game development designer
Chapter 316 We Can't Make Any Money
Chapter 316 We Can't Make Any Money
"It seems that you are in a good mood, Charles?"
Chuhe looked at Charles who was running towards him with a smile on his face, said a few words to Prot and the others next to him, and then greeted him alone.
"Of course, the global sales of Red Dead Redemption have reached 1200 million copies, and after the online mode, this number will definitely continue to increase sharply." Charles said towards Chuhe.
The current global sales volume of Red Dead Redemption has reached 1200 million copies. It sounds like a scary number, but it is indeed the case, but I have to say that the follow-up sales of Red Dead Redemption will not increase too much. Well, maybe Red Dead Redemption will hit 1500 million copies worldwide after this year?
This is actually worth putting a question mark on.
Players who like the game of Red Dead Redemption have already bought it early. Under the overwhelming advertisements, it can be said that as long as players who know a little bit, they have heard the name of Red Dead Redemption.
The sales volume in the first month exceeded [-] million, which also led to the fact that the follow-up potential has been completely squeezed out.
The launch of the online mode, in addition to adding new content to the game, is also intended to expand additional income and additional game audiences.
In order to slowly increase the sales of Red Dead Redemption, in addition to discounts in the digital store, the best way is to increase the multiplayer online mode to attract more players to join.
For example, a player is not very interested in the plot in Red Dead Redemption, but a friend of his bought Red Dead Redemption, and a multiplayer online mode appears at this moment, then the latter will be like the former Amway.
Because of the multiplayer mode, as long as it is interesting enough, the former has a high possibility of getting into the pit.
This is the stimulating effect of the online model on sales.
"We maintain an optimistic attitude, but now the results of Red Dead Redemption are enough to satisfy us." Chu He said with a smile.
Although Chuhe had enough confidence in Red Dead Redemption from the beginning to the end, such sales volume was beyond Chuhe's expectation.
Originally, based on the estimates of Chuhe and the team, the sales volume of the entire game reached 700 million in the first month, which is already very, very successful.
But the reality is far better than they thought. The sales of over [-] million in the first month are enough to make Red Dead Redemption one of the best games of this century.
Not to mention that there is no such exaggeration, but it can definitely be counted as the top [-] so far.
"Yes, we can have closer cooperation. I heard that you have brought three new games to this E3 exhibition?" Charles said towards Chuhe.
The meaning of the words is self-evident, although the three games under Tianhe Networks are not very well-known, and there is not even much publicity including publicity.
But the word Tianhe Network is the best publicity.
Just like Activision, Blizzard, Nintendo and other top-tier manufacturers, even if they don't take the initiative to promote, just having a manufacturer's name can attract the attention of countless people.
There is no doubt that after the success of Red Dead Redemption, Tianhe Network has initially possessed this ability.
"Yes, an ACT game, an interactive movie game, and a mobile game." Chu He nodded and said.
"EA's publishing strength is absolutely obvious to all. We have had many successful cooperations." Charles said to Chuhe with a smile on his face.
Chuhe also smiled: "Of course, we are very good partners. EA has always had the priority to distribute our games as an agent."
Although the cooperation with EA is very pleasant, if there are distribution companies, such as Activision and Sega, they approach Tianhe Network and offer better conditions, then Chuhe will not choose EA.
After all, if you want to maintain cooperation, you still need to see sincerity. Under similar conditions, EA is naturally the first choice, but if it is not as good as others, Chuhe will continue to choose EA.
After all, it's just a business cooperation. Don't look at what Charles said to EA so beautifully. If it can eat Tianhe Network, EA will definitely gnaw itself to the bone.
Hearing Chuhe's panacea-style answer, he almost knew what Chuhe meant. Charles smiled and changed the topic to games: "Three original IPs in a row, Chu and you seem very confident."
In fact, Charles didn't really understand the strategy of Tianhe Network. Looking at the games under its umbrella, it didn't even have a sequel, which seemed unbelievable to him.
No, and it can't be said that it hasn't been released. The web game industry under Tianhe Networks is still producing non-stop.
