The Best Entertainment Era

What do you think of this movie?

It's not bad, at least it can be included in the ranks of the watchable.

After the film screening ended, Greg Enrique walked among the people of the film company. Just as he went down to the front hall, he heard several audience members passing by discussing the film.

I think it's normal, not scary.

A bad movie!

You don't understand, you'll know when you step into the society, this movie is creepy, I will recommend this movie at the Grindhouse fan meeting next week...

Well, I can recommend it to the guys, but I don't know when the movie will be officially released.

Those people kept walking and walked out of the theater while discussing.

Another movie fan came out one after another, and voices discussing The Human Purge could be heard everywhere, with praise and criticism for the film.

Greg Enrique walked out among the crowd, nodding secretly, a movie that can be discussed by fans is a movie that can arouse people's interest.

Some people think it's good, some people think it's bad, and that's normal.

At the entrance of the theater, Ronan Anderson and the middle-aged man named Robert were waiting here. Gray Enrique greeted them, declined the other party's banquet, and left the theater.

At the same time, the people who watched the film, like him, quickly left.

Ronan let out a sigh of relief as he sent these people away.

Seeing that there was no one around, Robert said softly, Would it be counterproductive to add some voices scolding the movie?

How can it be possible for a movie to please everyone. Ronan felt that those people had done a good job and were worthy of the salary: It's normal to have praise and scolding.

I just don't know how much it will work. Robert looked into the distance.

Ronan smiled: As long as we can slightly influence their choices, we will make money.

Robert admired from the bottom of his heart: You still have more ways.

Ronan said slowly: The film itself is the foundation, but outside of the film, we can think of more ways, and the operation will become more and more important to a film.

Robert nodded slightly, and suddenly found that apart from having more experience than Ronan, he seemed to be surpassed in all aspects.

However, working with such a boss is passionate, motivated, and knowledgeable.

Ronan changed the subject and asked, Can the copy arrive tonight?

Twenty copies of the movie. Robert promised: It will be delivered on time at eight o'clock tonight.

Ronan said again: Tomorrow, someone will deliver the goods to your door.

The screenings are just the beginning, and a copy of The Purge must be delivered to every distribution company that comes today.

Distribution companies often conduct multiple rounds of comprehensive evaluations for films they intend to release.

On the second day, Ronan asked people to deliver the copies next to each other, and specially asked the company's newly recruited telephone operator to call the corresponding personnel of each distribution company every two days.

Sir, our Human Purge Project is really valuable in the market. Have you made a decision? Haven't submitted it to your boss yet? You can invite your boss to watch the film together...

In the same week, Ronan also made several phone calls in person, and basically got bad news.

Bran Milner of Warner Bros. first declined the film, and then the person from Hollywood Pictures also said that the film did not match the overall style of Disney’s live-action movies. , Lionsgate's Gray said that the boss has not seen the copy...

Sorry, Ronan.

In the office, Deron held the phone in one hand and pulled his ear with the other: New Line is not interested in your new film, let's work together again when we have a chance.

Hearing a reply from the phone, he hung up the phone, picked up the copy of Human Purge Project, opened a large cabinet, and stacked it with many dusty copies.

This film can't even pass his level, so why bother the boss?

On the fifth day after the film screening, Ronan finally got good news that the distribution company under Sony Entertainment was willing to conduct preliminary negotiations with Shahai Entertainment on Purge of Humanity.

Your film has flaws and features.

In the reception room released by Sony, Chris looked at Ronan and said, Sony Entertainment has the intention to cooperate with your company.

Ronan nodded slightly and said, I also hope to cooperate with your company.

Chris didn't talk too much. Sony Entertainment is the holding company of Columbia Pictures, so there's no need to waste time on such a small production. Let's talk about the distribution commission first.

