Salted Fish’s Self-help Strategy

Chu Yuanxi was actually very interested in Yipin.

Liangpin Shop is the kind of company that has a thorough understanding of the entire snack value chain, and the competitive advantage of single products is quite strong. At the same time, Yipin’s products are not only produced by OEMs, but also part of their own factories. This is not the same as the other two giants, but it is very similar to Xiaokang, or the future after the establishment of the "Quality of Life" brand and related production bases.

And there are more than 2,000 offline stores. Although many of them are franchised stores, they are also stores. Coincidentally, Sister Xu holds a lot of shares, so Chu Yuanxi regards it as a resource, and has conducted 360-degree onlookers without blind spots on the good product. Originally, he wanted to talk to Sister Xu Xin.

Didn't expect her to say that suddenly?

Just listen to Xu Xin sighed: "Well, in fact, there is nothing to be nervous about. You have also seen this situation recently. I helped you with Xiaohu a week ago, and it’s not good. You also lost it. Are you in the mood to invest in others?"

Chu Yuanxi was muran, why is his heart so bad? But a week ago, wasn't that the time to talk to Gu Hongru about investing in Pu Mingyi? It seems that I don't think too much, it's not that I don't have no reaction. The investor's reaction is just that I don't know, because the reaction is not good. If it is good, there will be news.

Just listen to Xu Xin said: "My current thinking is, can the financing of Xiaokang be pushed back? One month to two months? It may be slightly better in April and May."

Chu Yuanxi said that it's better to push for half a year? God knows when it will be slightly better. Of course, the development of an enterprise must consider various possibilities, but certainly not only the "possibility".

Seeing that Chu Yuanxi didn't say what to do, Xu Xin probably also got to know what was going on in his brain. He couldn't help but sighed: "Who would have thought that people like me and Lao Hu would not be able to get any money? "

She certainly didn't have no money, even if she retreated 10,000 steps, if she really didn't have any money, she could always use the stock to pledge her money. This matter has been put in the options in Chu Yuanxi's original world, and Xu Xin is actually more concerned, because she has a large number of listed stocks, for example, after the pledge, it is enough to vote for Xiaokang.

The problem is that I can't say this, which is equivalent to letting people sell blood to support themselves. It's a pity that it hasn't helped. The limited sale period in my large A shares is as long as 3 years for major shareholders. After 3 years, I don't want to sell them. I have to make an announcement first and then orderly reduce holdings through block transactions. Such announcements are usually negative in the capital market.

Moreover, Chu Yuanxi also knew that no matter Xu Xin or Hu Shiheng, there must be some money in his hands, but they didn't want to use Xiaokang with this money. Otherwise, what would Xu Xin take to nurse her fresh baby?

It's just that it's tacit, and it's called "special funds for exclusive use." To seize the fleeting window of time, Fresh Food must spend money first, and can’t wait a day; Hu Shiheng also has many invested companies in need of assistance, and the landlord’s family has no food left. He is exhausted every day looking for money and enters the East Wall. The state of repairing the Western Wall may go bankrupt after two days.

In fact, Chu Yuanxi had not dared to find Hu Shiheng in the past few days, based on a common heart. It's like saying what should be the first thing after a person has won 5 million? If you often read jokes, you will first borrow money from relatives and friends around you to see who refuses to lend to yourself.

Chu Yuanxi is now afraid that Hu Shiheng will ask him to borrow money. We have such a good relationship. It is not too much to borrow a few billion from the Ba people, right? It’s not a few billions, just take a billion to save the emergency. Brother dei, we can discuss the interest.

Isn't this embarrassing?

As for saying that a well-off society has more investment value? These words are effective in normal times, but now are not normal times. Chu Yuanxi is an entrepreneur himself, so he understands other entrepreneurs exceptionally. At this time, the only task for entrepreneurs is to live, and to live on their knees. Therefore, it is difficult for investors to completely rationally and ruthlessly decide who to use their limited resurrection potion.

