The Best Entertainment Era

It's an excellent horror film.

On the TV screen, Susan Arnold, a producer from DreamWorks, was being interviewed by reporters, The Haunting of Ghosts aims to be the box office champion, there is no doubt about it!

A TV reporter asked: What do you think of the reality documentary The Blair Witch that was released at the same time? Compared with The Haunting of Ghosts?

Many journalists are afraid that the world will not be chaotic.

Susan Arnold, as a veteran of DreamWorks, couldn't see the reporter's intentions. He hesitated for a while before replying: The Blair Witch is not a selfie, but uses some special shooting methods.

This kind of thing that anyone with a discerning eye can see can be said. Of course, the popularity of The Blair Witch can be rubbed.

She told the truth: It's not fair to compare The Haunting with The Blair Witch. The production cost of The Haunting is as high as 80 million US dollars!

The meaning of these words is obvious.

The interview is not long, and it will be played soon.

Ronan picked up the remote and turned off the TV.

The people in DreamWorks are too much! Robert said at this time: They talk nonsense.

He looked at Ronan: Do you want to refute?

Ronan shook his head directly: How can we refute what she is telling the truth? She is not the only one who says this now.

The public is not blind. The Blair Witch has been screened in 200 theaters for almost a week. Many media and movie fans have seen the problems of this film.

The Internet, newspapers, and movie fans complained endlessly, but The Blair Witch not only did not suffer negative effects, but its popularity further increased.

It is not a bad thing that a film can attract a lot of criticism.

There are countless examples of the more scolding the higher the box office.

We're hiding behind the scenes, it's not suitable for us to stand out. Ronan said again: A war of words is not good for us, DreamWorks just wants to gain popularity.

Although many media have mentioned the name of the embassy film industry, but compared to the uproar of The Blair Witch, almost no one pays attention to the distribution company.

Ronan's plan is very clear. When the main creators of the film crew are pushed to the front of the stage, the media's curiosity and curiosity will soon be satisfied.

Leave her alone? Robert asked.

It seems that Ronan is not such a good-tempered person.

Ronan nodded slightly: Don't worry about her, it's enough to do our best.

At the critical moment of the extended screening of The Blair Witch, I didn't want to cause any surprises, and I didn't have the time and energy to argue with the DreamWorks people.

As for this weekend's box office champion, it's not certain who will fall on it.

There are only three theaters that are still showing on a larger scale this weekend: Eyes Wide Shut, The Blair Witch, and The Haunting, which started painting this weekend.

The Hollywood film industry has developed to this day, not only has a complete industrial chain, but also established a relatively accurate market estimation mechanism.

A film is often only shown in North American theaters for one to three days, and the estimation mechanism can predict the next box office trend and even the final box office figure based on audience reputation and box office conditions.

Eyes Wide Shut is the first to fall behind, just like Emperor Entertainment Group's prediction. Although this film has a top-notch cast, Stanley Kubrick's films have never been good at the box office. More thanks to Stanley - Kubrick's posthumous work and Tom - Cruise's appeal.

Even the huge gimmick of Stanley Kubrick's posthumous work didn't attract many viewers for the film.

On Friday, Eyes Wide Shut only got less than 3.5 million US dollars at the box office, and withdrew from the competition for this week's box office champion early.

The Haunting of The Haunting released by DreamWorks won 11.95 million US dollars, beating the 11.9 million US dollars of The Blair Witch, and won the box office champion of the day.

Jane de Bont, who directed Speed and Tornado, is undoubtedly a well-known commercial director in Hollywood. Liam Neeson and Catherine Zeta-Jones are also figures with certain appeal among second-tier stars.

The cast lineup contributed the most to the film's box office in the first week.

The Haunting of Ghosts, with the prestige of the release of the new film, grabbed a good start.

On the other hand, after the expansion of the screening scale of The Blair Witch to 2,750 theaters and more than 3,500 screens, the attendance rate will inevitably drop sharply, and it is normal for the market to experience a short-term adjustment.

But on the next day, that is, Saturday, The Blair Witch broke out again, earning $15.6 million in a single day, surpassing The Haunting of $12.19 million, not only regaining the box office champion of the day, but also on this day. Gained a position over the weekend.

As for Eyes Wide Shut, the two-day box office has just reached 6 million U.S. dollars, and it has been left far behind.

Ronan took the time to collect the information of Eyes Wide Shut. It's not that he is interested in the rumors of Tom Cruise and Nicole Kidman, let alone wanting to see Nicole Kidman's big scale lens.

Literary and artistic female stars like Nicole Kidman have countless large-scale plays, and have watched them countless times.

