What's wrong with me being a rich man?
Chapter 198 Melee
Chapter 198 Melee
Yu Xing's ideas about Penguin's top-level strategy have been revised to some extent.
He felt that this was valuable, but he didn't know whether it could be used.
As for the communication with Bu Guangqi and Gu Sibin, although their judgments on vertical e-commerce competition are somewhat similar, their solutions are different. In particular, Gu Sibin, with the support of Penguin, does not think that China's B2C market must belong to JD.com.
Although Yu Xing did not say everything he knew, he did express a lot of his true thoughts.
However, facing Gu Sibin's recruitment...
Although there was not much consensus, Gu Sibin still mentioned the invitation again during the meal.
"Mr. Gu, thank you so much for your recognition of me." Yu Xing declined with a smile, "If possible, I still want to list the Bai Xiao Sheng website."
Gu Sibin asked with a sharp gaze: "Mr. Yu, do you think Penguin and Yixun can't do B2C?"
"That's not the case. The e-commerce market is so big, how can I say it's a failure?" Yu Xing said about his considerations. "I just already have my own company. As an entrepreneur, I talked with JD.com's CEO Liu last year. JD.com was having difficulty raising funds at that time. He said that what he feared most was that if he failed, he would not be able to face the employees who followed him. I actually feel the same way. So, if possible, I hope to succeed in starting a business and give my employees and myself a phased result."
Gu Sibin clinked his glasses, took a sip of wine, and said with a hint of smile: “Mr. Yu, I think you just don’t believe in Penguin’s ability.”
Yu Xing felt that he couldn't communicate with this Penguin executive, so he didn't say it politely and asked, "Mr. Gu, do you believe in your company?"
Gu Sibin answered without hesitation: "Of course I believe it!"
"Yes, I also believe in my company." Yu Xing pointed at himself, "Besides, I am still the company's major shareholder. If Mr. Gu can't do a good job with the business, he can resign and change jobs with the halo of Penguin. But I can't do that. If I abandon Bai Xiaosheng, people will talk about me and say that I am the founder of Bai Xiaosheng. Our situations are different, so I can only wish the cooperation between Penguin and Yixun a success."
Gu Sibin shook his head slightly and finally gave up the intention of recruiting. It's not that he didn't have something to say in response, but he felt that the other party was a little arrogant, so that was all.
After the dinner, Yu Xing and Liu Wanying exchanged brief greetings and then said goodbye and left.
"I have absolute confidence in the future of Yixun." Bu Guangqi also had to state his attitude, "The in-depth cooperation between Yixun and Penguin will definitely shock the domestic e-commerce market."
Gu Sibin smiled and patted Bu Guangqi on the shoulder, and said cheerfully: "I think so too."
He shook his head again: "Yu Xing from Bai Xiaosheng is still relatively young and doesn't know the size and resources of our Penguin."
Bu Guangqi nodded with a smile: "Young people are always easily excited."
Gu Sibin turned around and walked back to the hotel. Although he failed to recruit Yu Xing, he didn't feel it was a pity. Well, this guy has some ideas, which is not bad.
On the other side, Yu Xing and Liu Wanying were walking in the evening breeze. They had been drinking so they did not drive and planned to walk for a while before taking the subway back.
"What do you think of this elite from Penguin?" Liu Wanying knew that Yu Xing intended to attack Penguin, so she was curious about how he felt when he met the target executive.
"It's pretty good. We are confident and it's in line with Penguin's development." Yu Xing said with a smile, "Penguin's Paipai.com was a C2C business, but it was crushed by Alibaba. Now it has changed to a B2C e-commerce business. It is still determined to do so."
Liu Wanying commented: “Well, it definitely has the cost of trial and error.”
Yu Xing touched Xiaoying's hand, walked a few steps and said, "I'm afraid the penguin doesn't have the determination to persevere."
He said: "Our sniping next year may not be successful, let's not talk about that. Even so, if Yixun learns from JD.com's B2C development, it will inevitably be asset-intensive and involve high investment and long-term competition. Penguin has the funds and resources, but will it spend its energy on such a long-term competition?" "I think this Gu Sibin is determined and confident, but he is just an appendage of the super platform Penguin. Once the core strategy changes, not to mention him, even founding members like his boss Wu Xiaoguang will not be able to influence it."
"To do B2C, it will take time. Once it takes time, there will be many changes. Mobile is a trend that everyone knows about, but people just don't know how mobile will change. Therefore, this combination of Penguin and Yixun is not worth looking forward to."
Yu Xing gave a summary.
Liu Wanying reviewed this logical chain, thought about it carefully for a while, and smiled: "It seems to be true. It is indeed a bit difficult for me to imagine that an Internet company like Penguin will focus on the B2C heavy asset model in the next ten years of mobile development."
"Yeah, the two sides kind of repel each other." Yu Xing took Xiaoying's hand, "Not like us, where we attract each other."
Liu Wanying suggested: "You are drunk and say such things, which is not touching."
Yu Xing put down his hand with a smile: "I won't say anything. I feel like holding your hand like this and feeling the autumn breeze will make everything beautiful."
He really stopped talking and just walked like this.
But Liu Wanying really thinks this is beautiful.
……
The slight objections from grassroots entrepreneurs are not worth mentioning.
In mid-October, Penguin officially announced its investment in Yixun.com, which means that Yixun.com is really going to make a big splash in the B2C field, which also means that the price war it first initiated will continue.
The initial trigger was the comparison of electrical appliance prices on price comparison websites, followed by Yixun.com's entry, JD.com's response, Suning.com's participation, and the accompanying public opinion.
The situation is a bit confusing, but the price comparison website has not forgotten its original intention and has been optimizing its information display. This move has brought about a huge increase in traffic, as well as criticism from the parties involved.
Business competition is inevitable, but the party that keeps jumping around to stir up trouble is even more hateful.
On October 21, the scope of the price war did not narrow but expanded further. This time, Gome, which had internal problems, also joined in, and its entry caused a huge upheaval.
The vice president of Gome was interviewed by Sina and said that Gome will not avoid any form of price war. From 21 pm on the 8st, the prices of all products on Gome's online mall will be 5% lower than those on JD.com. Also, starting from Wednesday this week, Gome's more than offline stores will maintain a unified price both online and offline.
This statement shocked everyone inside and outside the circle.
Unlike Suning, which played some tricks on Suning.com, Gome is really launching an all-out war, which is of extraordinary significance.
Not only did Suning immediately hold an internal meeting, but Xu Xin, who had just flown back to Shanghai from Beijing, also flew to Beijing immediately. The traffic on the price comparison website increased again, and the prices were unified online and offline, which made it easier for the company to collect information.
That night, Yu Xing was analyzing Gome's dynamics with great interest. Another small piece of news expanded the stage for this round of price war.
Chen Nian of Vancl announced that the website would reduce the prices of goods for promotion, but the price reduction would not reduce the quality, targeting similar products on Letao.com.
Yu Xing was quite confused about this. Why was Chen Nian joining in the fun at this time?
Similar products on Letao.com are basically PPG's backlog of inventory, which is being cleared off. Vancl's current price cuts not only squeeze its own limited profit margins, but may also damage its brand tone. It is undoubtedly a small mistake.
(End of this chapter)
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