite poor, and it is currently entering overseas markets one after another, with a cumulative overseas box office of less than 30 million US dollars.

Such a commercial achievement for such a medium-to-low-investment film is already considered commendable.

No one can compare sci-fi movies of this type and investment with first-line commercial productions.

The last weekend of June is coming. In the face of the newly released animated feature film Surf Penguin by Sony Columbia Pictures, many films under Relativity Entertainment still maintain a relatively stable box office trend.

Teddy Bear did not go up and down like most shitty comedies. It maintained an unusually stable box office trend. The box office fell by only a little over 40% the next weekend, and it collected another 33.56 million US dollars in North America. The cumulative total has reached 126.87 million US dollars.

That's as good as it gets for a mid-budget, R-rated comedy.

The box office trend of Cars is not as stable as that of Pixar's animated feature films in the past, but the box office revenue in North America is also close to 200 million US dollars.

Peripheral income is even more astonishing. North American peripheral derivatives plus various authorizations, the revenue of Relativity Entertainment has reached 200 million US dollars.

And for a long time in the future, peripherals and copyrights will bring far and constant high returns to Relativity Entertainment.

It only took Disney a few years to earn billions of dollars in revenue through the omni-channel operation of Cars.

Although Relativity Entertainment still has a gap compared with Disney's animation peripheral operations, it can still achieve huge profits.

Another film Hulk released by Embassy Pictures in the summer, the North American box office is slowly approaching 250 million US dollars, and the global box office has exceeded 400 million US dollars.

For this big investment and big production, it is not difficult for Relativity Entertainment to pay back the cost through online and offline operations.

Next month, Relativity Entertainment still has two films released, namely Transformers on the Independence Day schedule and the latest animated feature film Kung Fu Panda by Shahai Entertainment Animation Studio.

The latter continues the consistent style of Shahai Entertainment Animation Studio, and the production cost is not high, only 75 million US dollars.

Transformers is a first-line key film project that Relativity Entertainment has invested heavily in.

However, the various advertisements and sponsors filled in the film have brought Relativity Entertainment nearly $40 million in revenue. .

Never doubt Michael Bay's ability to place ads.

As the time approached the end of July, Embassy Pictures began to make final preparations for the release of Transformers.