The richest man starts from a street stall

Chapter 177
"We are developing very well now."

Chen Shi said slowly, picked up the tea cup, took a sip of tea fragrance, half-closed his eyes, blew a few times in his mouth, and took a slow sip of tea.

"Manager Fang, I wonder how much you know about our Shenshi company, and how much you know about our clothing store."

Fang Zhiyuan felt a little annoyed, not with Chen Shi, but with the management of the investment department who started to reject Chen Shi.

A herd of pigs!

What an idiot, to give such an awesome agent to Smith Barney, I really don't know how they negotiated in the first place, and made themselves passive.

I came today and bumped into Wang Youcai from Meibang. It was really unlucky.

It felt like Chen Shi wanted to date the two of them together.

But it's all here, and I can't go back like this.

Now that he is seeking cooperation and is at a disadvantage, he understands this.

It's just that after so many years, I'm rarely handled by others, so I'm not used to it.

But the negotiation is normal. Chen Shi hasn't let himself hang out for a few days like some disgusting companies, let himself play for a few days, play enough, and use a delaying tactic to make himself impatient and passive.

Fang Zhiyuan was silent for a while, and said: "To understand, the daily sales of a Meibang clothing store is estimated to be between 30 and 40. I know that there are ten such popular stores in Rongcheng, but how many stores do you have? Are there any other cities?" Also, I'm not sure."

Collecting and sorting out the other party's information is also the most critical in business negotiations, but it cannot be detailed and comprehensive. Fang Zhiyuan understands this truth, but there is nothing he can do.

If you know ten stores, the number of stores is written on the signboard of the store, or you can find out by asking the clerk in the store.

"Well, since you know our business is so booming, why do we change our brand?" Chen Shi replied, admiring Manager Fang.

Some of the information about my company has been collected in detail, which shows that I have really put in the effort.

In business negotiations, eloquence is important, but the most essential and core thing is to grasp the negotiation.

Now that Chen Shi is taking the initiative, he has nothing to lose even if he doesn't cooperate with Semir.

His inner thought is that it is okay to cooperate with Semir. After all, he is also worried about the supply capacity of Meibang. If one day it is stuck, it will be very detrimental to him.

Now Chen Shi brakes quietly, watching the changes quietly, he is not in a hurry.

Fang Zhiyuan admired the young Chen Shi for being so calm and not impetuous.

He thought Chen Shi was a rich second generation, but he felt that he was very sophisticated in negotiating.

The character is even more calm, not anxious or dry.

In the drinking round just now, he and Wang Youcai were defeated.

Business negotiations don't just start with a drink, but start before the appointment.

Potential, very important.

After pondering for a while, unexpectedly, he had to say it first: "Mr. Chen, don't you want to hear about our Semir's preferential terms?"

Chen Shi didn't answer his question directly, let him lead the way, and said: "To be honest, we are very happy to cooperate with Smith Barney.

Manager Fang, let me give you some data. In one month, ten stores purchased goods worth RMB 4000 to [-] million.

At present, our company is developing rapidly and is expanding to other cities. We plan to open 4 stores this year, with an estimated monthly purchase volume of [-] billion yuan.

Three hundred next year, the monthly purchase volume will be more than one billion yuan, far exceeding the shipment volume of your Semir. "

"Manager Fang, tell me that there are so many clothing brands in the country to choose from. Even if I don't cooperate with Smith Barney, or don't choose those brands, I can also create a clothing brand myself. It's not a big deal at all."

"Clothing is not high-tech, it depends on the retail terminal after all."

"During this time, I don't know how many clothing companies have come to seek cooperation."

Chen Shi is completely fooling around, opening fifty stores this year is not bad.

If he wants to open [-] stores, even if he has [-] popular outlets, given the current situation of the company, he really doesn't have the ability to open [-] new clothing stores within this year.

Unless, the office workers broke out.