The bigger the stall at this time, the more difficult it was to clean up. Chu Yuanxi understood all these situations, and originally had little hope of them both. What he doesn't understand is why other investors are bad? It's impossible for everyone to be short of money, right? It doesn't matter if you don't pay for it yourself. Use your ability to help be a childcare center, right?

For a time, the phone fell into awkward silence, and the atmosphere gradually entered the philosophical level.

Just listen to Xu Xin said: "What is the benefit of delaying one month? Let Kai Meiduo. Meiduo is doing debt financing, the amount is large, and basically it is looking for investors in the local life field, which overlaps with Xiaokang. It’s more sexual."

Speaking of this, Chu Yuanxi frowned, and Xu Xin on the other end of the phone paused obviously, and asked in a low voice, "How did you talk about the short segment you matched with Tian Xian?"

"Huh?" Chu Yuanxi had forgotten about it a little bit. After recalling it for a while, she remembered the confession she was right at the beginning: "I valued him 1 billion, and he didn't accept it."

"But why do you value him 1 billion?"

"He is 150 million in round B, and 1 billion in round C is not too high, right?" Chu Yuanxi said, why did Xu Xin struggle with this matter? Feel that I gave it too high? I must give it high, because I just memorized a book on a whim, so how can I not do a little bit of effort when patting my head.

And multiplying the valuation by 7 between the two rounds is not difficult to understand. In the past, the byte beating was used for valuation, starting from $1 million, and each round was multiplied by 10, which is very neat and uniform. It can dance the disco and draw the dragon. And the kind of rainbow.

At the same time, we must also consider the difference between before and after financing. For example, Tianxian has a pre-financial valuation of 1.5 for the B round, but they still have a financing of 50 million. After the financing is 200 million, the 1 billion round C valuation is just Multiply by 5, not 7 times. So why is Xu Xin entangled in this matter?

Just listen to Xu Xin's yin and yang saying: "Who said it was high? In the end, they talked at the starting price of 1.5 billion. When it comes to accepting mergers and acquisitions for 1.8 billion, you offered a lower price."

Chu Yuanxi almost cried out, and said to her heart that it was because I was not generous enough? Those 1 billion were all shot with his head. Duan Luting was very surprised at the time, okay?

And Duan Luting's grandson is simply too!

He kept saying that Tianxian should be matched to 5 billion, and it is not worth 5 billion to avoid discussion before, so why did you change your mind in a blink of an eye? And how did he find such a fool? In the current handicap of this day, even Yang Jiangang only dared to shout 1.6 billion. In fact, according to Chu Yuanxi's idea, the first round of the B round was 2 billion, and the same 400 million, which seemed more appropriate.

The price of Tianxian with 1.8 billion is discounted to 900 million. Chu Yuanxi said that I would call you the number one in the wrongdoing. However, people think that 900 million is not enough to add another 900 million. Is there any inside story that I don't know? Can you introduce this kind of fool to the old man?

Of course, Chu Yuanxi himself certainly didn't want the price of 1.8 billion. What he thought when approaching the other party was that taking advantage of the generally low asset value, the other party could accept an offer of about 400 to 500 million, which was slightly lower than the estimated value. One billion is the head shot. After all, it is the target of the survey, and the potential is there, but it is still far from being fulfilled. The long-term goal of 5 billion is certainly possible, but it will take at least four years. As for 1.5 billion or 1.8 billion, you treat it as Pakistani entertainment. ?

He opened the PC WeChat and found Duan Luting and sent a "?", and then asked Xu Xin on the phone: "Who did it? Who was so wronged?"

"Miduo, who else can it be? Duomei's debt financing is a step-by-step process. If you get some money, you will spend some. Why do I ask you if it's a good match? It's not because of Mido."

Chu Yuanxi really cried out this time, the last thing he didn't want to see was that Mido bought Tianxian! Moreover, at this moment he suddenly felt a little alert, and asked cautiously: "Sister, do you know more about the inside story? This price is obviously unreasonable, why is Mido?"

