I Know Everything

Six hundred and fortieth IX contract renewal

Li Bi has been discharged from the hospital at this time.

She is from Shanghai. She has been studying in Shanghai since she was a child, and she has entered the Shanghai Conservatory of Music all the way.

This is so typical of a Shanghainese.

But Li Bi's character is not like a delicate Shanghainese, she is completely different from Kong Xiyu in Meteor Girl.

Kong Xiyu is the template of Shanghai people in people's hearts.

However, Li Bi, who is so enthusiastic, generous and always full of vitality, makes young people like him even more.

Young people are all energetic, of course they like stars who are more energetic than themselves.

Li Bi's home is in the old town. After becoming famous, she bought a big villa for her parents in the new district, but her parents didn't live there at all.

Because there are old neighbors who have lived all their lives here, they are all old friends, and Li's father and Li's mother are reluctant to leave the environment where they have lived all their lives.

In desperation, Li Bi could only squeeze in an old house of 60 square meters with her parents on weekdays—just like she did when she was a child.

It can also be seen from this point that Li Bi looks very modern and trendy on the outside, but very traditional on the inside.

She doesn't care what people say about her, and she doesn't feel embarrassed when reporters report that she lives in a civilian area.

When Li Bi came home, she quietly sent Shen Huan her home address, saying that she wanted Shen Huan to live in her home, and by the way, she could see the curative effect of Yingyue Ointment nearby, and if there was any problem, it would be easy to deal with.

Shen Huan thought that if I entered your house, I would be able to book the schools for both of our children on the Internet.

So the young man declined, but he still stayed in the hotel near Li Bi's house, and was going to wait for two more days until he saw the wounds on her body healed and returned to normal before leaving in peace.

That's when Ross called.

So Shen Huan made an appointment with him in the coffee shop of the hotel.

Shen Huan lived in a five-star hotel, so it would be more convenient and prevent many paparazzi reporters from prying eyes.

Like a five-star hotel, it is impossible to resell his whereabouts to the paparazzi, but ordinary hotels will leak information properly.

When I saw Ross, he was a man in his fifties, with a bit of Germanic coldness, but he was smiling when he spoke.

Shen, I'm so glad to meet you! After shaking hands with Shen Huan, he sat down and sighed when he came up: If it weren't for the slow response from the US headquarters, we should be drinking coffee together at the Coca-Cola headquarters at this time.

The young man smiled when he heard the words, Every company has its own plans, and this is fine.

At the beginning, Coca-Cola also contacted Shen Huan and had a tentative offer, but before they continued to contact, Pepsi directly signed Shen Huan with a price of 4 million US dollars a year.

This is also the difference in mobility.

Over the years, Coca-Cola has been a bit bloated in terms of execution and action. It only relies on strong inertia to move forward, not as aggressive as Pepsi.

But now we have a chance to correct our mistakes. Ross said with a smile, I wonder if you, Shen, are willing to cooperate with us?

Shen Huan was taken aback,

What's the meaning?

Your contract with Pepsi is only for one year, the endorsement fee is 4 million US dollars, and the breach of contract is 10 million US dollars. Ross said leisurely: Coca-Cola will help you pay the 10 million and compensate you 10 million. Then we Sign a five-year contract, and Coca-Cola will give you 8 million dollars in endorsement fees every year, what do you think?

Shen Huan blinked and said straightforwardly: No.

Why? Ross asked in surprise.

He was aware of the difficulty of negotiating, but he did not expect Shen Huan to be so decisive.

The 5-year contract is 40 million U.S. dollars, plus the compensation of 10 million U.S. dollars, that is equivalent to 10 million a year.

And what Pepsi gave Shen Huan was only 4 million a year, the gap was not as big as normal.

It takes a lot of courage to reject a contract worth 50 million U.S. dollars without even thinking about it.

Because I signed a contract with Pepsi now, how can I go back on my money? Shen Huan said, Mr. Ross, you have been thinking about coming here in China for a while, I don't know if you have heard of 'A gentleman loves money, get it in a proper way' Is there any saying? Credit is the most important thing in life!

Ross nodded, But this is a business. According to the contract, if you pay the money, then there is nothing wrong with it... Don't worry, if there is any slander in the news, we Coca-Cola will help and will not let You are vilified.

Shen Huan shook his head and said: It may be the case for Americans, or it may be the same for many Chinese people. But I can't do it! Thank you for your attention... If you are still willing to find me after a year, I promise, I will definitely listen to your quotations first, and then decide which beverage company to sign with.

Rose's mouth moved, but he still couldn't blurt out what was in his heart.

In everyone's eyes, Shen Huan's most advertising-worthy moment is this year.

After this year's heat, Shen Huan will be replaced by newcomers constantly pouring out, forgetful people will gradually forget the amazingly talented Shen Huan, and turn to other stars or sports superstars.

Coca-Cola signed a contract for 5 years, and it will definitely not suffer.

Because at least hundreds of millions of dollars can be earned in the first year, and in the next four years, it is absolutely impossible to lose money by using semi-waste.

But if the first year is excluded, signing Shen Huan at a high price in the remaining few years is not worthwhile.

It's not about losing money, but Shen Huan's reputation is far from being able to support a brand as big as Coca-Cola, and it is impossible to become their global spokesperson.

This business negotiation is almost over here.

Until Ross left, Shen Huan did not change his mind at all.

Ross is also planning to go back and discuss with the people in the head office to see if there is any other way to go.

But!

There are no impenetrable walls in the world.

Every business giant company must have its own news channel, and it will definitely arrange its own people in the opponent's company.

Not to mention oligopoly companies like Coca-Cola and Pepsi.

Not long after Ross returned, detailed relevant information, as well as the conditions offered by Coca-Cola, were all placed in the office of the president of Pepsi-Cola headquarters.

Coleman, the president of PepsiCo, was naturally very angry.

We managed to sign a good spokesperson, but you are so despicable to poach someone, are you still human?

At the same time, Coleman panicked.

At present, they have adjusted the key direction of the next year on a large scale, which is to focus on the card of Shen Huan.

This has involved billions of dollars in production, marketing and other programs.

If Shen Huan is poached away, not only the various preparations and plans in the early stage will be lost, but also the net profit of hundreds of millions of dollars!

More importantly, what do people outside think of Pepsi?

You couldn't keep a spokesperson, so you were poached by Coca-Cola. It seems that you are not good at Pepsi, the grade is too low! !

You said that as an international giant determined to surpass Coca-Cola and become the world's number one beverage group, how can such an evaluation be accepted?

This kind of intangible loss will directly cause heavy losses to Pepsi!

That is not a loss of 100 to 200 million US dollars, but a loss of the overall image, at least calculated in billions of dollars.

So Coleman called a meeting right away.

After a group of high-level discussions for a long time, they finally made a bold decision.

a day later.

Pepsi officially announced to the world through its official channel that it has successfully renewed the contract of superstar Shen Huan.

The renewal condition is a ten-year global endorsement contract, with an annual endorsement fee of up to 8 million US dollars! !

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