After my daughter is reborn, she will make me the richest man in the world

Following.

Bai Yu summoned all the senior executives of Dongyu Beverage, including Jiang Qian, to hold a meeting in the conference room.

After everyone arrived, Bai Yu glanced at everyone present.

Seeing the listless looks of the crowd, he guessed that it must be because of the problem of sales that bothered them.

Bai Yu walked to the front, knocked on the table and said.

"I'm calling everyone here today, mainly to talk about the plan for the follow-up price increase of iced tea!"

"Price reduction, it's really going to be reduced, if we don't reduce the price, we'll be finished......"

When everyone heard the word price, they thought that Bai Yu was talking about price reduction.

But after thinking about it carefully, it seemed that something was wrong, and then it was reflected that what Bai Yu said did not seem to be a price reduction.

At this moment, Jiang Qian stared at Bai Yu in disbelief and asked, "Mr. Bai, what did you just say?"

Jiang Qian really didn't understand what Bai Yu was thinking.

At this time, Pepsi and Coca-Cola are cutting prices to occupy the market.

Bai Yu doesn't bargain about the price, but he has to raise

the price? Isn't this pushing himself into the fire pit?

Jiang Qian suddenly became anxious and said: "Mr. Bai, this is not good, even if we don't reduce the price, we can't increase the price."

"With this price increase, no one will buy our products

!" "Yes, Mr. Bai will think twice!" "Mr. Bai will think twice!"

Everyone

hurriedly agreed.

Bai Yu smiled faintly and said, "The price increase is not a whim of mine, but a decision made after careful consideration!"

Everyone was even more confused when they heard it.

"I said before that our country's economy is developing rapidly, and prices and housing prices will usher in a blowout increase.

"So I don't think there will be any impact on the price increase of our products. The

crowd was stunned.

But even if you want to raise the price, you have to have a reason.

Otherwise, if people reduce the price, you will increase the price, and the fool will buy it.

Bai Yu looked at them solemnly and said: "Fighting a price war, to put it bluntly, is a manifestation of the poor skills of a businessman, this kind of trick of hurting the enemy by one thousand and self-inflicting eight hundred can kill others, and it can also put oneself into a place of no return."

"So, we have to use marketing to stabilize the market!"

he said.

Bai Yu threw the plan on the conference table.

Out of the corner of everyone's eyes, they immediately saw the words "Open the lid and get a prize!"

"Is

this not an activity that I have done before?"

Jiang Qian said as she picked up the plan on the table.

After she flipped through a few pages of the plan, she was stunned.

"Mr. Bai, are we afraid that we will lose money by doing this?" Jiang

Qian asked with some concern.

Bai Yu shook his head and smiled: "Have you forgotten the price increase just now?!"

Jiang Qian's face stiffened slightly, and then she suddenly realized: "Mr. Bai means to pass on the cost to consumers, but will this be a bit of a cart before the horse." "

Consumers are not stupid, how can they not understand the truth.

Raising the price, doesn't it mean that you paid for the prize?"

"Dongyu Beverage has always been managed by you, so you should know the cost and profit of each bottle of iced tea.

Bai Yu smiled faintly and continued: "Although the cost is passed on to consumers, if it is attractive enough, it will not affect sales. Jiang

Qian and the others didn't understand.

What's so attractive about that, isn't it just setting up some bonuses

? What's so attractive about that?

The prices are so expensive, according to their hearts, they would rather buy a cheaper one than buy an expensive one.

At this time, Bai Yu slowly turned the second page of the plan.

"In addition to the above-mentioned cash prizes, I also set up the grand prize

and the first, second and third prizes!" "Grand prize, first, second and third prizes?" "That's right!" "Third prize Nintendo's home game console!"

"Second prize Gree air conditioner!"

"First prize Y2 mobile phone!"

As Bai Yu said what the first, second and third prizes

were, Jiang Qian's

heart suddenly sank.

How much does it cost?

"Grand prize, I decided to set it up as a Santana car!" Bai

Yu's voice fell.

There was an uproar in the conference room.

Everyone is already stupid!

If the first, second and third prizes are still acceptable to everyone, as soon as this special prize comes out, everyone thinks Bai Yu is crazy.

You must know that nowadays, the price of Yiliang Santana is about 200,000 yuan.

At this price, you can buy a nice house in Kyoto or Moto.

As a result, Bai Yu actually regarded it as a special prize.

This one costs so much money, and if there are a few more grand prizes, it won't have to run for millions.

Jiang Qian has been with Bai Yu for so long and knows Bai Yu's personality very well.

The number of this award will certainly not be small.

She immediately became anxious and shouted: "Mr. Bai, everything else is easy to say, but we really can't send this Santana!"

If this is delivered, they will have to lose blood!

But Bai Yu waved his hand and said: "Don't worry, I said that the reason for the price increase is to offset this part of the cost."

"And this kind of expensive thing, I can't provide it in unlimited quantities!!" In

the final analysis, the event is just a means to stimulate consumption.

The core purpose is to make a profit.

In this case, how could Bai Yu make a loss-making transaction.

Hearing this, Jiang Qian instantly realized that the limited prize can not only give consumers an expectation, but also control the cost.

The most important thing is that if someone really wins Santana, they can still carry out a wave of publicity.

When the whole country knows about this, it will inevitably drive a large number of people to buy Dongyu drinks.

As long as consumers know that the car is not yet delivered, they will imagine that they are the next lucky ones, so they will inevitably continue to buy.

"High, really high!"

After understanding this, Jiang Qian took the lead in applauding.

After Bai Yu's explanation, they finally knew the routine of opening the lid and winning prizes

! Consumers may make money, but Bai Yu will never lose!

So who loses?

Naturally, it is those consumers who bought iced tea and did not win the lottery.

At this moment, everyone once again saw Bai Yu's ghostly marketing methods, and they had to admire how long his brain was.

I was able to come up with such an amazing marketing plan.

After the meeting.

Jiang Qian took everyone away and went to implement the activity of opening the lid and winning prizes.

At the same time, inform the distributors around the news of the price increase of Dongyu Beverage.