"Then I don't know, I also think it's unreasonable." Xu Xin was quite indifferent, and said: "But in our circle, the more unreasonable the less you can inquire, you understand? Who knows what factors affect the price?"

At this time, Duan Luting appeared on the PC WeChat and responded with a "!", and then said: "Senior, thank you!"

Chu Yuanxi sent out three anger first, and then asked: "Why don't you want to sell to me? Are you afraid that I can't afford the price? Don't you never agree to sell for less than 5 billion?"

Duan Luting made a toothy smile: "I agree, because they are really willing to pay 1.8 billion."

Chu Yuanxi didn't type for a long time, because someone could see through the truth. It's not the illusion of richness and no money, but the illusion of willingness to pay.

Of course, not typing is because I still have to talk to Xu Xin. Just listen to Xu Xin said: "In addition, your recent image is a bit wrong, do you know?"

"You quickly talk about it."

"You recently offered this price today to invest in that tomorrow. Then what are you financing? At least the average investment institution must think so. The fund managers under me have advised me not to do well-off research. Make three more research reports on fresh and five snacks, which can turn into investment income in the future."

Xu Xin's words were harsh, and Chu Yuanxi couldn't help but not pay attention: "Your fund manager should ask HR to talk to him."

Xu Xin almost jumped up in anger, "I think what he said makes sense! I still don't understand your little Jiujiu? It's just that you don't have a bad money, so Xiaokang's valuation can't be lowered, it's up to you. The price comes."

After that, she became a little more patient, "Usually you can do this with caution, and now I will ask you a question, if you love investing so much, will the money raised from us be transferred to investment? , Then why don’t we invest directly? Why do we switch hands from you and then invest in others? Funds are now resources, how precious?"

The phrase "funds are resources" shocked Chu Yuanxi's heart. This was something he had never realized, and it would be difficult for people with 30 billion use rights to truly realize this!

Normally, investment is to make money. Whoever can make more money in the future will invest the money. This is the simplest logic, as long as it is legal. But now, the flow of funds may mean the life or death of an enterprise, whether the bottom-hunting success or the failure to cover up the position, which highlights the valuable resources of funds.

Chu Yuanxi learned from this sentence more than this. If you continue to think forward, it will inevitably be easier for investment institutions to cling together and advance and retreat together. Because the rivers and lakes are inextricably linked, it is not new for Penguin Ali to invest in a company at the same time, and various synergies will naturally occur.

It's just that this joint force is not produced in Xiaokang now, because Xiaokang does not seem to need such a precious resource as funds at this special point in time. The reason is that the Pakistani people are rich, and the founders also like to make money outside!

Moreover, this pot cannot be removed. The Pakistani investment in Pu Mingyi can be said to have nothing to do with Xiaokang, but Xiaokang has indeed just invested in Xiaokang Southeast Asia, and the formalities just went through yesterday. Although it is said that this investment is different from the investment in the ordinary sense, the fact is that this Qian Chuyuanxi has been thrown out and transferred away by others, which is of no use to the overall business in the well-off country.

This funding matter has been explained during the A round of financing, so it will not cause any criticism, but it is inevitable that people think so.

At this time, in the computer, Duan Luting saw that Chu Yuanxi had not said a word, and said to himself: "Senior? I really thank you. Sincerely."

"Why?"

"Because I mentioned that Mr. Chu wanted to buy, and he offered a price of 1 billion yuan, the other party Mr. Zhang immediately increased the price. Yes immediately, without hesitation, he said that he was stiff, but he agreed to revolve around 15 without hesitation. Million talk seriously. Do you want me to thank you?"

Chu Yuanxi, she was not curious about how this bubble could continue to blow from 1.5 billion upwards? You might get lost if you change to someone else. It's obviously an impossible task? But he has this skill himself, so he is not curious.

What he was curious about was: "You just said that when you mentioned me, the other party compromised without hesitation for a second? What did you say?"