But aside from these, such as famine and theworld series which are also selling well overseas, and the brilliant road to survival, there is no sequel. You must know that there is a successful template before, and the follow-up will follow the shadow of the previous work. , adding a little modification or new elements can definitely make a fortune.
"We have been constantly exploring new paths, but having said that, I am more curious about how exciting the sequels of Mass Effect and Star Wars will be." Chu He nodded, and the business exchanged a wave of compliments.
"We will see it soon. The Andromeda and Star Wars series this time will definitely surprise everyone, and the development progress is also very impressive. It is expected that Andromeda will be able to complete all the development at the beginning of next year." " Charles said towards Chuhe.
Chu He nodded, and at the same time, he was very curious about what EA will make this game look like.
After all, Zhuyu is the first, and the trilogy of Mass Effect is really excellent. While bringing a large number of potential fans, the requirements for its sequel are also infinitely raised. Whether it can satisfy fans is what EA has to do.
After chatting with Charles for a while, after the other party left, many industry media also came to the Tianhe Network exhibition area, wanting to conduct text interviews before the start of E3.
Domestic game starry sky and game player paradise are also among them, but different from previous years, this time player paradise and game starry sky are not unknown, but came to the scene as the official cooperative game media of E3.
So different from the past, this time due to the well-known situation, the editor-in-chief of Game Star and Player Paradise came to the scene of E3 together.
"Congratulations, this is a big step for Huaxia game media." Chu He said with a smile.
"It doesn't count. After all, we were officially invited to the TGA last year and last year's Cologne exhibition. This time it is expected." Zhang En said with a smile.
"However, Red Dead Redemption is really good enough. This year's TGA Red Dead Redemption should have half a foot in it." Zhang En said towards Chuhe.
"This may not be accurate, but we are confident enough." Chuhe nodded.
"In addition to the new content of Red Dead Redemption this time, Tianhe Network also brought three games?" Zhang En asked Chuhe.
"Well, the three games at the previous press conference are Prototype, Heavy Rain, and Implosion." Chu He nodded.
"It's all 3A standard development costs. The only one in China that is capable of developing 3A games is your Tianhe Network." Zhang En said with emotion.
What is the standard for 3A games?
In fact, there is no specific standard, what kind of development cost must be achieved, and what kind of production team must be like.
There is no specific standard for these, but all players have a number in their hearts. There is no doubt that the development cost of Prototype and Rainstorm is 2000 million US dollars, which is absolutely 3A level.
As for more than [-] million US dollars, that is really a bit scary, otherwise when the Red Dead Redemption project was announced, it would not have caused such a big sensation.
"It's not just our Tianhe Network. In fact, Wangyi and Penguin still have the ability. Whether it is capital or strength, to be precise, we should be able to confidently develop 3A games and make money. At present, we Tianhe Internet." At this point, Chuhe said confidently without any modesty.
"Can you elaborate more?" Zhang En's eyes lit up, this is the rhythm of big news.
"It's mainly the game audience. After all, there are still the most online game players in China. A 3A masterpiece sounds awesome, but the development cycle and investment cost are actually similar to a large-scale online game. A large-scale 3D online game is excluded. The later publicity will probably need 1000-2000 million US dollars, but it is different from online games, the domestic stand-alone market is so big, if you want to make money, you must consider the global market, but no domestic game manufacturer can have this confidence.”
"For a 3A-level game, for example, if you invest 2500 million US dollars and sell it for 60 US dollars, you need 125 million copies to pay back, and more than 125 million copies are profitable, and this is after calculating the cost of publicity; for example, our Red Dead Redemption seems to have a terrible sales volume, the global sales volume has exceeded 1200 million, but our development and publicity costs are very high, probably at least 700 million copies should be sold before we can start to make a profit.” Chu Hechao Looking at Zhang En said.
Before Zhang En could speak, Chu He thought for a while and added: "Actually, we can't make much money."
Zhang En: "..."
In other words, the sales volume of Red Dead Redemption in the first week has already reached 720 million copies, so your game has already paid back its cost within one week of its release?