He is summing up lessons learned.

Perhaps because of the type of film, Warner Bros. did not work hard on the announcement of Eyes Wide Shut, and the gimmick of Stanley Kubrick's posthumous work was not used at all.

For Hollywood movie promotion, the dead among the creators are much more useful than the living.

If this film can make a targeted plan based on the rumors of Stanley Kubrick and the Cruise couple, the North American box office will be far from what it is now.

Ronan doesn't think it's because Warner Bros. has integrity and respects Stanley Kubrick, but he doesn't like the film very much.

Hollywood film companies, who would hesitate when it's time to throw away their integrity?

In his previous life, Warner Bros. was one of the most successful movie companies making money.

Perhaps the success of that time is precisely the summarization of the experience and lessons of this time.

Ronan simulated in his mind how to use Stanley Kubrick's death to promote Eyes Wide Shut.

Unfortunately, it can only be simulated and cannot be used in practice.

You can't make a movie, just kill one of the main creators, right? That's crazy too.

It’s okay to exploit legal loopholes, but it’s okay to practice the legal explanation of making a fortune.

Sunday passed, a new week began, and the weekend box office was also freshly released.

The Haunting of Ghosts performed well at the box office in its first week, earning $33.43 million in three days in more than 2,800 theaters, fully meeting DreamWorks' expectations.

But they missed the box office title.

After completing the counterattack on Saturday, The Blair Witch continued to lead the way on Sunday, winning the first box office championship since the film was released with 34.46 million US dollars in three days!

Including the previous gains, the North American box office of The Blair Witch has already earned 53.4 million US dollars!

It's only been in theaters for ten days.

This box office figure is enough for Embassy Pictures to recoup all its investment.

With the sudden increase in the number of viewers who saw the film, more and more voices questioned The Blair Witch.

However, doubts and debates have brought The Blair Witch box office figures that have been rising all the way.

Over the next four weekdays, the film took in another $6.2 million in North America, a drop of only 3 percent in its third weekend under the impact of Julia Roberts' new film Runaway Bride. Ten, another $25.12 million.

This week's box office champion belongs to Julia Roberts. Runaway Bride relied on the huge appeal of Hollywood's first lady, and easily won 35.05 million US dollars in the first weekend.

However, the box office of 25.12 million US dollars is enough to ensure that The Blair Witch suppresses the 15.25 million US dollars of The Haunting and occupies the second place on the box office list.

The cumulative North American box office of The Blair Witch has exceeded 80 million US dollars, reaching as much as 84.72 million US dollars.

There is no doubt that in the media and Hollywood industry, this is a miracle.

Anyone who has some knowledge of film screenings can understand at this time that the North American box office of The Blair Witch must exceed 100 million, and 100 million US dollars is definitely not the end.

The high box office naturally attracted more media attention, and the media gradually focused on interpreting the essence of the film following the reports.

For pseudo-documentaries like The Blair Witch, it's okay to create gimmicks during the promotional stage. After a long screening, it is difficult for senior movie fans to be fooled, let alone media reporters.

This is a movie that has never appeared in the history of Hollywood. The Blair Witch created a historical precedent. It was shot with a novel DV recording method, giving every audience a very real feeling and making the audience quite natural. I brought myself into the world of the Blair Witch, and every move of the protagonists pulls the audience's heartstrings, and the first-person shooting method is quite successful.

This is a relatively polite statement.

The Blair Witch is a complete scam. They use publicity and marketing to deceive the audience's new director, and then wantonly reap the box office...

The media has always had their own positions, and it is certainly not wrong to say so.

The Blair Witch is essentially a hoax.

There are also newspapers that are relatively fair: The Blair Witch uses the trick of 'lost videotape' to shoot a scripted movie like a documentary, confuse the audience's judgment on the authenticity of the movie, and create a new category in the industry.

Because of the novel narrative method and publicity and marketing of this film, people once thought that the film was a real documentary rather than a fictional work of art, which attracted the attention of many Hollywood companies, some of which were analyzed as classic cases.

No matter what the media reported, Ronan told the embassy film industry to stay behind, and even if media reporters came to interview him, they all refused.

Not admitting, not denying, not responding, this is the strategy of Embassy Pictures.

But as more and more viewers realized that The Blair Witch was not a lost video, the curse gradually became mainstream.

Many viewers who have paid attention to the incident but haven't watched the film heard someone scolding the film, instead they bought tickets curiously to watch it, and then watched while scolding.

Ronan has been paying attention to the specific situation, knowing that the dissatisfaction of the audience needs a channel to vent, otherwise it may burn the Embassy Pictures.