"Yes, I said that President Chu of Pakistani Group hopes to acquire Tianxianpei, and then inject it into a well-off society. He even talked to me about the integration method. This was compiled by me. We did not say who did the merger and how to integrate it that day. Just talked about our relatives on the production line, hahaha."

Chu Yuanxi looked at the screen for about two seconds, and said to Xu Xin on the phone: "Sister Xu, I may have been targeted by Mido."

Duan Luting's words confirmed the vigilance he had just generated.

"Oh yes! I just wanted to say that, I have the same feeling, pure feeling!"

"Not feeling, I chatted with Duan Luting."

Then the two were silent.

This problem is rather bad. Although it is called "well-off is not afraid of competition", but it is bad. Considering the current size, Mido is better than well-off, it is a giant, and Mido stores are directly competing. The rivalry's muzzles compete against each other.

Fundamentally, Chu Yuanxi’s only "fear" opponent is Sinopec. Others like 724 and Mido, although they are in direct competition, do not need to be afraid. Give him another year to develop insignificantly, even if only compared to the store , Only better than sales, well-off is not afraid.

The problem is that this year's time needs to pass safely, it doesn't matter if it is not safe, it needs to be able to pass. If you are targeted by a giant on the same track, there are two problems that are difficult to solve.

First, the person staring at you digs!

This is the most difficult to resolve because the so-called non-competition is not always easy to use. The other party can dig someone from the project team without digging your co-founder and CXO, or even digging a project manager. People can apply for resignation for common reasons, which is impossible to prevent. There are many things in business that can be done at one point. When the other party is puzzled, there is no need for a CTO to order it. Ordinary employees may order it.

Therefore, this kind of digging is not the value of an ordinary grassroots position, but a super premium.

It is for this reason that Chu Yuanxi has never explained the function internally. During the entire development process, even Zhou Mingjun, the CTO, only knows what to do, how to do it, and what effect to achieve. It's ok, but why do you want to do this? He can think about it for himself if he wants, Chu Yuanxi won't explain.

The only people in Xiaokang who have all file permissions except Chu Yuanxi are Yuan Mu, Liu Lu and Xue Jianhua.

But even so strictly guarded, he still fears aggressive poaching.

Second, the other party is just facing you. The advantage of a large volume is that you can bully. The so-called bullying is just like Xiaokang opens the shop next to 724.

It's not that Xiaokang is bigger than 724. The key is to do it this way, to make it clear that you are inferior to me. And Mido can say the same to Xiaokang.

Each company has its own advantages, and it is a dignified operation to use its own advantages to make a difference. Xiaokang’s advantage over 724, or a temporary advantage, is that he has a membership system but 724 does not, and this advantage will be infinitely magnified by milestone 6. Even if 724 immediately launched its own membership system or directly copied the well-off family, it couldn't keep up.

The advantage of Mido to Xiaokang is that it also has a membership system~www.wuxiaspot.com~ Although there is a generation gap with Xiaokang, there are system gaps in user experience, flexibility of coupons and sensitivity of promotion, but It has, not the difference of "with or without".

Why is this an advantage? Because in other aspects, Mido is too powerful! The number of stores, supply chain, channels, contacts, capital, logistics, and the configuration of stores and so on are all industry leaders.

Although a well-off society is not afraid of competition, under such competitive pressure, the additional costs to be paid are too much, and the expenses to be paid in the future are also too much.

The key is that people are really rich, and because of the huge amount of assets, there are plenty of collaterals, and you can borrow money at will. Xiaokang wants to take a loan now? Sorry, please guarantee!

Chu Yuanxi has always regarded Mido as a strong enemy anyway (Chapter 896). Didn't expect that Mido actually sees the same thing as a hero? Suddenly there was a split in his mind. The white villain said that we should study the countermeasures patiently now, while the red villain said not to persuade, just do it! It's done. The white guy said calm down! You must be calm and must not evolve into a capital fight! All the strategies for the well-off of Yipin Capital are finished! The little red guy said yes, yes...

Chapter list of self-help guide for high-speed text hand-playing salted fish