So you've made money selling over 500 million copies?
(End of this chapter)
"It seems that you are in a good mood, Charles?"
Chuhe looked at Charles who was running towards him with a smile on his face, said a few words to Prot and the others next to him, and then greeted him alone.
"Of course, the global sales of Red Dead Redemption have reached 1200 million copies, and after the online mode, this number will definitely continue to increase sharply." Charles said towards Chuhe.
The current global sales volume of Red Dead Redemption has reached 1200 million copies. It sounds like a scary number, but it is indeed the case, but I have to say that the follow-up sales of Red Dead Redemption will not increase too much. Well, maybe Red Dead Redemption will hit 1500 million copies worldwide after this year?
This is actually worth putting a question mark on.
Players who like the game of Red Dead Redemption have already bought it early. Under the overwhelming advertisements, it can be said that as long as players who know a little bit, they have heard the name of Red Dead Redemption.
The sales volume in the first month exceeded [-] million, which also led to the fact that the follow-up potential has been completely squeezed out.
The launch of the online mode, in addition to adding new content to the game, is also intended to expand additional income and additional game audiences.
In order to slowly increase the sales of Red Dead Redemption, in addition to discounts in the digital store, the best way is to increase the multiplayer online mode to attract more players to join.
For example, a player is not very interested in the plot in Red Dead Redemption, but a friend of his bought Red Dead Redemption, and a multiplayer online mode appears at this moment, then the latter will be like the former Amway.
Because of the multiplayer mode, as long as it is interesting enough, the former has a high possibility of getting into the pit.
This is the stimulating effect of the online model on sales.
"We maintain an optimistic attitude, but now the results of Red Dead Redemption are enough to satisfy us." Chu He said with a smile.
Although Chuhe had enough confidence in Red Dead Redemption from the beginning to the end, such sales volume was beyond Chuhe's expectation.
Originally, based on the estimates of Chuhe and the team, the sales volume of the entire game reached 700 million in the first month, which is already very, very successful.
But the reality is far better than they thought. The sales of over [-] million in the first month are enough to make Red Dead Redemption one of the best games of this century.
Not to mention that there is no such exaggeration, but it can definitely be counted as the top [-] so far.
"Yes, we can have closer cooperation. I heard that you have brought three new games to this E3 exhibition?" Charles said towards Chuhe.
The meaning of the words is self-evident, although the three games under Tianhe Networks are not very well-known, and there is not even much publicity including publicity.
But the word Tianhe Network is the best publicity.
Just like Activision, Blizzard, Nintendo and other top-tier manufacturers, even if they don't take the initiative to promote, just having a manufacturer's name can attract the attention of countless people.
There is no doubt that after the success of Red Dead Redemption, Tianhe Network has initially possessed this ability.
"Yes, an ACT game, an interactive movie game, and a mobile game." Chu He nodded and said.
"EA's publishing strength is absolutely obvious to all. We have had many successful cooperations." Charles said to Chuhe with a smile on his face.
Chuhe also smiled: "Of course, we are very good partners. EA has always had the priority to distribute our games as an agent."
Although the cooperation with EA is very pleasant, if there are distribution companies, such as Activision and Sega, they approach Tianhe Network and offer better conditions, then Chuhe will not choose EA.
After all, if you want to maintain cooperation, you still need to see sincerity. Under similar conditions, EA is naturally the first choice, but if it is not as good as others, Chuhe will continue to choose EA.
After all, it's just a business cooperation. Don't look at what Charles said to EA so beautifully. If it can eat Tianhe Network, EA will definitely gnaw itself to the bone.
Hearing Chuhe's panacea-style answer, he almost knew what Chuhe meant. Charles smiled and changed the topic to games: "Three original IPs in a row, Chu and you seem very confident."
In fact, Charles didn't really understand the strategy of Tianhe Network. Looking at the games under its umbrella, it didn't even have a sequel, which seemed unbelievable to him.
No, and it can't be said that it hasn't been released. The web game industry under Tianhe Networks is still producing non-stop.