This is the core issue, and there is no need to discuss it if there is no agreement. He said directly: Sony Entertainment bought out the global distribution rights of Purge of Humanity. In terms of distribution commissions, North American box office revenue will be 30%. 40% of the overseas box office, 40% of the total income of videotapes, DVDs, all TV copyrights and new media copyrights, and 50% of the general standard in the derivatives industry.

Ronan frowned slightly. This is not the highest distribution ratio in the circle, but it is also very demanding.

Some time ago, he had seen a few cases. It was also a cooperation between a small production company and a large distribution company. The box office distribution was as high as 40%, and all peripheral income was 50%!

Chris's words are not finished: In addition, Sony Entertainment owns the copyright of the film's sequel.

Commercial negotiation, of course, is to obtain the maximum benefit for one's own side as much as possible.

The rake ratio is too high. Ronan said slowly, Unless this movie hits the box office, Shahai Entertainment will definitely lose money.

He tried to bargain: Overseas distribution rights will be discussed after it is released in North America. Peripheral copyrights will be reduced to 20%, and Shahai Entertainment will retain the sequel rights...

Chris raised his hand to stop Ronan from continuing: Mr. Anderson, this is a prerequisite for the release of Sony Entertainment. He smiled: With all due respect, so far, no company has expressed cooperation with Sandsea Entertainment. intention.

Ronan was not angry, his face was calm, and he said, For the time being.

This point cannot be concealed from those who are willing to hide it. Chris is undoubtedly an old fox, and he obviously took this opportunity to lower the price.

Negotiations were so passive, completely within Ronan's expectations. Sandsea Entertainment lacked the capital to bargain with the other party. After all, Sony Entertainment didn't even have a competitor.

It is no exaggeration to say that now Sandsea Entertainment needs Sony Entertainment, and it doesn't matter whether Sony Entertainment has Human Purge Project.

Even though Columbia Pictures, owned by Sony Entertainment, is the worst among the top six in Hollywood.

Ronan thought for a while, thinking that Gray from Lionsgate had said that his boss hadn't read the copy yet, so he decided to delay it temporarily: Can you allow me to think about it for a few days? I also want to have a meeting to discuss it.

Chris still has this patience, and said casually: The opportunity is rare, don't make us wait too long, our schedules for this year and next year are very full.

Ronan smiled: Up to a week.

In fact, it doesn't take a week to know the true attitude of Lionsgate Pictures. After all, Lionsgate Pictures has not been established for a long time and there is not much distribution business.

…………

In the pulling room of Lionsgate Films, the staff is putting the dismantled copy into the box.

Navas, the director of the publishing department, was the first to walk out of the film room. Gray quickly took back the questionnaires in everyone's hands, read them roughly, and also left the film room, coming to his boss's office.

This film is better than I expected. Navas was wiping his uncomfortable eyes with a tissue: The advantages are as prominent as the disadvantages.

Gray, as the recommender, of course has to say good things: We have focused on horror films in recent years, can this be included in this year's release candidates?

Instead of answering, Navas asked: What about other people's opinions?

Gray put the stack of questionnaires on his desk and said, Two B's, three B-'s, and two C's.

Although there is no A, Navas nodded: It's okay.

Even within professional companies, the evaluation of horror films is generally low.

There is another situation. Gray said as simply as possible: When watching the film, although many people said that this film is not good, but quite a few movie fans said that this film is good. Oh, yes...

He said while recalling: In order not to miss the wonderful part, some fans even walked backwards when going to the bathroom, just to watch more.

Navas pinched his chin: It means that this film is very attractive to some people.

Gray nodded: It's totally possible to think so.

It can make movie fans hold back their urine and go to the bathroom backwards. Is this movie really so attractive? Navas frowned and thought, if Gray is not mistaken, Human Purge Project should have an audience.

Moreover, the company has just tried it internally, and the overall evaluation is also good.

Well, let's do a few more rounds of internal trials. He made a decision: Then, you bring Ronan Anderson here, and I'll talk to him.