But he didn't plan to open so many mid-to-low-end clothing stores. With that energy, he might as well open more mid-to-high-end clothing stores, or build his own high-end brand or luxury brand.

Not many companies have come here recently, because not all the data is disclosed, and it is not like Semir that the directly-operated stores are affected before they think of cooperation.

Ordinary people don't have the mindset of a boss. Chen Shi admires Semir's marketing manager. He can see the situation from just one store and knows that cooperation with Shenshi Company is the best way to maximize profits.

However, as a marketing manager, he does not have that much power, so it is possible to take the lead and explore the information first.

Hearing Chen Shi's confession in person, Fang Zhiyuan was extremely shocked. He would not have believed it if he hadn't seen the clothing store selling hotly.

Information asymmetry puts you at a negotiating disadvantage every step of the way.

If business is so booming, opening a hundred stores won’t be a problem at all.

Fang Zhiyuan knows the discounts offered by Meibang, which are as low as 3% off, and some agents may be able to get 2.9% off.

Wang Youcai is here today, and with him also here, Chen Shi will definitely take advantage of their competitive relationship to continue bargaining, 2.8% off, or even as low as 2.7% off.

Wang Youcai is the vice president of investment promotion of Meipang and a shareholder. He has that authority.

If you are talking about cooperation here, 3% off is your maximum authority, and you have to report to the headquarters.

For a lower discount, you need to communicate with the boss in advance.

Each clothing company's supply discount is different. Semir's supply discount is as low as 3% off, and the tag price is higher than that of Smith Barney.

But in the past few years, Semir has sold better than Smith Barney, and Smith Barney has gone downhill.

Semir's revenue is twice that of Smith Barney; the total profit is at the top level in the industry.

This is originally a job of attracting investment, but it is not wrong for the marketing department to participate, after all, it has already affected the performance of the directly-operated store.

Fang Zhiyuan still fought with Chen for cooperation, talked about Smith Barney's disadvantages, and then talked about his company's advantages.

Contrast, only harm.

He even suggested to Chen Shi that he could open some Semir stores to try out the new store.

Of course, Chen Shi didn't refuse outright. He hasn't talked with Meibang yet, and he hasn't decided what to do, and he still has hesitation.

Changed the subject and said: "Manager Fang, why don't you come to Shenshi, I am short of a vice president of the marketing department, I can give you a higher salary at Semir, and you can talk about it."

"Mr. Chen, you are really good at joking. I am currently doing very well at Semir." Fang Zhiyuan politely refused. Their Semir employees have the highest salary in the garment industry.

The company's performance is good. With less than 3000 employees, last year's revenue was 95 billion yuan, profits were more than 13 billion yuan, and the growth rate is also fast.

His annual salary is 30, plus other dividends, the annual income is 70 million.

His salary is considered to be at the upper-middle level in Semir's middle management. After all, he has done a good job in business.

In the clothing industry, his salary level is extremely high, and professional managers in some small companies may not be as high as him.

Their Semir executives have millions of dollars in salary and dividends every year, ranking among the best in the entire apparel industry.

Chen Shi admired Fang Zhiyuan very much. The two sides had talked for so long, and his negotiation skills were indeed very good, but it was just that he was the tough guy who took the lead.

What Chen Shi appreciates the most is that he is very keen on the market and good at capturing opportunities.

When Fang Zhiyuan saw that other people's clothing stores were booming, he immediately asked people to investigate. He realized that Semir's crisis was also an opportunity, and even tried to find a way to come to seek cooperation.

Chen Shi said sincerely: "I'm not kidding. Semir is a big listed company, but I think it has reached a bottleneck. After all, the low-end and mid-end clothing market is only so large, and the market is already saturated."

"Compared to my company, although it seems small, it has a better development prospect. The profit of my ten stores is almost comparable to your Semir.

If there are hundreds, hundreds or even thousands of low, medium and high clothing stores and luxury brand stores, what will it be like? Don’t you want to know? "

(End of this chapter)