But aside from these, such as famine and theworld series which are also selling well overseas, and the brilliant road to survival, there is no sequel. You must know that there is a successful template before, and the follow-up will follow the shadow of the previous work. , adding a little modification or new elements can definitely make a fortune.
"We have been constantly exploring new paths, but having said that, I am more curious about how exciting the sequels of Mass Effect and Star Wars will be." Chu He nodded, and the business exchanged a wave of compliments.
"We will see it soon. The Andromeda and Star Wars series this time will definitely surprise everyone, and the development progress is also very impressive. It is expected that Andromeda will be able to complete all the development at the beginning of next year." " Charles said towards Chuhe.
Chu He nodded, and at the same time, he was very curious about what EA will make this game look like.
After all, Zhuyu is the first, and the trilogy of Mass Effect is really excellent. While bringing a large number of potential fans, the requirements for its sequel are also infinitely raised. Whether it can satisfy fans is what EA has to do.
After chatting with Charles for a while, after the other party left, many industry media also came to the Tianhe Network exhibition area, wanting to conduct text interviews before the start of E3.
Domestic game starry sky and game player paradise are also among them, but different from previous years, this time player paradise and game starry sky are not unknown, but came to the scene as the official cooperative game media of E3.
So different from the past, this time due to the well-known situation, the editor-in-chief of Game Star and Player Paradise came to the scene of E3 together.
"Congratulations, this is a big step for Huaxia game media." Chu He said with a smile.
"It doesn't count. After all, we were officially invited to the TGA last year and last year's Cologne exhibition. This time it is expected." Zhang En said with a smile.
"However, Red Dead Redemption is really good enough. This year's TGA Red Dead Redemption should have half a foot in it." Zhang En said towards Chuhe.
"This may not be accurate, but we are confident enough." Chuhe nodded.
"In addition to the new content of Red Dead Redemption this time, Tianhe Network also brought three games?" Zhang En asked Chuhe.
"Well, the three games at the previous press conference are Prototype, Heavy Rain, and Implosion." Chu He nodded.
"It's all 3A standard development costs. The only one in China that is capable of developing 3A games is your Tianhe Network." Zhang En said with emotion.
What is the standard for 3A games?
In fact, there is no specific standard, what kind of development cost must be achieved, and what kind of production team must be like.
There is no specific standard for these, but all players have a number in their hearts. There is no doubt that the development cost of Prototype and Rainstorm is 2000 million US dollars, which is absolutely 3A level.
As for more than [-] million US dollars, that is really a bit scary, otherwise when the Red Dead Redemption project was announced, it would not have caused such a big sensation.
"It's not just our Tianhe Network. In fact, Wangyi and Penguin still have the ability. Whether it is capital or strength, to be precise, we should be able to confidently develop 3A games and make money. At present, we Tianhe Internet." At this point, Chuhe said confidently without any modesty.
"Can you elaborate more?" Zhang En's eyes lit up, this is the rhythm of big news.
"It's mainly the game audience. After all, there are still the most online game players in China. A 3A masterpiece sounds awesome, but the development cycle and investment cost are actually similar to a large-scale online game. A large-scale 3D online game is excluded. The later publicity will probably need 1000-2000 million US dollars, but it is different from online games, the domestic stand-alone market is so big, if you want to make money, you must consider the global market, but no domestic game manufacturer can have this confidence.”
"For a 3A-level game, for example, if you invest 2500 million US dollars and sell it for 60 US dollars, you need 125 million copies to pay back, and more than 125 million copies are profitable, and this is after calculating the cost of publicity; for example, our Red Dead Redemption seems to have a terrible sales volume, the global sales volume has exceeded 1200 million, but our development and publicity costs are very high, probably at least 700 million copies should be sold before we can start to make a profit.” Chu Hechao Looking at Zhang En said.
Before Zhang En could speak, Chu He thought for a while and added: "Actually, we can't make much money."
Zhang En: "..."
In other words, the sales volume of Red Dead Redemption in the first week has already reached 720 million copies, so your game has already paid back its cost within one week of its release?
So you've made money selling over 500 million copies?
(End of this chapter)
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