The system came, and I lost money and became the richest man

Chapter 128 Improving Word of Mouth
As soon as Tang Kai heard this, he immediately became excited. Hearing that he could spend more money and make less money, Tang Kai immediately replied with bright eyes:
"The first step, don't think about eating into a fat man, everything has to be done step by step, first start experiments in local areas, support the corresponding logistics, and then gradually expand to the outside world."

When An Xia heard Tang Kai's words, she seemed a little surprised. Originally, An Xia thought that Tang Kai would choose a model of rolling out websites across the country with less pressure in order to quickly withdraw funds.

After all, after the website was rolled out, it was directly merged into the server of Shengshi Group, and its carrying capacity was absolutely no problem. In this case, the more traffic, the more money Shengshi Group made.

After all, inserting some advertisements on the website can also earn a good amount of advertising revenue. However, Tang Kai directly chose the part with the greatest risk and the least profit as the pilot, and slowly spread his ideas.

"Mr. Tang, if we want to use some cities as a pilot, where should our first preferred city be?" An Xia asked.

"It's in Beijiang. After all, our company's headquarters is here. With this as the cornerstone, as a test point, we can collect feedback data as quickly as possible." Tang Kai replied.

"Okay, do we need to build the relevant logistics facilities separately? Maybe this can reduce the company's economic pressure. After all, if the logistics industry is established, it can independently undertake some external orders." An Xia continued to ask road.

Tang Kai didn't think about this problem. Although it is true that the logistics industry can be completely independent, it can indeed share most of the economic income, but the current stall is already big enough.

If the express delivery continues to be extravagant, they will not have enough funds for this cycle. At that time, the express delivery will not be able to be done, and the settlement will not be settled, and they will fall into an embarrassing situation.

In case of being stuck in the deferred settlement, and then there is no extra funds to spread the stall, then Tang Kai really has nowhere to cry.

"Not for the time being. At present, Baina's logistics, as a sub-brand of Baina, is affiliated to Baina. It mainly accepts orders from Baina. If conditions permit, it can receive some external orders, but it must be remembered , we must give priority to ensuring the timeliness of Baina's orders."

"Good Mr. Tang, but according to this layout, it is very likely that Baina will not have any positive income in the short term."

"After all, after the platform is established, we still need to attract merchants and customers. This also requires us to burn money to make some subsidies. In the short term, the Baina platform may fall into a state of loss."

When Tang Kai heard this sentence, his mood instantly improved by more than half. There will be no profit in the short term. Isn't this just what Tang Kai wants?

"It doesn't matter whether you can make a profit in the short term. You can't take such a short-term view when doing business. Even if this platform is losing money, we have to do it, and we can't give up no matter how much it loses."

"Actually, although this is a commercial activity, my purpose is not to make money, but to let more people experience the convenience of life brought by Internet technology through this platform, so no matter how much it loses, we must not Give it up easily." Tang Kai said seriously.

It sounds grandiose, as if I didn't do this for myself, but in fact I still want to lose money, just because I can't expose the purpose of the debt.

Tang Kai must give her a rational reason, and this is Tang Kai's reason.

More importantly, An Xia, as his subordinate, originally said these words from the mouth of the boss of a company, and An Xia was 120 million people who didn't believe it.

After all, the bosses of these companies are all capitalists, and they put the interests of the company as the first criterion in everything. For employees and their own products, they always pick what they can, save what they can, and squeeze what they can.

Even if it is a resigned employee, the company will definitely squeeze out the last bit of value.

Therefore, An Xia was instinctively hostile to certain capitalists, and An Xia never believed a word of what they said before.

But for Tang Kai, An Xia's values ​​and worldview are being severely impacted every time. The harsh impression of those capitalists in the past seems to be reversed for Tang Kai.

Gradually, when doing things under his hands, there will be an inexplicable sense of security and trust.

Regarding what Tang Kai said today, An Xia would suspect that he had other practical selfish motives if it were any boss, but for Tang Kai, An Xia instinctively believed it 100%.

This was not only out of trust in Shengshi Group, but also because of the nature of this matter that misled An Xia.

Because this platform is based on the thinking of normal people, the establishment of this platform must be for making money, if it is not for making money, then there must be other development needs.

However, Tang Kai regards this platform as a real e-commerce shopping platform, and the proportion of merchants' commission is pitifully low, which is equivalent to directly giving traffic to these merchants for nothing.

Not only that, Tang Kai also used a large amount of funds to provide strong subsidies to customers, so that more people can buy better things at extremely low prices.

All kinds of behaviors, all kinds of signs, even if Tang Kai said that he built this platform without any selfish intentions, and purely contributed his love to public welfare, I am afraid that An Xia would believe it.

"Okay, Mr. Tang, I understand. Don't worry, I will definitely live up to your expectations. Even if the platform cannot make a profit in the early stage, I will definitely make our platform's reputation among the many people very high. word-of-mouth evaluation."

Since there is no way to gain money, An Xia decided to focus on word of mouth. After all, as long as there is a company, a brand, and word of mouth, it will be very easy to do anything in the future. This is word of mouth. effect.

Give a very simple example:

Two identical hairpins, same color, same quality, same style, are sold by two different people.

The first person has just arrived, and the customer doesn't know much about this person. What is the price of the things she sells?How is the quality?This is all a question mark.

The second person has been setting up a stall for a while, and customers already know that the products sold by this person are relatively high-quality, whether in terms of quality, price or other aspects.

In this case, if a customer needs to buy a card, they will definitely choose to buy from the second person. To avoid risks, go to buy products with word-of-mouth.

(End of this chapter)